Aggregator vs Marketplace Business Model - Purchase Commerce

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Though both Aggregator and Marketplace platform connect vendors and customers, their business model varies in certain aspects. What are these differences? Click here to read more:https://www.purchasecommerce.com/blog/aggregator-businessmodel-vs-marketplace-businessmodel

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Presentation Transcript

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4-Point Comparison AGGREGATOR VS MARKETPLACE BUSINESS MODEL

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AGGREGATOR Common brand name for all the services MARKETPLACE Different brand name for products services 1.Brand Name

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AGGREGATOR Same quality maintained for all the services MARKETPLACE Quality of products differ based on the brand name 2.Product/Service Quality

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AGGREGATOR Almost the same price for similar categories MARKETPLACE Price will vary depending on the brand 3.Price Model

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AGGREGATOR Service providers have full freedom over order acceptance MARKETPLACE Vendors follow the rules as per agreement 4.Partnership Model

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