Article of Social India Craft

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Market places of Indian Crafts E-commerce has provided huge opportunity to entrepreneurs who want to sell internationally online from India. Products like handicrafts apparels artificial jewellery etc. are in great demand in different countries. So there lies a vast potential for Indian suppliers and now is the right time to take the plunge. Selling your products on online marketplaces will help you achieve 2 very essential things as an entrepreneur i.e. it increases brand visibility and engagement and it helps you to acquire a new stream of customers. Some of the online market places in India are:  Flipkart – Flipkart is the India’s largest online marketplace by shipments. Market leader Flipkart has 37 share of the entire industry.  Amazon – Amazon is the second largest in India. Amazon India’s unit market share surged to an estimated 21-24 from 14 during march 2016.  Snapdeal – Snapdeal is known for electronics and it adds up to 14 of the total market share.  Myntra – Myntra is an Indian fashion e-commerce marketplace company headquartered in Bengaluru.  Jabong – is the best Online shopping Portal in India for men women kids for shoes clothing watches sunglasses. Jabong was once thought to own one-quarter of India’s fashion e-commerce market making it the chief threat to Myntra.  eBay– eBay India one of the earliest online marketplaces in the country. The markets for the craft products can be broadly understood as local retail shops – high-end as well as mainstream exhibitions and exports. Among these local markets are still the common markets for many artisans. The contemporary markets domestically as well as internationally have grown with an expanding demand for ethnic products that have a story linked to them. India’s handloom and handicraft sector—comprised of artisans who weave and decorate textiles by hand—comprises the largest small-scale or cottage industry in India. It is an integral part of village life providing millions of artisans with employment.

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These textile crafts play a formative role in defining cultural identity along with marking the artistic intellect and technical proficiency of craftsmen.