Coupons + High Tech A Recipe for Small Business Marketing Success

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Have you heard about the coupon craze? If you’ve spent any time online at all lately, you’ve surely run across articles and other buzz about Groupon and the other daily coupon sites that are taking the consumer world by storm. Groupon, the largest of such services, is doing so well, that several months ago they turned down a $6 billion purchase bid – an indication that both sides of the table felt as though the trend toward offering discounts en masse to consumers is anything but a fad.

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Coupons + High Tech: A Recipe for Small Business Marketing Success: 

Coupons + High Tech: A Recipe for Small Business Marketing Success

Slide 2: 

Have you heard about the coupon craze? If you’ve spent any time online at all lately, you’ve surely run across articles and other buzz about Groupon and the other daily coupon sites that are taking the consumer world by storm.

Slide 3: 

Groupon, the largest of such services, is doing so well, that several months ago they turned down a $6 billion purchase bid – an indication that both sides of the table felt as though the trend toward offering discounts en masse to consumers is anything but a fad.

Slide 4: 

And that makes a lot of sense. Even in the best of times, everyone loves a deal. Whether you’re pinching pennies or have money to burn, a smart shopper always relishes the idea of paying under retail for products and services.

Slide 5: 

So a service that’s easy to use and provides members with savings of 50% and more at popular local establishments is bound to be a hit. Add to that the fact that many people are looking for ways to save money right now, and helping consumers find ways to reduce costs becomes a very smart move.

Slide 6: 

The other trend that becomes obvious with any amount of observation is the trend toward mobile phones and other mobile devices becoming ever-present among practically every segment of the population.

Slide 7: 

Anyone would be hard pressed to go to anywhere people can be found and not see someone using a cell phone, tablet, or laptop computer. And as the technology improves and prices are reduced on these devices, we can only expect their use to continue to increase.

Slide 8: 

Combining the Best of Both What if there was a way to offer the coupons that consumers love in a high-tech way that doesn’t require them to do anything more than they’re already doing? There is, and it’s called Mobile Marketing .

Slide 9: 

Mobile marketing can be used for a number of promotional techniques, and one of the most effective is couponing. When you offer a coupon through a mobile marketing campaign, you are appealing to your customer’s desire for a great deal, while delivering the deal through their favorite medium – their electronic mobile device.

Slide 10: 

There’s also another important advantage to your business when you send coupon offers through mobile marketing. Mobile coupons can be (and often are) used right away. This means that you can practically drive traffic to your location on demand. Are Tuesday afternoons the slowest time at your establishment ?

Slide 11: 

Send out a mobile coupon to your database Tuesday morning that offers a great deal between 1:00 and 4:00 p.m. that day only. If the offer is compelling enough, Tuesday afternoons might just become your rush time!

Slide 12: 

There are many other methods available to a small business utilizing mobile text marketing, and couponing is just one of them. To learn more about this outstanding marketing method and what it can do for your small business, get in touch with East End Internet Marketing today.

Slide 13: 

We’ll take the time to get to know you and your business and provide a mobile marketing plan that is both effective and economical. http://eastendinternetmarketing.com/