Poster Planning and Development

Category: Entertainment

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Poster research and Development :

Poster research and Development By Katie Reed

Identifying my poster design…:

Identifying my poster design… My poster is a theatrical poster as it only contains basic information like the name of the film and some of the actors who were involved. There is also a picture of one of the main characters too. Through narrative I have been able to identify the genre through the different conventions used on a poster cover. The written text I have used is a green font which fades into a darker green the further it expands. The image I have used is of the main character looking into the distance. His body language is a casual stand however him looking into the distance suggests that he is in grief and distress.

My Plan…:

My Plan… My Plan consists of different colour schemes , a dark background, in low-key lighting with a green glowey light which creates high-key lighting so it therefore shows contrast. For the film title I wanted to use the colour green but I wanted to create darker tones aswell as lighter tones in the actual font. To create meaning through editing I have added a ‘Rec’ button in the corner as I wanted to create a grainy effect to make it look like CCTV footage like we have used in our media product. The back ground image is of an underground station in London which is one of the main locations in our film. At the bottom the production company and actors names are presented. The main image of our film is a picture of the main character looking into the distance.


The Looper poster cover was inspiration for my own poster. It uses various different layers to create effective meaning. It also uses tints and different effects to show the location, charac ters and different lighting. The colour scheme is mainly blue with a darker edging and a lighter middle. I liked the low-key lighting around the actors which is why I chose to do my b ackground darker fading into lighter. The main image is a two-shot of the main characters pointing guns. The background image is a location where the film is set and fades into the edging of the darker blue. The film title of this particular poster is “Looper” it stands out as it is in a white, bold text and is clearly visible to see. The actors names, production company and release date , etc. can be found at the bottom of the poster.


The film title is shown at the bottom in a bold, white, capitalised font so it easy to see. The release date is presented in a bigger sized font compared to the cast and crew listing. This is because this film poster is the teaser so it is meant to intrigue a potential audience. The main colour scheme is a blue background, however due to the costumes of the main characters there are aspects of different colours shown throughout. The background image is of the location of where the film is set, this is so the audience are able to see what may be seen in the film. The mise -en-scene is clearly visible which suggests that they are superheroes due to the man on the right being in a cape, also the main in the red marvel suit maybe seen as protagonist due to the high-key lighting shown on his hand which looks like he is stopping something.

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