Android App, iOS App Development, Native App, Web App | Book My Mantra

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With BookmyMantra get customer focussed light weight Mobile App Development solutions, including Web View Apps, Brand signature, Lite and Native , Android App, iOS App. BookmyMantra is trusted by more than 500 companies into App development.


Presentation Transcript

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Medanta Hospital MEDICAL CASE STUDY Book my Mantra Technology | Marketing | Content Web: Email – Mobile – +91-9667628204 1200+ Clients • 96 Retained • 30 Years of Experience

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Email – | Mobile – +91-9667628204 2 Web: MEDANTA HOSPITAL Objecve They enquired with BMM team with one goal in mind: a wealth of new patients. Medanta wanted to grow their patient roster faster and more efficiently Identified opportunities for growth and drafted an ROI- focused plan to partner with Medanta and achieve the medical practice growth they were looking for Medanta is a multi-super specialty hospital in Gurugram. The hospital has more than 1600 beds and has expanded its outreach to other cities including Lucknow Indore and Ranchi. At BMM we are constantly assessing and refining strategies. That way we can replicate what works and address what doesn’t.

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Digital Marketing: SEO PPC SMM SERVICES THE Challenge Double the patient Enquiries TARGET Email – | Mobile – +91-9667628204 93 Increase in Cardio Patients in just 5 Months RESULT 6 - 12 Months DURATION 3 Web:

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THE TRICK We needed to give Medanta complete visibility into how their paid media and SEO efforts were doing. So we put them in the driver’s seat – no more flying blind. We delivered a custom marketing dashboard in CRM so Medanta could see every conversion. Redesign the webpages to be responsive so that the mobile phone experience would be just as dynamic as the full-screen desktop experience. Optimize images to improve website loading speeds. Slow- loading sites are ranked lower by Google’s ranking algorithms. Organize and optimize content. It pays to have the right SEO- optimized language worked skillfully into the site to ensure that people searching for your services find the site organically 4 Email – | Mobile – +91-9667628204 Web: Maximize Organic Presence

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SUCCESS MANTRA 5 Why fence these PPC campaigns off in the North Indian area We went with a designated market area because we wanted Medanta to get the most out of their PPC budget by maximizing their visibility in the most crucial location. Every good pay-per-click campaign ends in conversions which usually happen on landing pages. To get a higher conversion rate the landing pages need to be tailor-made Email – | Mobile – +91-9667628204 Web: So after an in-depth discussion with the Medanta existing website team we designed built and launched sleek custom landing pages tailored to specific PPC campaigns to ensure they would start to get optimum results. Then we launched a comprehensive PPC campaign to target the North India area

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REAL ROI New patient appointment requests began streaming in from the new PPC campaigns immediately but we weren’t finished. We had to keep pushing and optimizing until we got the real ROI the client was looking for. The big win came from another channel: Organic search. 6 Email – | Mobile – +91-9667628204 Web:

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OUR STRATEGY Medanta ranked number one in unpaid organic Google search for terms that bring in new patients – terms like “vein treatment” “cardiovascular specialists” and “heart doctor near me.” After we launched the brand new website Medanta saw traffic improve right away. SEO ranking metrics rose sharply for 108 strategic search terms over the following weeks. Medanta organic search rankings improved for 108 strategic SEO keywords. Medanta ranked in the top three Google search results for 68 key search terms. Organic website visits shot up 25 year over year with a 20 increase in new visitors. Search visibility rose a full 24. 7 Email – | Mobile – +91-9667628204 Web:

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RESULTS 8 New Visitors 20 Appointment Requests 93 Organic Visits 25 Search Visibility 24 Cost decrease 37 We partnered with the Medanta team listened to their big goals to grow the practice and hustled at a smart strategy until it worked. Email – | Mobile – +91-9667628204 Web:

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9 2000+ Projects Delivered WHY US Book My Mantra is result-oriented delivering surprising results for more than 10 years We have a startup aura striving everyday to bring innovation in clients’ business to help achieve their goals faster 1200+ Clients Served 30 yrs Combined Experience 96 Client Retention 100 Customer Focus 100 Transparency 100 Timely Delivery Email – | Mobile – +91-9667628204 Web:

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11 Thank You Web: Email – Mobile – +91-9667628204