Ecommerce Marketing Strategies


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How To Keep Customers Revisiting Your Ecommerce Website By eshopwiz

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The rapid increase in the number of online businesses has necessitated a more robust marketing and promotion for every serious Ecommerce business owner. Drive traffic to your Ecommerce website by making it rank high through SEO or an SEM campaign. Turn your visitors into customers and customers into loyal customers by implementing strategies for convincing Ecommerce.

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In the competitive Ecommerce marketplace, your only way to success are: Encouraging your customers to make purchases; and keeping them happy so that they keep revisiting and purchasing from you only.

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Easy-to-Follow Options Furnish your home page to accommodate all important options helping customers initiate a process. Processes includes a search bar, browse by category, special offers, shipping and credit card/payment option logos, discount segment, popular items, time-saving "fly-out" menus, and customer service links.

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Potential Customer Data for an Email List Name email address phone number home address birth date

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Latest Updates or Offers Periodically through emails posts telecalling

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Set up their RSS feeds to automatically get updates on your newest products and changes.

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Take Initiatives Sending special offers on a customer's birthday or anniversary day Have promotional offers for first-timers, repeat buyers, and special offers for top customers.

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Coupons and Gifts Because a visitor to your site benefits by getting some of your freebies or discounts, he will be encouraged to come back to your website again in the future, giving you some repeat business.

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Reward include a point system to track the amount of purchases, where points keep adding to the customer's account whenever he purchases any product. Offer them free gifts when they attain certain fixed points of purchase.

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Single-Page Checkout The more pages there are and the longer each page takes to load, the more opportunity your customer will have to change his mind and abandon the cart. Have a cart that presents the checkout page to the customer quickly and accepts all of the required billing, shipping, payment and terms of service information on the same page.

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Ecommerce system offers every benefit and convenience that customers could easily get elsewhere. keep trying to make it more competitive strategically.

Slide 13: For more free tips on how to build a profitable e-commerce store, visit Sign up and get access to our free 7 day video course that teaches you how to build an online store from start to finish

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