Social Media Optimization: S ocial M edia O ptimization The Superpower of Social Promotions 1 © 2011 Copyright All rights are reserved www.ucc-india.com
Meaning: Meaning Social Media Optimization is the process of promoting a product, brand or event using a mix of social media tools It aims to generate publicity and increase the awareness amongst social media tools 2 © 2011 Copyright All rights are reserved www.ucc-india.com
Uses: Uses To increase web traffic among search engines like Google, Yahoo, Bing, etc. Increases links and page ranks Facilitates unique content to travel – Likes and shares Makes bookmarking and tagging simple 3 © 2011 Copyright All rights are reserved www.ucc-india.com
Social Media Tools: Social Media Tools Micro-blogging Twitter Photo Sharing Social News Twitter SMS Blogging Video Sharing RSS FEEDS Facebook 4 © 2011 Copyright All rights are reserved www.ucc-india.com
Benefits: Benefits Excellent tool to promote websites Better competence level amongst competitors Highly user-friendly and interactive Interesting and engaging for customers 5 © 2011 Copyright All rights are reserved www.ucc-india.com
Benefits: Benefits Visual, textual and auditory experience Builds credibility , loyalty and trust Personal & public interaction with customers & clients 24*7 customer service and online presence 6 © 2011 Copyright All rights are reserved www.ucc-india.com
Galagali Multimedia: Galagali Multimedia Leading Internet Marketing Firm Uses dynamic interactive technologies with exclusive focus on clients needs Professional and skilled IT professionals Innovative and creative solutions for web promotions and website creations We work with you to create competitive solutions, as 70% of the business today is online ! 7 © 2011 Copyright All rights are reserved www.ucc-india.com
4 important tips for SMO: 4 important tips for SMO Carefully select social media tools according to your product or brand Regular postings is the key to success Upload unique , exciting and newsworthy content Respond promptly to complaints and queries 8 © 2011 Copyright All rights are reserved www.ucc-india.com
Things to remember: Things to remember It is not important to have presence on all social media platforms Active online presence on selected platforms is essential SMO strategy has to be strong and unique for more visibility and better web traffic 9 © 2011 Copyright All rights are reserved www.ucc-india.com
PowerPoint Presentation: EXPAND YOUR HORIZON and FULFILL YOUR DREAMS with Galagali Multimedia Pvt. Ltd. 10 © 2011 Copyright All rights are reserved www.ucc-india.com