SHREE RENUKA SUGARS

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SHREE RENUKA SUGARS : 

SHREE RENUKA SUGARS

COMPANY’s BRIEF : 

COMPANY’s BRIEF SRS – largest sugar refining and ethanol producer in India Founded in 1988, by IIM-A graduate Mr. Narendra Murkumbi Installed production - 1.01 mn tonnes of sugar (2008-09) Market Capitalization - Rs 4600 crore

INDIAN OPEATIONS : 

INDIAN OPEATIONS Cane Crushing Operations- Karnataka & Maharastra Refining capacity- 4000 tons per day (TPD) Refineries Location - Coastal areas of Haldia Largest ethanol producer - Contracting to supply upto 120 million tonnes of ethanol to OMC for 5% blending with petrol

COMPANY BRAZIL OPERATIONS : 

COMPANY BRAZIL OPERATIONS SRS is the only Indian company to have international presence Ventured in Brazil in 2009 by acquiring Vale Do Ivai S.A for EV of US $240 million. The acquisition ensures company to procure annual 2 million tonnes (2010-11) onwards. The acquisition gives company entry to the largest sugar and ethanol market in shortest possible time. Recently acquired majority stake - Equipav

COUNTRIES OF OPERATION : 

COUNTRIES OF OPERATION

INDIAN SUGAR MARKET : 

INDIAN SUGAR MARKET Size – Rs 60,000 crore Second largest global producer of sugar after Brazil Largest sugar consumer of the world with sugar demand of 23 million tonnes Major Cane States – U.P, Maharastra, Tamil Nadu Almost all production is for self consumption. Last sugar exports in the country way back in 2006-07

BRAZILIAN MARKET : 

BRAZILIAN MARKET Brazil is the largest sugar producer in the world accounting for 20% of the world’s production Sugar production has recorded CAGR of 5.7% in past 10 years. Brazil also exports upto 60% of its production Lowest cost raw sugar producer with the production cost of 15 cents/ pound of sugar

NEW DESTINATION - CHINA : 

NEW DESTINATION - CHINA

CHINA ECONOMIC - OVERVIEW : 

CHINA ECONOMIC - OVERVIEW GDP ( Official Exchange rate) – U.S $4.909 trillion GDP (PPP) – U.S $ 8.748 trillion GDP( Real growth Rate) – 9.1% GDP Per Capita - $6600 Country’s Population – 1.3 billion people Unemployment Rate – 4.3% Population below poverty – 2.8% Saving Rate – 54.8% Inflation Rate - -0.7% Commercial Bank Lending Rate – 5.58 % Reserves of Foreign Exchange - $2.422 trillion

EXPLANING ECONOMIC DYNAMICS : 

EXPLANING ECONOMIC DYNAMICS China GDP - U.S Dollar 4.909 trillion is the world second biggest economy in the world, next only to USA. Country huge GDP can be attributed to year’s of economic expansion, wherein the nation has grown at CAGR of more than 10% in past 30 years.

Slide 13: 

The major contributor of this growth has been growth in industry and tertiary sector whose share (as % of GDP) has grown over the years, while that of primary sector has declined. As on 2009- Industry - 46.8% of GDP, Services - 42.6% of GDP Agriculture 10.6% of GDP

Slide 14: 

The growth of Chinese industry can be seen from Industrial production numbers issues by National Statistical Organization, China

Slide 15: 

The huge spurt in GDP has also raised GDP per capita of the nation to $ 6600 per person from $ 949 per person in 2000. Growth however has been able to benefit a major section of society as can be seen from the reduction of population living below poverty line

CONCLUSION – WITH ECONOMICS : 

CONCLUSION – WITH ECONOMICS Increasing GDP per capita + Domestic saving = Demand for discretionary expenditure Food- manufacturing industry grew 15.7 percent in the first seven months of 2010 The Beverage industry grew 13.6 percent in the same period compared with a year ago.

VERTICAL AND FOR FORWARD INTEGRATION : 

VERTICAL AND FOR FORWARD INTEGRATION BRAZIL – Buy /Manufacture Sugar Lowest Cost Producer INDIA – Refine Sugar Optimum Utilizations Of Refinery China - Sell Sugar- Most Expensive Sugar Market

SUBMITTED BY: : 

SUBMITTED BY: Vishal Singla Navneet Behl Saurabh Singh Ankit Singhal Shivani P. Upadhyaya Jyoti Gautam

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