Presented by Samuel Stacey, Communications and Donor Relations, The WorldFish Center.Social media: who hasn’t joined the bandwagon? For many (even most) of us, social media impacts our day-to-day activities by permeating our computers, phones and tablets with lots of information; both useful and utterly useless. Did you know that WorldFish currently operates across 9 different social media channels, each with their own strategies and outcomes?Why and how does WorldFish use social media marketing? How does it help the center achieve its goals to reduce poverty and hunger by improving fisheries and aquaculture? You may not realize, and certainly might be skeptical of the ‘science’ behind this mysterious machine called social media. It may however surprise you to learn that it not only helps further the impact of WorldFish scientific research, but also increases the Center’s global profile and potential international funding from donors.
CGIAR , Samuel Stacey , Science impact , Social Media , Worldfish
Science & Technology
45 months ago