VICTORIOUS DIGITAL traininginstitute

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Best Digital marketing training institutes & courses in Pune. We Provide classroom practical training with Google certification at Affordable fees, placement, internship for seekers. We provides top Social Media, SMO/SMM, SEM (PPC), Email marketing, Affiliate marketing, internet marketing & SEO Training.

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VICTORIOUS DIGITAL PRESENTATION BY VAISHNAVI HARIHAR

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ABOUT VICTORIOUS DIGITAL Victorious Digital is a Digital Marketing Academy. We strive to impart quality education in the field of Digital Marketing. Digital marketing is one of the most dynamic and rapidly growing industries in India worldwide. Over the years digital marketing has evolved and it has become an integral part in any business’ success. In order to be on par with the varying trends and get the best out of this changing landscape we have come up with our unique training modules which will make you a Digital Marketing expert. How Are We Different The Uniqueness at Victorious Digital Academy is that we focus more on practical hands on experience of the learner. We believe that once sufficient theory knowledge has been imparted it is the on job experience that gives a new dimension to the learning. To fulfill this we have come up with a 40-60 model which covers thorough theory knowledge adequate practice on the live projects. Our Features 100 Job Assessment Internship Transforming students to Industry Ready Professionals Practical on Live Projects

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COURSES AT VICTORIOUS DIGITAL 1 DIGITAL MARKETING COURSES 2 SEO COURSES 3 SEM COURSES 4 E-MAIL MARKETING 5 SMO COURSES 6 GOOGLE ANALYTICS 7 GOOGLE WEB MASTER TOOL 8 GOOGLE ALGORITUM 9 SEARCH ENGINE AND ITS BASICS

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BRIEF DESCRIPTION ABOUT EACH COURSE 1. DIGITAL MARKETING COURSES Businesses have now moved from papers to computer and mobile screens making digital marketing the key business strategy. Digital marketing is the promotion of brands or marketing of products via one or more forms of electronic media. Online marketing activities include search engine optimization SEO search engine marketing SEM content marketing influencer marketing content automation campaign marketing and e-commerce marketing social media marketing SMMsocial media optimization SMO e-mail marketing display advertising. We at Victorious Digital understand the need of internet marketing and strive to provide the knowledge for the same. We are one of the leading digital marketing training institutes in Pune and aim to provide complete Digital Marketing course in affordable fees and 100 job assistance. Digital marketing has become the number one way to promote brands and products on the market. Businesses all around the world are now looking for digital marketing experts who can help them reach new customers and beat their competition. This demand is going to create lakhs high-paying jobs in India alone.

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The scope of digital marketing is only going to increase in the future as smart phones and internet are becoming cheaper. On top of this this job is open for everyone as there are no pre-requisites to learn this skill. We at Victorious Digital we help to take the first step into on the path to becoming a digital marketing expert Basic Digital Marketing Modules 1. Search Engine Optimization SEO – Understand the search engine as default entry point to internet. Learn how to get website listed among top search engine results. 2. Search Engine Marketing SEM – Appreciate the role of pay per click in website listing. Learn how to effectively run ads on Search Engines. 3. Web Analytics – Measure monitor and evaluate the website traffic and campaign statistics. Learn how to make business decisions from the metrics available in Digital Media 4. Email Marketing – Delivering the relevant marketing communication to targeted audience in most creative way. Learn how to effectively build your users lists deliver emails generate relevant clicks. 5. Social Media Marketing SMM – Harnessing the strength of social media for marketing. Learn how to build brand preferences generate leads aggregate audience on Social Media 2. SEO ADVANCE SEO COURSE Search Engine Optimization

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Search Engine optimization SEO is a way of finding your business at the top of the search engines for relevant keywords. It makes a constant inflow of traffic to your website possible. SEO was is will always be an essential parameter for online businesses to make profits. SEO plays a major role in increasing the website raking and thus is the key component of digital marketing. It helps the search engines to find out what your web page includes and displays the results when the users search using the related keywords. But just stuffing keywords is not the ideal way to increase the ranking of any website. Website rankings keep on changing. At Victorious digital we strive to provide complete SEO training in Pune. We teach the students how to use the use the keywords ideally in the content without violating any SEO rules.

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3. SEM / GOOGLE PPC AdWords Certification The Google AdWords Certification is a globally recognized stamp of approval from Google that showcases your knowledge of the latest AdWords tools and best practices as well as your ability to effectively manage AdWords campaigns. AdWords Certified individuals receive a personalized certificate from Google Partners that can be shown to future employers as a way to demonstrate your expertise. You need to pass 2 of the AdWords certification exams to become an AdWords certified professional — the AdWords Fundamentals exam and one of the following: Search Advertising Display Advertising Mobile Advertising Video Advertising or Shopping Advertising. While not required it is recommended that all students undertake the AdWords Certification exams upon completing the Digital Marketing Course. SEM – Search Engine Marketing SEM also called as paid search follows a different model of advertising. Here the businesses pay to show their ads on the search engines and hence can be very effective in generating leads gaining visibility branding and making profits over a short period of time. Its capability to measure the

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marketing efforts using the modern day tools make it the most effective form of marketing. 4. SMO SMM COURSES SMO – Social Media Optimization Social media has grown to an extent that ignoring it would mean missing a huge chunk of business opportunity in the market. Social media marketing can be effectively used to gain visibility and gain engagement to a huge extent. The massive audience available on social media can be precisely targeted to create the awareness of the product brand or an event.

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Social media marketing aims at attracting the attention of audience and creating brand awareness. It’s the best and most cost effective platform to promote a brand and product. But it is extremely necessary to create relevant content for every social media channel. Victorious digital is a digital marketing institute in Pune that has expertise that provide best in class training for social media marketing. We explain every social media channel in detail and the right approach to attract audience on the posts 5. GOOGLE ANALYTICS Why Google analytics tool Google Analytics tool is freemium tool of Google which is designed to analyze website data and customer’s behavior towards our website and it is launched in 2005 November by Urchin but later on it has acquired by Google. Previously Google analytics

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tool was available on premium basic but now it is avail at free of cost as number of users are increasing and it would be very help full to stand Google as a Protagonist among the all search engines. What do you learn in this module In this module of Digital marketing one will understand how Google analytics tool works How to create dashboard How to link our website with Google analytics tool How to track our website traffic through Google analytics tool Similarly many more things avail to learn during the session As we at Victorious Digital provide hands on practical exposure to get experience and depth knowledge in the field of Internet marketing we promise you to give deep and practical knowledge in Google analytics tool as well. What is Analytics  Importance of Analytics for Business  Introduction to Google Analytics  Installing Analytics code in site  Analytics account structure  Setup Google Analytics Account  Settings in Analytics  Understanding Bounce Rate  What is mean by Real Time in Analytics

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6. E-MAIL MARKETING E-mail marketing one of the traditional forms of marketing but it plays the key role in digital marketing. It is use in various different ways to building up the brand creating awareness generating leads gaining customer loyalty advertising promotional events etc. To make all these activities a success it is very necessary that the emails don’t go in the spam folder of the targeted audience. Next one should know how to track the mails analyze the click rate and many such aspects. At Victorious Digital digital marketing institute in Pune we give an end to end training of email marketing to our candidates. Why Email Marketing Still Works  Email is an easy way to reach mobile customers  More effective than social media  The effects are easily measured  Thats an effective way to keep customers informed  Email coupons drive online and in-store sales  It’s easy to customize and integrate into other marketing tactics  Easy to use

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7. Google Algorithm Google Algorithm is foremost part of digital marketing. Whether you want to promote a business through internet media. Hence one should follow all Google’s guidelines and Algorithm as Google is a protagonist of all search engine. Thus we designed this module to make our students understand allalgorithms andfollow parameters of Google.  Google Panda  Google Penguin  Google Humming Bird  MobilegeddonGoogle Mobile Friendly Update  Google EMD Exact Match Domain  Google Sandbox Effect

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 Google Rank Brain  PR  Google Rank Brain  Google Possum  Google Fred

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