Which font to use: Serif vs. Sans Serif

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Fonts play a significant role in your designs, be it digital or printed works. Serif and sans serif are two types of fonts, and though the only difference between them is one of them has strokes towards the end, tight font choice can make or break the design. Let's have a look at which fonts to use serif and sans serif for your typographic design work.

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W h i c h f o n t t o u s e : W W W . A B C P R I N T . C O M P R E P A R E D A N D P R E S E N T E D B Y A B C P R I N T I N G C O M P A N Y T y p o g r a p h y p l a y s a c r u c i a l r o l e i n t h e s u c c e s s of p r i n t d e s i g n s . O p t i m i z i n g t y p o g r a p h y i s o p t i m i z i n g r e a d a b i l i t y a c c e s s i b i l i t y u s a b i l i t y o v e r a l l g r a p h i c b a l a n c e .

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0 1 W h i c h O n e i s b e t t e r a n d w h i c h o n e S h o u l d Y o u U s e W h e n S A N S S E R I F V S S E R I F F O N T – F o n t s p l a y a c r u c i a l r o l e i n o u r d e s i g n s a n d t h e o n l y d i f f e r e n c e b e t w e e n t h e t w o t y p e s o f f o n t s S e r i f a n d S a n s S e r i f l i e s i n t h e s m a l l d e c o r a t i v e f l o u r i s h e s t o w a r d s t h e e n d s o f t h e s t r o k e s . N o w t h e m a i n q u e s t i o n a r i s e s Which one do we use for better readability and appeal C h o o s i n g t h e r i g h t f o n t c a n m a k e a h u g e i m p a c t i n d e l i v e r i n g t h e m e s s a g e t o t h e m a s s e s .

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0 2 F o r p r i n t e d w o r k - S e r i f S E R I F F O N T S A R E E A S I E R T O R E A D I N A L L F O R M S O F P R I N T E D W O R K A N D H E N C E I T I S U S E D F O R A L L P R I N T E D W O R K . Y O U C A N U S E I T F O R T H E P R I N T I N G O F B R O C H U R E S B U S I N E S S C A R D S F L Y E R S B O O K L E T S A N D I N V I T A T I O N C A R D S . A c c o r d i n g t o p r o f e s s i o n a l g r a p h i c d e s i g n e r s S e r i f f o n t s a r e o f t e n e a s i e r t o r e a d i n p r i n t e d f o r m s o f w o r k s t h a n s a n s - s e r i f f o n t s . S e r i f m a k e s t h e l e t t e r s s t a n d o u t a n d h e n c e t h e i n d i v i d u a l l e t t e r s a r e m o r e d i s t i n c t i v e a n d e a s i e r f o r t h e r e a d e r s . O t h e r f o n t s m a y n o t s u i t t h e p u r p o s e a s m u c h a s s e r i f d o e s a n d o u r b r a i n m a y h a v e t o s p e n d l o n g e r i d e n t i f y i n g t h e l e t t e r s a s t h e s h a p e i s o f t e n l e s s d i s t i n c t i v e .

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0 3 F o r o n l i n e w o r k - S a n s s e r i f S A N S S E R I F I S T H E B E S T F O N T F O R A L L S O R T S O F O N L I N E W O R K . I t i s a d v i s a b l e t o u s e s e r i f f o n t p r i m a r i l y f o r t h e b o d y o f t h e w o r k . I t c a n b e u s e d f o r h e a d i n g s t a b l e t e x t a n d c a p t i o n s t o m a k e i t l o o k m o r e c o m p e l l i n g . B e f o r e c h o o s i n g t h e r i g h t f o n t y o u s h o u l d a l w a y s h a v e a c l e a r u n d e r s t a n d i n g a n d v i s i o n o f d e s i g n i n y o u r m i n d . T o p i c k a g o o d t e x t s t y l e y o u n e e d t o c o m p r e h e n d a l l f o r m s o f c l a s s i f i c a t i o n s u s e d i n t e x t u a l f o r m . S A N S S E R I F F O N T S -

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