Codes and Conventions of a Magazine Advert

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Codes and Conventions of a Magazine Advert:

Codes and Conventions of a Magazine Advert A magazine advert is a good way to catch the audience’s attention. It promotes both the artist and the song and should be eye catching in order for people to stop and look at it.

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Artist name and album – this is important as it promotes the artist and the audience can recognise the name of the album. Release date – this tells people that they can purchase the album now. Where you can purchase the album – this is important as the audience know where they can actually buy the album from. Including further persuasive elements, e.g. featuring – this is emphasising who the artist has collaborated with to intrigue the audience.

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Image – this, alongside the name, promotes the artist. It gives a sense of ‘star image’ and contributes to the eye catching feel of the advert. Listing singles that are on the album – this could further entice the audience to purchase the album if they know the leading singles.

To conclude…:

To conclude… Magazine adverts are a good way to promote the artist and the song/album. In addition to the features I’ve pinpointed, sometimes included in the advert is a line from a review – but only a positive review as a bad example wouldn’t give them a good reputation.