The Objective :
The Objective Primary Objective
To find out customer awareness about mutual fund as an investment option. Secondary Objectives
To find out the most preferable investment option.
To find out the most important factor while selecting a company to invest.
To identify the performance of various broking firms.
To study the marketing strategies adopted by Geojith BNP Paribas.
Scope of the Study :
Scope of the Study To identify customer view and perception about Mutual Fund
To identify the most preferred investment Option
Factors influencing the investment decision.
To understand risk bearing capacity among the investers