Slide 1: Tips for Your
Internet Marketing Campaigns www.toputop.com Tips for your Internet Marketing Campaigns : Tips for your Internet Marketing Campaigns Internet Marketing is a strategy and techniques applied on the Internet to reach an overall online marketing success of a company.
Internet Marketing is also called as online marketing, Internet advertising, web marketing, e-Marketing. www.toputop.com Internet Marketing can do… To generate worldwide internet presence of a company or an organization.
It can give exposure to the outside corporate world.
It can generate sales leads
It can give fast response and information request to the potential buyers.
To build a confidence to the customer Top Phases in Internet Marketing : : Top Phases in Internet Marketing : www.toputop.com First know who your customer is and what is your offer? Phase 1 : Research your Market
Phase 2 : Prepare an Analysis
Phase 3 : Prepare a Strategy
Phase 4 : Monitor your Performance Four Important Factors can Influence Your Internet Marketing Success: Density
Depth Importance of Internet Marketing: : Importance of Internet Marketing: Home potential buyers will always use internet to buys product.
Buyer can have a clear visual pictures and description about your product or service.
Instant purchase transaction is easy.
Reference to your website is easy.
It will impact productivity of your company
It can increase your Brand Identity www.toputop.com Key Necessary Steps to Have Success in Internet Marketing : : Key Necessary Steps to Have Success in Internet Marketing : Web Application Related :
Website with easy navigation systems
Good Quality Content
Clear User Interface
Content management System
Web based customer support
Live chat application
Secure transaction support
Affiliate and reseller marketing system
Forum / Message board www.toputop.com Key Necessary Steps to Have Success in Internet Marketing : : Key Necessary Steps to Have Success in Internet Marketing : 2. Multimedia Online Marketing Collaterals :
Video & Audio explanation of your product or service
Banners and skyscraper advertising
Pop up ads
Pay Per Click Advertising
Opt - in newsletter service
Link exchange program www.toputop.com Where you need to spend your Money in Internet Marketing : : Where you need to spend your Money in Internet Marketing : Best Key Players are
Google Adwords, Google Adsense, Google base, Google Catalogs
Yahoo Search Marketing, Yahoo Stores
MSN Search beta
Next - Tag
Business.com www.toputop.com Tips for your Internet Marketing Campaign : : Tips for your Internet Marketing Campaign : Consider Google Adwords
Target right audiences
Research your keywords
Test multiple ads one by one
Include targeted keywords in your ads
Drive traffic to relevant Landing Page www.toputop.com Slide 9: Tips for Your
Internet Marketing Campaigns www.toputop.com