Presentation Transcript
Slide 1:Hotel / Travel
Internet Marketing www.toputop.com
Slide 2:The Internet Marketing is a cost effective sales channel for online bookings.
Now a day’s Internet marketing is very important for hotel and hospitality industry. Lot of travel and hospitality businesses is already taking advantage of
Web 2.0 and new internet marketing strategies. Investing in Internet marketing means investment for the future. Hotel / Travel Internet Marketing
Slide 3:Important Steps :
Website Design / Content and Analytics
Search Engine Optimization
CRM
Booking process
Pay Per Click Advertising
Customer Service Hotel / Travel Internet Marketing
Slide 4:Key Areas to consider :
Website Conversion is the key step
Website performance
Marketing ROI
Driving Good traffic
Analyzing Traffic
Optimizing it for Local authority Hotel / Travel Internet Marketing
Slide 5:Best Strategies to consider :
Pay Per Click Advertising
Email Marketing
Video / Viral Marketing
Search Engine Optimization
Search Engine Marketing
Local Search Marketing
Web 2.0 / Social Media Monitoring Hotel / Travel Internet Marketing
Slide 6:Advantages :
Increase in online sales
Create a Brand Identity in the marketplace
Increase in revenue
Consistent contact with the consumer
Create a value in your local authority Hotel / Travel Internet Marketing
Slide 7:Hotel / Travel
Internet Marketing www.toputop.com