Yu

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Presenter: Yu Nhật Quỳnh BUSINESS SLOGAN

OUTLINE: 

OUTLINE I/ Introduction 1/ General statement: slogan is one of the best important things of a business 2/ Thesis statement: in the world of advertising, slogan plays a very significant role 3/ The aim of the speech: inform 4/ The time: 15 minutes II/ Speed body 1/ What is a slogan? 2/ 5 things to have a good slogan. 3/ Some well-known slogans in the world III/ Conclusion 1/ Summarize the main points 2/ Giving my own opinion

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“There is no I in teamwork”

1/ WHAT IS A SLOGAN?: 

1/ WHAT IS A SLOGAN?

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A slogan is a short sentence or a phrase placed after company’s name or product’s name.

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BRIEF a/ Keep it short 2/ 5 KEYS TO WRITE A GOOD SLOGAN

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= + Attract customers b/ Be creative and memorable

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Generation next It’s the real thing VS c/ Tell custumers your goals

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d/ Highlight the benefits IT KEEPS GOING, AND GOING, AND GOING

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e/ Do not copy the other one

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3/ SOME FAMOUS SLOGANS IN THE WORLD

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LET YOUR FINGERS DO THE WALKING

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GOOD TO THE LAST DROP

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“ NÂNG NIU BÀN CHÂN ViỆT”

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Use proper words Precise & consice Tell the goal Highlight the benefits New and specific SUCCESSFUL CONCLUSION

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thank you!