Sourabh_Iron&Steel

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A Business Model Analysis of the Indian Iron and Steel Industry

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Presentation Transcript

Iron and Steel Industry: 

Iron and Steel Industry Sourabh Jain MBA @ NITK Surathkal 2012 Batch

Contents: 

Contents Iron and Steel Industry – India Industry Analysis – Framework Porter’s 5 Forces Analysis PESTLE Analysis To enter or not to enter ? Training Needs Assessment

IRON and STEEL Industry - India: 

IRON and STEEL Industry - India Steady growth post independence: 7 th largest 220% growth in 16 years

IRON and STEEL Industry - India: 

IRON and STEEL Industry - India Iron Ore - Steel Iron Ore - Steel Scrap Iron- Steel Scrap Iron- Steel

Current Key Players: 

Current Key Players Jindal Steel & Power Ltd. Kudremukh Iron Ore Company Limited (KIOCL) Metal Scrap Trade Corporation Limited (MSTC) Rashtriya Ispat Nigam limited (RINL) Steel Authority of India Limited (SAIL) Tata Iron & Steel Company (TISCO)

Industry Analysis - Framework: 

Industry Analysis - Framework EXTERNAL ENVIRONMENT ( PESTLE ANALYSIS) TASK ENVIRONMENT ( PORTER’s 5 Forces )

Porter’s 5 Forces Analysis: 

Porter’s 5 Forces Analysis

Slide 8: 

New Industrial Policy: Allows private players and foreign investments. Ex: POSCO, Mittal China overproducing Steel; could export surplus to India Demand for steel seems to be improving Indian firms lack special product design capabilities

Slide 9: 

High cost of basic inputs and services like electricity and transport Iron Ore is becoming a scarce resource, leading to price rise Titanium, composites and concrete are substitutes No cartelization or price fixing amongst players Scarce resources may force players to collaborate

PESTLE Analysis: 

PESTLE Analysis

Slide 11: 

Govt allowing private ownership and foreign investment Navratna status for SAIL, RINL giving more autonomy Deregulation of pricing and reduced duties on import of inputs Special Economic Zones with benefits like tax holidays Special Investment Regions wherein infrastructure is totally created by govt Boom in Infrastructure sector spurs demand Political Economic

Slide 12: 

Indian steel Industry employs more than 2 million people Availability of young, competent labor Emphasis on safety at the work place and benefits Working on newer methods of steel manufacturing SAIL in talks with Kobe Steel of Japan and POSCO of South Korea Both these technologies are less expensive and greener than the blast furnace Social Technological

Slide 13: 

Improved Intellectual Property Laws to protect indigenous technology Delay in land allocation for steel plants is an issue Increased awareness amongst public on environmental issues Steel production being very polluting, becomes a target for environment activists Legal Ecological

To enter or not to enter ?: 

To enter or not to enter ? NO

Training needs Assessment – Levels of Training: 

Training needs Assessment – Levels of Training

Training needs Assessment - Steps: 

Training needs Assessment - Steps Identify the suitable candidates for internal or external training.

Training needs Assessment – Some of the needs: 

Training needs Assessment – Some of the needs Fire Safety Total Preventive Maintenance

Slide 18: 

THANK YOU