KM Buzz_Nov 15_Neil Olonoff_Translating

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Translating KM for the Real World : 

1 Translating KM for the Real World Neil Olonoff KM Lead, US Army G-4 (Logistics)

Why translate KM? : 

2 Why translate KM? KM is obscure At first glance KM concepts are either mystifying or obvious KM is a means, rather than an end Managers don’t care about KM – they care about value and results KM is a broad set of principles and tools Must be tailored for a specific workplace.

Real World KM is Practical and Effective : 

3 Real World KM is Practical and Effective Practical & Effective Programs, not principles Locally Relevant Achievable short term and long term Affordable Synergistic

Real World KM is Easily Communicated : 

4 Real World KM is Easily Communicated Easily Communicated Plain English Coherent Story Self-evident value proposition

Framing the Value Proposition : 

5 Framing the Value Proposition Find your Bottom Line The burning platform issue of your organization Frame your Solutions Identify KM solutions that speak to your issues Describe solutions in terms your organization’s values, not “KM principles” Package and Brand the “Product Constellation” Link solutions as a series of interlocking sub-programs

Telling and Selling a Coherent Story : 

6 Telling and Selling a Coherent Story Framing Frame in terms of your organizational bottom-line values Packaging Integrated, Phased Selling Build out from early success Tell your story in plain English

Slide 7: 

7

“G-4 Staffers Need to Know” : 

8 “G-4 Staffers Need to Know” Practical, Relevant and Achievable Consists of 7 Interlocking Related Programs All are directly relevant to G-4 business values All are achievable and affordable They interlock for synergy Phased approach “Existing” and “planned” programs

Translate KM into your Organization’s Language : 

9 Translate KM into your Organization’s Language Easily Communicated Translated into familiar military language … “Need to Know,” “Situational Awareness” and “Approved Guidance” Coherent story Self-evident value proposition No KM terminology Nests “collaboration” and “communities” at a lower level where the concept and value are self explanatory

Questions : 

10 Questions Neil Olonoff KM Lead, US Army G-4 (Logistics)

Buzz Session : 

11 Buzz Session

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