5 Signs You Need A New Website Design

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Presentation Description

Your website should be the best reflection of your brand, especially considering it’s most likely the first place a new potential customer will see/learn about your business. If you have an outdated website design that either looks like it’s from the ’90s or isn’t responsive, it’s time to upgrade!

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Presentation Transcript

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5 SIGNS YOU NEED A NEW WEBSITE DESIGN YOUR WEBSITE SHOULD BE THE BEST REFLECTION OF YOUR BRAND ESPECIALLY CONSIDERING IT’S MOST LIKELY THE FIRST PLACE A NEW POTENTIAL CUSTOMER WILL SEE/LEARN ABOUT YOUR BUSINESS. IF YOU HAVE AN OUTDATED WEBSITE DESIGN THAT EITHER LOOKS LIKE IT’S FROM THE ’90S OR ISN’T RESPONSIVE IT’S TIME TO UPGRADE HERE ARE SOME TAKEAWAYS ABOUT SIGNS TO UPGRADE YOUR WEB’S DESIGN: 1. IT’S NOT MOBILE-FRIENDLY: IF PEOPLE CAN’T EASILY NAVIGATE YOUR WEBSITE ON A MOBILE DEVICE THEY WILL IMMEDIATELY LEAVE AND GET THEIR INFORMATION FROM YOUR COMPETITOR. DON’T LET THIS SIMPLE CONVERSION STOP YOU FROM GETTING NEW LEADS AND CUSTOMERS 2. YOUR SITE LOOKS OUTDATED: IF YOUR WEBSITE LOOKS OLD PEOPLE WILL NOT TAKE THE TIME TO CHECK IT OUT. AND IF YOUR SITE LOOKS OLD IT’S PROBABLY HARD TO NAVIGATE. EVERYONE WANTS TO EASILY AND QUICKLY FIND WHAT THEY’RE LOOKING FOR ON A WEBSITE. 3. SLOW LOADING SPEED: DOES IT TAKE MORE THAN TWO SECONDS FOR ANY PAGE ON YOUR WEBSITE TO LOAD PEOPLE WILL GENERALLY CLICK OFF OF A WEB PAGE AFTER WAITING ONLY THREE SECONDS FOR IT TO LOAD 4. SITE NOT OPTIMIZED FOR SEARCH ENGINES: THE MAJORITY OF NEW CUSTOMERS WILL FIND OUT ABOUT YOUR BUSINESS ONLINE. THAT MEANS YOU NEED TO APPEAR ON SEARCH ENGINE LISTINGS WHEN RELEVANT KEY PHRASES FOR YOUR BUSINESS ARE SEARCHED. 5. SOCIAL MEDIA ACCOUNTS NOT INTEGRATED: IF THE POINT IS TO GAIN NEW CUSTOMERS AND PROSPECTS THEN YOUR SOCIAL MEDIA ACCOUNTS NEED ME LINKED AND INTEGRATED INTO YOUR WEBSITE.

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READ FULL CONTENT BELOW OR CLICK TO READ ON ORIGINAL SITE WHEN SOMEONE LANDS ON YOUR WEBSITE THEY WILL DECIDE WITHIN A FEW SECONDS WHETHER TO STAY OR LEAVE. OFTEN THIS DECISION IS BASED ON HOW YOUR WEBSITE LOOKS FEELS AND NAVIGATES. DO YOU HAVE MUSIC OR A VIDEO AUTO-PLAYING ON YOUR HOME PAGE IS THE HOME PAGE FILLED WITH BLOCKS OF TEXT AND LACKS FEW ENGAGING IMAGES ARE THERE POP-UPS ON YOUR SITE IF YOU ANSWERED YES TO ANY OF THESE QUESTIONS YOU SHOULD CONSIDER REVAMPING YOUR BUSINESS WEBSITE DESIGN IF YOU’RE WONDERING WHETHER TO HIRE A WEB DESIGN COMPANY TO UPDATE YOUR SITE CONSIDER THESE TELL-TALE SIGNS THAT YOU SHOULD RE-DESIGN NOW

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 Take our your phone and type in your website URL into a search engine. How does your website look How does it navigate Is it easy to view Take some time to browse around and consider these questions. If you find it’s difficult time-consuming or slow to move around your current website on a mobile phone or tablet it’s time for a change  The majority of people visiting your site will visit through a mobile device and those numbers are only growing as time goes on. If people can’t easily navigate your website on a mobile device they will immediately leave and get their information from your competitor. Don’t let this simple conversion stop you from getting new leads and customers 1. IT’S NOT MOBILE-FRIENDLY

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 Simply put if your website looks old people will not take the time to check it out. And if your site looks old that means it’s outdated which also means it’s probably hard to navigate. Everyone wants to easily and quickly find what they’re looking for on a website. You should have lots of graphics pointing to main services and products main navigation tabs should highlight key areas of your business and a call to action should be on every page.  As a general rule get a website redesign at least every three years. With how quickly consumer needs and technology changes this will ensure your website stays up-to-date. 2. OUTDATED LOOK

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 Usability is a huge component to a website design. Are images loading slow on your home page Does it take more than two seconds for any page on your website to load People will generally click off of a web page after waiting only three seconds for it to load Yes we as a society are becoming more and more impatient. However we also have the technology to meet our demands–so use it  There’s nothing users hate more than a website taking forever to load. By getting a new website design by a professional company they will ensure these loading speeds stay within industry standards. 3. SLOW LOADING SPEED

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 If the pages within your website aren’t optimized how are new users finding your business Remember the majority of new customers will find out about your business online. That means you need to appear on search engine listings when relevant key phrases for your business are searched.  For example if you’re a real estate agent in Houston the best way to be found online is to optimize your website pages for key phrases such as “Houston realtor.” With consistent organic marketing pushes your business can be found on Google for these relevant phrases. 4. SITE NOT OPTIMIZED FOR SEARCH ENGINES

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 There’s a whole space of opportunity through social media. There are new prospects you would have never known about before getting on Facebook Twitter LinkedIn and Instagram. If the point is to gain new customers and prospects then your social media accounts need me linked and integrated into your website. 5. SOCIAL MEDIA ACCOUNTS NOT INTEGRATED/LINKED

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DEVELOPING AND EXECUTING A SOUND DIGITAL STRATEGY BECOMES MORE COMPLICATED EVERYDAY. YOUR COMPETITORS ARE NOT WAITING FOR YOU TO FIGURE IT OUT. THEY ARE SCRAMBLING TO MEND THEIR OWN ISSUES AND HOPING THAT THEY CAN DO SO FASTER THAN YOU. IF YOU TAKE THE TIME TO GET TO KNOW US YOU WILL FIND A THAT WE ARE PEOPLE THAT YOU CAN TRUST. WE STRIVE TO BE THE MOST EDUCATED EFFECTIVE AND CUSTOMER CENTRIC COMPANY IN OUR INDUSTRY. CALL US TODAY AND ASK A FEW QUESTIONS. WHETHER YOU ARE HUST TRYING TO KEEP YOUR WEBSITE COMPETITIVE OR ARE READY TO MAKE A REAL MOVE IN DIGITAL MARKETING. WE CAN DEVELOP SOLUTIONS TO GET YOU WHERE YOU WANT TO GO.

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LOCATIONS Knoxville •9111 Cross Park Drive Suite D226 Knoxville TN 37923 •Phone: 865.236.1638 •Email: knoxdigitalcusp.com Murfreesboro •710 Memorial Blvd Murfreesboro TN 37130 •Phone: 615.933.1800 •Email: nashdigitalcusp.com Cleveland •755 Broad Street NW Cleveland TN 37311 •Phone: 423.406.5777 Email: chatdigitalcusp.com