slide 1: ECOMMERCE TRENDS TO FOLLOW
DURING/AFTER THE COVID-19
PANDEMIC
slide 2: ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC 01
Covid-19 has changed the business standards of the world. Many businesses have gone
into storms. Meanwhile many have witnessed the never seen before raise. The Covid has
worked like a transformation for the businesses. The smallest business owners are now
aware of the power of digitalization.
Due to the risks of getting infected more and more users are also turning towards online
shopping. Many brick and mortar retailers are also establishing their online market place.
The eCommerce retailers have seen the immense demand raise.
The eCommerce industry itself is going through so many transitions. So many new trends
are coming into existence. Here we will discuss a few of the eCommerce trends
during/post-Covid-19 that will rule the industry. Lets discuss them one by one.
Summary
slide 3: If you are an offline grocery business holder
its better to also get into an online market
place. The agencies like us are also helping
businesses in setting up the online store. Its
high time to tap into the bigger and more
rewarding market.
02
The demand for online
grocery is rising
ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 4: The importance of organic visibility on the
SERP will be the key factor behind the traffic
and conversion. If your business is ranking
well on SERP try to retain the position. This
is what will become the key driving factor
behind the conversions.
SEO will be
the best bet
03 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 5: According to the survey 24 of customers
are still afraid of going out and preferring to
shop online. The online demand for all
consumer goods will see a rise. Its time to
increase your marketing efforts and attract
as many sales as you can.
Leverage the changing
consumer behavior
04 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 6: Students professionals shop owners etc
are spending more hours on social media.
Its time to think of your social media
stretegy from a completely new perspective.
Create posts that spread awareness follow
trends also try to add some kind of fun
element to your posts.
Improve your social
media efforts
05 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 7: Products such as masks sanitizers gloves
disinfectants etc have become the basic
necessity. Its time to include all the Covid-19
essentials in your inventory. Come up with
your own versions of products and include
them in your inventory.
Its time for
category expansion
06 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 8: Remove all the upper funnel keywords
whose demand is declining. And only focus
on keywords with the high likelihood of
driving conversion. And dont completely
stop your campaigns too. Once you restart
them you may have to bear the higher CPCs.
Manage your PPC
budgets efficiently
07 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 9: Apart from life essentials such as groceries
and medicines all other businesses have
seen the drop in their demands. All these
businesses need to come with the new
strategies to grab the users attention.
Prepare new strategies that can increase the
consumers confidence and are much more
affordable.
Change in product
choices due to the
pandemic
08 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 10: The Covid-19 has surely shaken up the world with its terror. The buying habits of the
consumer is changing. Its time for the businesses to get used to the new normal and get
the most out of the situation. Its time to create the newer business strategies that can
adapt to the change. Its time to accept the change apply the marketing mind and get
better business benefits out of it.
The bottom line:
Its time to adapt to the new normal
09 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 11: We hope this document helps you understand the changing eCommerce trends during
covid-19. Softpulse Infotech is a renowned eCommerce website development company.
Our service catalog includes all Shopify related services mobile app development and
digital marketing. With the longest presence in the industry we have established an
impressive international clientele. For any inquiries related to business feel free to contact
us at infosoftpulseinfotech.com.
About us
10 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC
slide 12: Address:
Head office:
B-403 Diamond World
Kohinoor Rd Khodiyar Nagar
Surat Gujarat India 395006
Phone: +91-909-927-2837
Email: infosoftpulseinfotech.com
Branch Office:
Toronto Ontario Canada
Phone: +1 3658894534
bizsoftpulseinfotech.com
Windsor Ontario Canada
Phone: +1 905537-0493
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Get in touch
11 ECOMMERCE TRENDS TO FOLLOW DURING/AFTER THE COVID-19 PANDEMIC