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YouTube Business and Advertising : 

YouTube Business and Advertising Cole Martin

Early Beginnings : 

Early Beginnings Established in February 2005 (Excluding beta testing) By Chad Hurley, Steve Chen, and Jawed Karim Start up cost was 11.5 million Bought out by Google 1.65 billion

Advertisements : 

Advertisements Supports Major Business Through Multi-million dollar video advertising Sidebar In text or banner ads supports smaller business advertising Promotional videos Creation of personal ads Add Skipping

Mainstream Advetisers : 

Mainstream Advetisers Gieco McDonalds Samsung Swiffer Axe Google Tv. http://www.youtube.com/watch?v=diTpeYoqAhc

Google Tv : 

Google Tv Powered by Google Allows direct access to web through television Connects to favorite Websites YouTube access How will effect TV. Vs. YouTube Advertisement?

Advertisement sales : 

Advertisement sales 70 of the top 100 advertisers are now on Google’s video sharing site, purchasing branded channels, contests, mastheads, banner ads, in-video overlay ads, and using an assortment of YouTube marketing tools. YouTube is now selling ads against 8.7 percent of its 5.3 billion video views in the U.S

Vevo : 

Vevo Music video website developed December 2009 Offering music videos from three of the 'big four major record labels: Universal Music Group, Sony Music Entertainment, and EMI. Warner Music Group Shares Music video playing rights with YouTube

Vevo Cont. : 

Vevo Cont. Supports over 200,000 music videos Merging with google with the goal attracting more high-end advertisers Described as the Hulu of music videos.

Predictions for the future : 

Predictions for the future Scenarios Predicting a far higher number of monthly streams range: 10 billion to 50 billion, a greater percentage 50% to 70%, and a similar percentage of ads watched 33% to 60%.  In the Conservative scenario, YouTube generates $200 million of revenue. Aggressive scenario, however, the company generates $13 billion of revenue--closing in on Google's current revenue today.