Mobile App Marketing Trends In 2019 - A Quick Guide


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Tired of searching for mobile marketing tips that ultimately get you nowhere? Check out the hottest trends compiled by industry experts that helped your favorite company become who they are today.


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Mobile App Marketing Trends In 2019 - A Quick Guide:

Mobile App Marketing Trends In 2019 - A Quick Guide

Marketing - Why and More Importantly.. How?:

Marketing - Why and More Importantly.. How? So you’ve come up with the perfect idea for an app. Something that can completely shake things up and stir up some profits.  But what use are ideas if no one hears about them? Learning how to effectively market yourself in today’s digital world is even more important than the idea itself .   Let’s look at some ways through which we can overcome this barrier and set ourselves apart from the competition around us.

Using Social Media To Your Advantage:

Using Social Media To Your Advantage Social media is one of the most important and easily accessible tools at your disposal. It provides you with the opportunity to get your name out to a lot of potential customers. It allows you to not only find new customers, but also to keep in touch with them regularly. Building a rapport with your customers is a very important step to success Most forms of social media marketing is also completely free! With an innovative use of these freebies, you can make a lot of headway in your marketing journey. For people who are more serious about marketing themselves, paid promotion is  a viable option.  Paid promotions allow you to target who you cater to and help you expand in a calculated manner, so consider spending that little extra to reap the potential benefits.


Blogging Blogging is another great tool that you can use to market yourself . People are always seeking information. Using your knowledge to write informative blogs that can help others find the information you’re looking for is a great way to establish yourself in people’s conscious . Not only does this spread the credibility that you might need, it is also a great way to push your way to the top of the search results . Learning more about Search Engine Optimisation (SEO) is also recommended . Do the necessary research to find the most optimal keywords related to queries that your customers search for . Including these keywords in your blog posts can greatly increase the relevancy and subsequently push you up the search results.

Partner Up With Other Businesses :

Partner Up With Other Businesses One often overlooked way of marketing yourself is through partnering up with other businesses . Choose a business that complements yours, and work together in achieving the goal of attracting more customers. You can suggest your partner business to your existing customers and they can do the same for you . You can take this step even further by offering promotional offers to your customers via your partner and vice versa.

Customer Referral Program:

Customer Referral Program Use your existing customers to get more customers . A popular tactic in many food delivery and ride share apps . By offering your existing customers incentives if they help you reach more of their friends and family (potential customers) you can drastically widen your target audience.  You can get creative with the reward system in place or you can go with the traditional methods of discounts, offers and cash prizes etc.

Create Video Content:

Create Video Content Another often overlooked method of reaching more customers, this method is beginning to get more traction in recent times . Create engaging video content and post them on video sharing websites such as Youtube , Instagram etc . This is a great way to engage your audience and build your profile. Offer your expertise on subject matters that your customers are interested in and are looking to learn more about . By regularly creating engaging content, you can steadily build your fanbase and relevance to new heights.


THINK OUTSIDE THE BOX All the aforementioned methods are a great way to promote yourself and your app to new heights . But the best way to make yourself stand out from the competition is by doing something that no one else is doing. Think outside the box when it comes to marketing. Innovation is an underrated part of projecting yourself to customers . When it comes to app marketing , there really is no limit to the ways you can go about doing so . By tapping into an untapped niche in the market, you can truly establish yourself apart from your competitors, so get creative!

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