E-Commerce Internet Marketing Strategy

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Presentation Description

Toputop.com is a Internet Marketing Company,Search Engine Optimization Company India, a Professional SEO Services Firm that offers outstanding services like, Web development and Design,SEO, Link building for your website. http://www.toputop.com

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Presentation Transcript

Slide 1: 

E-Commerce Internet Marketing Strategy www.toputop.com

E-Commerce Internet Marketing Strategy : : 

E-Commerce Internet Marketing Strategy : E-Commerce : Exchange of goods, products, or services via an electronic medium over the internet. www.toputop.com Buying Selling

E-Commerce Domains : : 

E-Commerce Domains : Business-to-Business (B2B) Collaborative Commerce (c-commerce) Business-to-Consumers (B2C) Consumers-to-Businesses (C2B) Consumer-to-Consumer (C2C) Intra-Business (intra-organizational) Commerce Government-to-Citizens (G2C) Mobile Commerce (m-commerce) www.toputop.com

Internet Marketing : : 

Internet Marketing : Strategies and techniques applied on the Internet and related digital technologies to achieve marketing objectives. E-marketing is complete efforts to implement, promote, and sell products and other services over the Internet. www.toputop.com Traffic Increase

4P’s of E-Commerce Internet Marketing : : 

4P’s of E-Commerce Internet Marketing : PRODUCT g PLACE g PROMOTIONS g PRICE Different types of E-Commerce Online Advertisements: Display and Media ads (Banners, Flash Ads, Flash Games, Online Videos) Search Engine Marketing (PPC Campaigns) Sponsorships Ads Referrals (Affiliate Relationship Marketing) E-mail marketing Online Catalogs Online Chat Viral Marketing Blog Advertising www.toputop.com 4P’s

Main sources to improve E-Commerce Internet marketing: : 

Main sources to improve E-Commerce Internet marketing: E-Mail Campaigns Local Guerilla Marketing Search Engine Optimization Affiliate Marketing Website Design & Development Brand Initiatives Paid Placement (PPC) Public Relations Social Media Marketing www.toputop.com

4P’s of E-Commerce Internet Marketing : : 

4P’s of E-Commerce Internet Marketing : Key Areas to consider in E-Commerce Internet Marketing : Designing Attractive Web Site with product focus Corporate Web site Online Privacy and Security Customer Database Data warehouse Direct-mail Marketing www.toputop.com

Slide 8: 

E-Commerce Internet Marketing Strategy www.toputop.com