FrontPoint presentation for Vi-Tel Reps

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The FrontPoint Advantage:

3/4/2011 The Front Point Advantage

Who is FrontPoint?:

2 Who is Front Point ? Founded in 2007, and: Have over thirty years of experience in electronic security. Are one of the fastest growing companies in the security industry. Operates across the US , with customers in all 50 states. Have a highly supportive customer base , with many active bloggers and review writers helping to spread the word. Have the lowest attrition (and therefore the highest customer retention) in the electronic security industry. Are passionate about security & analytic in our approach to building value with our customers, suppliers, and partners.

Who is FrontPoint? (continued…):

3 Who is Front Point ? (continued…) Provide the most technologically advanced security offering available. Have, by far, the simplest installation ever – no installer required! Offer a more secure, more reliable product: 100% wireless; 100% cellular. Are a “one stop shop” for homeowners, commercial, and frequent movers – we have a package for every customer. Are an Authorized Dealer for GE Security and are the fastest growing account supported by their senior National Accounts team. Are Alarm.com’s only Preferred Dealer .

Finally, Security is Simple:

4 Finally, Security is Simple Without question, the simplest product in the industry … Each system is customized, programmed, and configured for the individual customer before shipment. On average, it takes a customer just 25 minutes to set up a system . Step 1: Plug in Control Panel Step 2: Place Sensors (“Peel & Stick”) Step 3: Call FrontPoint to Activate The installation process is simpler, by far , than any other competing product. Because the system is so simple, it’s easy to relocate to a new home if the customer ever moves. This also means no re-activation fees.

A Completely Different Product:

5 A Completely Different Product There are four key differences that define FrontPoint : Safer Security : All-cellular monitoring means no phone/internet line for burglars to cut. And, it’s perfect for “cell only” and VoIP homes. Smarter Features : Online & remote access, e-mail & text message notifications, and integrated video means a security system does more than just make noise. Total Simplicity : By far, the simplest security offering available. Self-installed in 20-30 minutes, easy to use, and easy to move. Savings : For less than “old school” competitors charge for insecure phone line monitoring, FrontPoint offers next generation features at an affordable price. Compare to ADT and see how FrontPoint can save you over $300!

Interactive Monitoring Provides Smarter Features:

6 Interactive Monitoring Provides Smarter Features Interactive features mean security does way more than make noise … Online access takes traditional security to a whole new level with powerful features that add real value to having a security system : Remote Arm & Disarm Searchable Event History Customized E-Mail & SMS Alerts Complete Customization of System Settings & Preferences Mobile access means total control from anywhere, at any time . Revolutionary features available by cell, PDA, Blackberry, and iPhone, including Apps. Email & SMS alerts keep customers informed about what’s happening while they’re away from home (kids coming home from school, power outages while on vacation, etc.)

Interactive Video Brings Sight to Security:

7 Interactive Video Brings Sight to Security Video is getting smarter – and demand is growing … Wireless cameras (fixed or pan/tilt) can easily be added to a home network . Customers can easily access live video from multiple cameras that are easily viewed online or on a mobile device. Motion activated video clips can be stored & archived online – or even delivered in real-time by email or MMS. Much higher “value add” than traditional CCTV and DVR solutions, which are cumbersome to install and don’t have the “intelligence” to push video clips related to things customers really want to see.

Simplicity, Beyond the Initial Setup:

8 Simplicity, Beyond the Initial Setup Using & maintaining the system is as easy as setting it up … Proprietary cellular link means remote programming changes are easy – no need for a technician to visit the customer (and no need for a billable service call). FrontPoint has a network of more than 2,500 licensed alarm technicians across the country, with availability to service any zip code to the extent a customer needs a professional installation or a service visit – very rare. The Simon XT is GE Security’s newest and simplest control panel. FrontPoint designed and manufactures a custom tabletop stand , making us the only true DIY provider for the Simon XT.

Best Product, Lowest Price:

9 Best Product, Lowest Price Front Point never leads on price, but is proud to be incredibly affordable… The lowest prices available for comparable services from any alarm company currently in the marketplace (on-line or traditional). Most other companies have hidden fees for fire, environmental, medical, and cellular monitoring – significantly increasing “real” cost. Front Point doesn’t. Other alarm companies charge $199-299 for a cellular equipment upgrade. At Front Point , a cellular link is included for free with every system . Front Point is a true “one stop shop” – residential, commercial, homeowners, renters, well credit qualified, less credit qualified.

Compare and Save with FrontPoint:

10 Compare and Save with Front Point We provide the lowest cost equipment available … Cellular Monitoring with Interactive features $42.99 $47.99 With the Front Point Essential Kit , you save over $300 to a comparable ADT system

Compare and Save with FrontPoint (continued):

11 Compare and Save with Front Point (continued) We provide the lowest cost equipment available … Cellular Monitoring with Interactive features $42.99 $47.99 With the Font Point Home Kit , you save over $450 to a comparable ADT system

Compare and Save with FrontPoint (continued):

12 Compare and Save with Front Point (continued) We provide the lowest cost equipment available … Cellular Monitoring with Interactive features $42.99 $47.99 With the Font Point Smart Home Kit , you save over $650 to a comparable ADT system

Our Monthly Price Can’t Be Beat:

13 Our Monthly Price Can’t Be Beat Interactive Monitoring for $42.99 per month Get instant security alerts with Interactive Monitoring . This plan provides 24/7 protection, plus the high tech benefit of system accessibility when you are away from home, including: 24/7 Monitoring Fire protection Environmental protection Life safety- medical alert Arm/disarm from your smartphone Instant Alerts via txt or email Mobile Lighting Controls With other companies, they may charge additional fees for fire, environmental, and medical monitoring. FrontPoint includes it!

Introducing Ultimate Monitoring :

NEW! FrontPoint adds Mobile Control- Lights, Locks, & Thermostat Ultimate Monitoring for $49.99 per month This plan is best suited for those interested in adding video surveillance and/or full home automation to the home security system. Get everything you love about the Interactive plan, plus these new features for the ultimate in home monitoring, including: 24/7 Monitoring : burglary, fire, environmental, life safety, video Interactive features : free apps, control from your smartphone , unlimited alerts sent via text or email Video : includes 50 MB online storage and 500 MB on monthly upload bandwidth Automation : full z wave automation ready 14 FrontPoint Confidential Introducing Ultimate Monitoring

Simply Summarized…:

15 Simply Summarized… Front Point offers the best value proposition of any security product available on the market today. Our products are priced more competitively , and our service – while providing better security and more features – is priced less than traditional companies. Many of our Interactive Monitoring features aren’t available from competitors , sell very well, and will lead the way to “The Next Generation of Total Home Security”. We have seen that our unique product, revolutionary service, and affordable value proposition drives consumer excitement and leads to above average conversions compared to traditional security.

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