Group J-CLA & MNet Partnership

Reconnecting: CLA &MNet: 

Reconnecting: CLA & MNet By: Valerie Stevens, Kristin Sztuka, and Lindsay Timmins

Background: 

Background Past relationships between the Canadian Library Association (CLA) and the Media Awareness Network ( MNet ), in conjunction with corporate sponsor Bell. Partnership formed in 2001. Launched Media Awareness Day in 2003, which has grown into Media Literacy Week.

What is the Issue?: 

What is the Issue? To achieve a formalized partnership, we propose the creation of a CLA Network concerned with media literacy for youth. “ School libraries and librarians have a valuable role to play both in helping to design and teach digital literacy and in helping to assure that both teachers and students are aware of how to use electronic media wisely” (CLA, Improving Canada’s Digital Advantage, 2010).

Why is Digital Literacy Important?: 

Why is Digital Literacy Important? use: the skills to effectively engage with computers and the internet understand: benefit from knowing how to find, evaluate and use digital information create: fully engage and participate within a digital society

Slide 5: 

“We see public libraries as a key partner in providing public education on Internet literacy to parents, community leaders, and to young people…The role that libraries are playing means that parents are not alone with this task.” says Jan D’Arcy, Executive Director, Media Awareness Network ( MNet , 2003). (http://www.masternewmedia.org/learning_educational_technologies, 2011 )

Why form a Network?: 

Why form a Network? Currently , there is no CLA Network that addresses the role of the library in promoting media and digital literacy. “The Network would then be the place for members to learn more about the topic, develop expertise, and contribute towards grassroots advocacy initiatives in that area” (CLA Future Plan, 2010).

Network Benefits: 

Network Benefits The collaborative spirit inherent in CLA Networks reinforces CLA’s core values ( cla.ca , 2011). A Network established to promote media literacy for youth would strengthen and support the working relationship between the CLA and MNet .

Partnership: 

Partnership CLA- MNet partnership would streamline program development & communication efforts for both organizations. Public libraries are the main provider of access to information for many people. ( cla.ca , 2011) (media- awareness.ca , 2010)

Decision Makers: 

Decision Makers CLA - Executive Director Kelly Moore MNet – Co-Executive Director Cathy Wing

Influencers: Canadian Library Association: 

Influencers: Canadian Library Association Executive Council Youth-focused CLA Networks Canadian Libraries Are Serving Youth (CLASY) Canadian Libraries Are Serving Children (CLASC) Friends of Canadian Libraries (FOCAL)

Influencers: Media Awareness Network: 

Influencers: Media Awareness Network Board of Directors Canadian Teachers’ Federation Sponsors

Who are the advocates?: 

Who are the advocates? Prospective members of our proposed Network Trained advocates from Library Advocacy Now! (LAN!) Ken Haycock, Wendy Newman

Advocacy Approach: 

Advocacy Approach Digital literacy is a priority for both CLA and MNet Build on existing relationships Build new relationships Make contact Align objectives

Slide 14: 

“I not only use all the brains that I have, but all that I can borrow.” (Woodrow Wilson) ( Psycharts.com )

Bibliography: 

Bibliography Canadian Association of Public Libraries. (2001, July 5). CLA/Media Awareness Network Partnership Announced. Retrieved Oct. 12, 2011 from lists.cla.ca/pipermail/capl/2001-July/000014.html Canadian Library Association (2011) website: www.cla.ca Canadian Library Association. (2010). Proposed CLA future plan draft 2. Retrieved Oct. 13 2011 from http://www.clatoolbox.ca/CLAFuture/index.php/2010/12/17/proposed-cla-future-plan-draft-2/ . Friends of Canadian Libraries. (2008). Strategic Plan. Retrieved Oct. 13 2011 from http://www.accessola.com/focal/strat-plan.html#mission . Media Awareness Network, (2010), website: www.media-awareness.ca Media Awareness Network. (2003, February 20). Canada’s First web awareness day to promote Internet literacy resources for parents. Retrieved Oct. 13 2011 from http://www.media-awareness.ca/english/resources/media_kit/news_releases/2003/first_web_awareness_day.cfm. Media Awareness Network. (2010, July 7). Digital Literacy in Canada: From inclusion to transformation. Retrieved Oct. 13, 2011 from http://www.media-awareness.ca/english/corporate/media_kit/digital_literacy_paper_pdf/digitalliteracypaper.pdf. (for digital literacy slides)