Video Search Engine Optimization

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Presentation Description

Toputop.com is a leading internet marketing company in India offering professional SEO services or search engine optimization services, pay per click (PPC) services, content writing, SEO copywriting, link building and SEO consulting services in US and UK. http://www.toputop.com

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Presentation Transcript

Slide 1: 

Video Search Engine Optimization www.toputop.com

Video SEO: : 

Video SEO: Video SEO is defined as the new form of optimizing video content via search engines like Google Video, Blinkx or any of 1000’s of Video Search Engines. It is also called as VSEO or Video SEO. Internet marketing is changing the marketing world, and one of the latest and important trends is using video advertising as part of your online marketing. www.toputop.com

Video SEO Conti… : 

Video SEO Conti… So it is an important trend to utilize video search engine optimization (SEO) as well. Video SEO is a tactical process of increasing the search engine rankings your video. If no. of visits to the video increased this is in turn increases the number of customers to your website, and your Business will increase dramatically. Combination of SEO with video can leverage your market and increase your website traffic. www.toputop.com

Basic approaches to video optimization : 

Basic approaches to video optimization • Video Files Metadata Optimization • Upload Process • File Names: Clear naming • Meta Data: Should be keyword rich • Transcripts: Concept is important • Inbound / Outbound Linking • Video Length: Should be short length • Branding: Company Logo, Website name etc • Rating • Tell a Friend • Social Tagging Options www.toputop.com

Tips for video search engine optimization : 

Tips for video search engine optimization • Title, Description and Keyword tags are important • Anchor text is must • Use RSS file • Create a video site map • Upload, download or embedded should be easy • Watermark your video with your brand name www.toputop.com Video SEO Tips

Major Players that can support VSEO are : 

Major Players that can support VSEO are • Youtube.com • Metacafe.com • Revver.com • MySpace Videos • Vimeo.com • Dailymotion.com • Viddler.com • Yahoo Videos • Google Videos www.toputop.com Major Players

Your Video channel should include : 

Your Video channel should include Title: It should be your brand or your channel is about Description Tags or Keywords Channel Design: Choose a color similar to your brand look and feel Brand logo Layout Properties Advanced Design Customization: Background image, Logo, Taglines etc www.toputop.com

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Video Search Engine Optimization www.toputop.com