AirAsia Mediakit - Maxposure Media

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MEDIA KIT 2017-2018 MEDIA KIT 2017-2018 12 Issu Es 16 c ITIEs 525 w EEKl y fl Igh Ts

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MEDIA KIT 2017-2018 AirAsi A i ndi A brings you the l Ates t in destin Ations Arts 3 10 16 METro hubs conn EcTIng bEng Aluru DElh I Kol KATA cITIEs op Er ATIon Al AIrcr Af T 10 Mor E To b E ADDED In 2017 85 on TIME pErfor MAnc E In DEc 2016 cross ED sAl Es of `100 cror E In D EcEMbEr 2016 Av Er AgE pAss Eng Er lo AD wEEKly fl Igh Ts f AcTor 86.3 525 Inv EsTMEnT To Exp An D op Er ATIons 50m To go InTErn ATIon Al by En D of 2017 culture heritage fun adventure 2

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MEDIA KIT 2017-2018 26 200 650 50 200 coun Tr IEs Tr Av Els ov Er ov Er ov Er ov Er + DEsTIn ATIons worl DwIDE MIll Ion pAss Eng Ers flown In 2016 DAIly fl Igh Ts rou TEs + 270 AIrcr Af T AirAsi A i ndi A is p Art of the AirAsi A behr Ad recognised As the w orld’s best low cost carrier 3

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MEDIA KIT 2017-2018 worl D’s bEsT l ow -cos T AIrl In E for Th E 9th cons Ecu TIv E y EAr by sKy Tr Ax worl D AIrl In E AwAr D in Jul y 2016 AsIAMon Ey’s bEsT MAn AgED coMpAny AwAr D in 2010 AsIA’s Top 200 “bEsT un DEr A bIll Ion” coMpAn IEs by f orbes asia worl D’s lEADI ng l ow cos T AIrl In E by worl D Tr Av El AwAr Ds in 2016 bEsT AsIAn l ow -cos T cArr IEr by T Tg Tr Av El aw ards 2011 AIrl In E of Th E yEA r by cEnTr E for AsIA pAcIf Ic Av IATIon cApA in 2009 AirAsi A h As been recognised glob Ally for offering best services at best prices 4

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MEDIA KIT 2017-2018 62 38 MAl E f EMAl E 75 63 61 Engl Ish sp EAKIng l Iv E wITh In METro An D TIEr-II cITIEs y EArs of AgE KEy AuDIEnc E 56 Ar E un Iv Ers ITy gr ADuATEs 45 fly for bus In Ess An D 55 for l EIsur E AirAsi A c ustomers Are young educ Ated of A IrAs IA pAss Eng Ers Ar E EMploy ED As MAn AgErs sEn Ior off IcIAls or prof Ess Ion Als 25-55 upwardl y mobile and affluent 5

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MEDIA KIT 2017-2018 Air Asi A re Ach Global network 6

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MEDIA KIT 2017-2018 AirAsi A re Ach india network Chennai Tiruchirappalli Bagdogra Srinagar Kolkata 7

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MEDIA KIT 2017-2018 the m Ag AZine is everything to make for a traveller’s delight. carefully planned and created for the AIrAs IA patrons every issue will highlight exotic travel destinations. Every travel feature will be dedicated to the bEAuTy and DIv Ers ITy of Indian and international boundaries. Taking everything together to make this an ul TIMATE Tr Av El r EAD our aim is to present to you a journal full of enthralling travel Exp Er IEnc Es and destinations. Keeping the wAn DErlus T feel in mind the magazine mirrors crisp travel f EATur Es Exo TIc photography QuIr Ky ArTI sTIc design and a vibrant colour p Al ETTE. Tr Av El3 sIx Tyº In DIA is the four Th Infl Igh T EDITIon of AirAsia Airlines. The other editions are Malaysia Thailand Indonesia. l anguage Engl Ish f requency Mon Thl y travel 3sixty o 8

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MEDIA KIT 2017-2018 mA xposure advantage 9

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MEDIA KIT 2017-2018 pAgE bl EEDs: 3 mm on all sides for a total document size of 210 mm width x 275 mm hight. Ads submitted without suffcient bleed area will be reduced to ft live area size. l Iv E/sAf E Ar EA: 12 mm inside of trim size on all sides of a bleed ad. A full page bleed ad has a live area measuring 186mm width x 249mm hight. please do not place logos legal disclaimers or other critical information outside live area. Additionally for spread bleed ads allow 6 mm on each side of the gutter for binding. clearly mark all ad materials with proper cropping instructions to avoid misinterpretation. contact Details: send release order/creative to: Maxposure Media group I pvt. l td. | TheAddress plot n o. 62 okhla Industrial Estate phase III n ew Delhi-110020 India Tel: +91 11 43011111 Email: f ax: +91 11 43011199 Advertising : Magazine size: 21 cm x 27.3 cm 210 mm x 273 mm l ive/safe Area: 18.6 cm x 24.9 cm 186 mm x 249 mm bleed size: Magazine size+3mm gs M cover 220 Inside pages 70 Issue Deadline April 22 nd Mar May 22 nd Apr …and similarly for all successive months creative deadline Magazine size inch: 21 cm x 27.3 cm 210 mm x 273 mm l ive/safe Area inch: 18.6 cm x 24.9 cm 186 mm x 249 mm bleed size: Magazine size + 3 mm n on-bleed Ad Dimensions w x h cm w x h mm f ull p AgE 18.6 x 24.9 186 x 249 Doubl E spr EAD 39.6 x 24.9 396 x 249 bleed Ad Dimensions w x h cm w x h mm f ull p AgE 21 x 27.3 210 x 273 Doubl E spr EAD 42 x 27.3 420 x 273 please provide half page quarter page strip in non-bleed only and allow a gutter space of 15 mm in double spread ads r ate card Inr ` Inserts f ull page colour fpc 450000 7500 Double spread Dps 800000 13350 f irst 30 single 550000 9200 f irst 30 spread 900000 15000 Inside f ront/back cover 850000 14200 back cover 1200000 20000 h alf page 270000 4500 Quarter page/ h orizontal strip 160000 2600 us D with effect from April 2017 tech specs rate card 10

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MEDIA KIT 2017-2018 Ambient medi A NOTE: Other collaterals for branding can also be discussed Exchange Rate: US 1 Rs. 67 inventory minimum Quantity/ b ooking l ead time r ate in inr /month r ate in usd /month s pecifications Boarding Pass 300000 20 Days 900000 13500 203mm x 83 mm w x H 58mm x 83mm Perfo- ration Size Baggage Tags 300000 20 Days 900000 13500 55 mm x 105 mm W x H In-flight Announcements 16 Destina- tions 10 Days 450000 6750 N.A. Sampling On Request 10 Days On Request Cost depends on the weight of the sample On Request Cost depends on the weight of the sample N.A. Above prices are exclusive of service taxes. Applicable service tax shall apply. Above prices are net .i.e. net of any agency commission. on-ground on-board 11

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MEDIA KIT 2017-2018 MaXposure Ind Ia off Ices ahmedabad | 4 Megabyte Business Centre Navrang Building Opp Samsung Showroom Swastik Char Rasta C.G.Road Ahmedabad-380009 Tel: +91 79 40193627 Bengaluru | 1010 A Wing 10th Floor Mittal Towers M.G. Road Bengaluru-560001 Tel: +91 80 40921037-38 chandigarh | SCO No. 866 2nd Floor Offce No. 18 NAC Manimajra Chandigarh-160101 Tel: +91 0172 4665839 chennai | 2nd Floor X-42 Sindur Shopping Centre 2nd Avenue Road Chennai-600040 Tel: +91 44 42015684 Hyderabad | 1-11-222/2 Ground Floor Street No. 4 Gurumurthy Lane Begumpet Hyderabad-500016 Tel: +91 40 40021545 Indore | 7/1 409 4th Floor Ratan Mani Complex Opposite Inter Star Showroom New Palasia Indore-452001 Tel: +91 731 4248881 Jaipur | Shop No.B-18 Hotel Arco Palace Opp. Metro Station Sindhi Camp Station Road Jaipur-302001 Tel: +91 141 4047655 Kolkata | DPS Corporate Club 1st Floor 9A Sebak Baidya Street Kolkata-700029 Tel: +91 33 40680111 Mumbai | Offce No 401 Shubham Centre A1 Cardinal Gracious Road Chakala Andheri East Mumbai-400099 Tel: +91 22 61991111 pune | Subjeev Business Centre 29 Ground Floor East Street Galleria 2421 East Street Camp Pune-411001 Mob: +91 9923963667 r aipur | Magnetto Offzo Offce No.546 5th Floor Magnetto The Mall G.E.Road Labhandi Raipur Tel: +91 771 4264571 Internat Ional representat Ion nort H aMer Ica canada | Wayne Saint John | The New Base Tel: +141 63631388 europe f rance | Nicolas Devos | IMM International Tel: +331 40137905 l ondon | David Simpson | Simpson Media Ltd Tel: +44 79 00885456 switzerland | Nathalie Dupuy | IMM International Tel: +412 23108051 Turkey | Tan Bilge | Media Ltd. Tel: +90 212 2758433 f ar east Hong Kong/Indonesia | Peter Jeffery | Asian Integrated Media Ltd. Tel +852 39106388 Japan | Michiko Kawano | Pacifc Business Inc Tel: +813 36616138 Malaysia | Shallie Cheng | Mind Sense Sdn.Bhd. Tel: +601 22873092 south Korea | Jung-Won Suh | Sinsegi Media Inc. Tel: +82 27858222 t hailand | Stephen Marsh | Media Representation International Tel: +66 22042699 austral Ia sydney | Charlton D’Silva | Publisher’s Internationalé Tel: +612 92523476 India MAx posur E MEDIA group I pv T l TD TheAddress plot n o. 62 okhla Industrial Estate phase III n ew Delhi-110020 India Tel: +91 11 43011111 f ax: +91 11 43011199 mAx posure m edi A g roup b ahrain Maxposure Marketing services Wll Suite No. 652 6th Floor The Lounge Serviced Offces Building 247 Road No. 1704 Diplomatic Area P .O.Box 11409 Manama Bahrain Tel: +973 17518793 Mob: +973 37778537 +973 37161313 E-mail: usa Maxposure Media Group llc 2525 Ponce De Leon Blvd 300 Coral Gables Fl 33134 USA Phone: +164 63672916 E-mail: ua e Maxposure arabia f Z llc Dubai Media City Building No. 8 Ground Floor Premises No. EO10 P . O. Box 502068 Dubai UAE Mob: +97 1582063140 Tel: + 971 44310793 Email: singapore Maxposure Global pte l td 51 Goldhill Plaza 07-10/11 Singapore 308900 Tel: +65 31632622 Email: b angladesh subcontinental Media pvt l td Proffcio 2nd Floor 4 Mohakhali Commercial Area Dhaka 1212 Bangladesh Tel: +880 1862260427 Email: 12