Lesson 2 - Holland Model

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The Holland Model:

The Holland Model Using O*Net Tools in Outreach and Admissions Lesson 2

Lesson 2 – Understanding the Holland Model Objectives:

Lesson 2 – Understanding the Holland Model Objectives Identify the model in which the Interest Profiler is based and describe the 6 “interest areas”

Who is John L. Holland:

Who is John L. Holland Born October 21, 1919 – Died November 27, 2008. Best known as the creator of the career development model. Developed the theory of six environmental models – “Holland’s Occupational Themes” Developed assessment tool titled: “Self-Directed Search”

Holland’s theory rests on four assumptions::

Holland’s theory rests on four assumptions: In our culture, persons can be categorized as one of the following: Realistic, Investigative, Artistic, Social, Enterprising or Conventional. There are six work environments: realistic, investigative, artistic, social, enterprising and conventional. People search for environments that will let them exercise their skills and abilities, express their attitudes and values, and take on agreeable problems and roles. Behavior is determined by an interaction between personality and environment.

Work Interest Areas:

Work Interest Areas Six types – R – Realistic I – Investigative A – Artistic S – Social E – Enterprising C - Conventional

Matching a Person’s Interest with Workplace Environment:

Matching a Person’s Interest with Workplace Environment R – Realistic I – Investigative A – Artistic S – Social E – Enterprising C - Conventional Person R – Realistic I – Investigative A – Artistic S – Social E – Enterprising C - Conventional Work Environment = Satisfaction

Work Interest Areas - Realistic:

Work Interest Areas - Realistic Realistic Careers: Construction Workers Automotive Mechanics Electricians and Technicians Engineers and Architects R – Person: Enjoy using tools or machines Practical , hands-on problems and solutions Plants, animals, wood, tools and machinery Outside work Dislike jobs that are primarily paperwork R – Work Environment: Physical demands of worker Tools and machines that worker manipulates Ability to work with things more important than work with people

AC and Applicant Communication Realistic Characteristics:

AC and Applicant Communication Realistic Characteristics Realistic prospects: May expect a practical solution May be resistant to expressing feelings about their career choice and prefer to move directly to answer mode May be interested in discussing activities that show expertise in using tools or activities involving using their hands Female applicants may have concerns about cultural issues and gender bias in attempting to enter “realistic” careers

Work Interest Areas - Investigative:

Work Interest Areas - Investigative Investigative Careers: Brick masons Carpenters Electricians Computer Systems Analysts Dietitians and Nutritionists Food Scientists and Technologists I - Work Environment: People search for solutions to problems using math or science People use abstract and complex thinking I – Person: Ideas and thinking more than physical activity Searching for facts and figuring out problems mentally rather than persuading or leading people

AC and Applicant Communication Investigative Characteristics:

AC and Applicant Communication Investigative Characteristics Enjoy challenges and may want to solve career puzzle for themselves May appreciate the AC/AA more if the AC/AA takes on the role of fellow investigator instead of “counselor”

Work Interest Areas - Artistic:

Work Interest Areas - Artistic Artistic Careers: Child Care Workers Graphic Designer Advertising and Promotions Managers Creative Writers A - Person: Work activities that deal with the artistic side of things, such as forms, designs, and patterns Self-expression in work Work well without a clear set of rules A - Environment: Free and open, encourages creativity and personal expression. Tools used as a method to express self

AC and Applicant Communication Artistic Characteristics:

AC and Applicant Communication Artistic Characteristics Make clear how important art, music or writing is in their lives. Respond better in career guidance without worksheets and written materials Enjoy using humor or other methods of expression to demonstrate uniqueness May rely on emotions in discussions of careers.

Work Interest Areas - Social:

Work Interest Areas - Social Social Careers: Certified Medical Assistants Certified Nursing Assistants Teachers Personal and Home Care Aides S - Person : Assisting others and promoting learning and personal development Prefer communication with others over working with objects, machines, or data Like to teach, give advice, help, or be of service to others S – Environment: Encourages people to be flexible and understanding Emphasizes human values (idealistic, kind, friendly)

AC and Applicant Communication Social Characteristics:

AC and Applicant Communication Social Characteristics Social prospects may express idealism, wanting to help others More interested in contributing to making the world better than personal economic achievement Will be appreciative of AC/AA help May be very talkative.

Work Interest Areas - Enterprising:

Work Interest Areas - Enterprising Enterprising Careers: First-Line Supervisors and Manager/Supervisors-Construction Trades Workers Chefs and Head Cooks E - Person : Like starting and carrying out projects, especially business ventures Like persuading others or leading people Like taking risks for profit Prefer action over thought E – Environments People manage and persuade others in order to attain goals Financial and economical issues are of prime importance Risk taking

AC and Applicant Communication Enterprising Characteristics:

AC and Applicant Communication Enterprising Characteristics Enterprising prospects may present themselves as being self-assured. They may appear more self-confident than they feel. May be open about desire to acquire wealth. May be very verbal with the AC/AA especially about personal achievements. Might have a hard time with understanding abilities needed for career. May be impatient with entry-level employment.

Work Interest Areas - Conventional:

Work Interest Areas - Conventional Conventional Careers: Clerks and Secretaries Computer Operators Insurance Claims Clerks Actuaries C - Person : Like following routines and procedures, precise standards Prefer working with data and detail rather than ideas Like clear lines of authority C - Environments: Office environment where records are kept, papers filed, copies made. Mathematical skills such as bookkeeping and accounting needed

AC and Applicant Communication Conventional Characteristics:

AC and Applicant Communication Conventional Characteristics Conventional prospects will appear to be organized but need direction. Proud of organizational ability Will be most interested in jobs in financial institutions or places where they can use their counting skills.

Reflection Question:

Reflection Question How will knowing characteristics of the applicants personality type improve your ability to communication with them?


Congruence The relationship of the person to the environment. Realistic person working in a Realistic environment = congruence Job Corps OA implications: Congruent students = Increased Retention Increased prognosis of graduation Increased likelihood of Job Training Match at placement

Holland’s Hexagon:

Holland’s Hexagon Realistic Investigative Artistic Social Enterprising Conventional

Congruence - Compatibility:

Congruence - Compatibility Applicant’s Type Most Compatible Work Environment Compatible Work Environments Realistic Realistic Investigative & Conventional Investigative Investigative Realistic & Artistic Artistic Artistic Investigative & Social Social Social Artistic & Enterprising Enterprising Enterprising Social & Conventional Conventional Conventional Enterprising & Realistic

Lesson 2: Quiz Questions:

Lesson 2: Quiz Questions What are the six Holland types? What are three Career Technical Training areas that align with the Realistic environment? What other two types are compatible to the Social type?

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