Geo Fencing – How to Make It Work for You

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Whether you are using smartphone geofence or using different geofence tactics to improve your experience, here are a few things you can do to get more benefits.

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Geo Fencing – How to Make It Work for You:

Geo fence is one of the most popular ways to advertise your business locally and most of the businesses are using it for their benefits. Without marketing you cannot go ahead and think about improving your status in the market. There are a lot of ways you can do marketing for your business and one of the best ways is to use the Geo-fencing marketing. What is geo fencing exactly? Geo Fencing – How to Make It Work for You

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Geo-fencing in literally terms mean to create a virtual geographic boundary around (an area) by means of GPS or RFID technology, enabling software to trigger a response when a mobile device enters or leaves the area. It is basically a feature in a software program that uses the global positioning system (GPS) or radio frequency identification (RFID) to define geographical boundaries. Whether you are using smartphone geofence or using different geofence tactics to improve your experience, here are a few things you can do to get more benefits by the geo fencing technology –

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Target patron of your relative business – When you target your rival’s customers, you can also target the other relevant businesses. For example, if you are an insurance agent, you may target a nearby car dealership or apartment complex so new car owners or new renters can see your ads and call you for their insurance needs. Think about businesses that may complement yours and target their customers to drive more new customers to your business . Best way to get benefit from geo fence is to target your rival business – Targeting your rivals’ customers will help you get those customers. Let’s say there are a few potential customers for your business and they visit your rival’s shop most of the times. What can you do in that case is whenever they are in your rival’s shop, you can send notifications or messages offering 20%-30% discounts on the same services.

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Target people who are near your business location – Geo-fencing is all about targeting the people around you. When you have a business at one particular place, and you are new, not many people know about your shop, what you can do is, rather than investing a lot of money in the traditional advertising, you can spend a little money on geo-fencing, target the people around the 20mile radius of your storefront and send them relevant texts related to various offers your business provides.

Contactus::

Copley Advertising Geofencing mobile advertising Located: Brookline Massachusetts United States Phone no. +1 617-651-2249 Website: http://copleyadvertising.com/ Contactus:

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