Innovative Investments Webinar 2017

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Top 5 Reasons Why Startup Companies Fail to Get Funding And How To Ensure That You Don’t Make Them!:

Top 5 Reasons Why Startup Companies Fail to Get Funding And How To Ensure That You Don’t Make Them! Teddie Jones, Jr.

Slide2:

Hello, my name is Teddie Jones, Jr. and I am really excited to be here with you today

My Promise To You:

My Promise To You Today I’m going to show you the 5 most common mistakes that startup companies make when pitching to venture capitalists And I’m even going to go a step further and give you some insight into a proven system that has helped startup companies, like yours, fund anywhere from $500k- $ 5M

If You Stay Until The End…:

If You Stay Until The End… As a thank-you for staying until the end, you’ll receive my exclusive e book - “ The Fail Proof Process For Getting Meetings With High Level Investors On Auto-Pilot ” But remember - it’ll only be available as a download at the end. So stay with me!

Need Your Attention Please…:

Need Your Attention Please… So now friends, I need your complete and undivided attention. Yes, I know it’s hard, but please – Turn off your cell phones Your notifications (including F acebook and any other browser tabs ) Because if you’re looking to launch your startup, and begin pitching your idea to venture capitalists , the next 60 minutes will completely change your life.

Allow Me To Officially Introduce Myself – My Name Is Teddie Jones, Jr.:

Allow Me To Officially Introduce Myself – My Name Is Teddie Jones, Jr. And I am the founder of Innovative Investments. What is Innovative Investments? We are a marketing and consulting company that focuses on getting startup and even established companies investment meetings with qualified and eager investors . During my career, I am very proud to say that I have risen over $2 million dollars for a variety of nonprofit and political groups .

Allow Me To Officially Introduce Myself – My Name Is Teddie Jones, Jr.:

Allow Me To Officially Introduce Myself – My Name Is Teddie Jones, Jr. My personal best was generating over $1.2 million dollars in sales in just under 8 months. In addition, I have been mentored by some of the best marketers on the planet. During the course of my career, I have seen and worked with a lot of startups. As I began to look at them, I realized that success was no mistake. The successful ones all avoided the mistakes that I am going to be sharing with you in just a moment.

But First….:

But First …. Imagine What Your Life Will Be Like When: You have the knowledge and confidence to pitch your startup to an investor. You have all the tools you need to ensure that your pitch gets a “yes”. Your startup gets funded and you are able to pursue your passion .

Results Are Not Typical:

Results Are Not Typical Today, I’ll walk you through the system we’re using to get these great results. Please understand that my results are not typical because the average person who attends ANY training does not get results . And why is that? Because they never follow through. However, I am still happy to share this with you, for FREE, exactly what’s working for me, and my clients .

Results Are Not Typical:

Results Are Not Typical Please remember - this is NOT a “ give rich quick” scheme, or a work at home “biz opp ”. You will get out of this training, exactly what you put into it, and the work that follows. Now I told you before, that I love to demystify and simplify things so today this is what we’ll cover:

Results Are Not Typical:

Results Are Not Typical The top 5 reasons why startup companies fail to get funding The tools that set startups apart How to get your startup in front of qualified investors in the next 30 days

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding #1 - They have NO Plan Ben Franklin once said, “If you fail to plan, you plan to fail” and that is very true with getting your startup funded. I can’t begin to tell you how many pitches I have seen where the presenters can’t answer basic questions like – What are your marketing goals? How will you promote the product ? Who is this product designed for?

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding I know that sounds crazy, but it’s true. And I have watched as the presenters were torn apart in seconds because these are exactly the things a potential backer needs to know. So how do you avoid looking foolish? Take some time to do some market research, and write a business plan. Think about your target market , and please, set some goals!

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding #2 - They don’t understand proper process of approaching investor and how approaching investors works As crazy as it sounds, pitching to investors is almost like dating. You’re both attempting to determine if you’re a good fit for each other. They know what you’re looking for - funding for your startup. But what are they looking for? Well, that may be a harder question to answer. But basically they want the right location, market size and traction. But that’s just the beginning of it.

So How Do You Make A Great First Impression?:

So How Do You Make A Great First Impression? Well , we already addressed knowing your business, inside and out. That includes having all your pitch materials, in order. While most investors will follow a pretty common sequence of events , you may need to present different versions of your business plan, and if you have it all setup right from the beginning, the good news is that it’s really just repackaging them.

So How Do You Make A Great First Impression?:

So How Do You Make A Great First Impression? You will also want to take into account how you’re contacting the potential investor. If you’re being introduced via email, you’re obviously not going to be doing an entire presentation via email . You may just be sending a few sentences. But if you’re meeting in person, obviously you’ll need more of the full presentation. I hate to say common sense applies, but it does. Blindly sending our your business plan in an introduction is kind of like showing up to a first date with an overnight bag - presumptuous.

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding #3 - Poorly Created Pitch Deck When I Say Poorly Created Pitch Decks, This is Kind of a 3 Part Topic. Design - You can have the best idea in the world; the best business plan, and thoroughly researched market data in the history of market data. But if your presentation is ugly, plain or looks like something your kid made in their computer class, none of that matters . I know that may seem obvious, but you’d be amazed at how many startup fail to achieve lift off because they turned a blind eye to design.

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding When I Say Poorly Created Pitch Decks, This is Kind of a 3 Part Topic. Too many slides. I know that that may sound crazy, but you’ve really only got a limited amount of time to make a great impression on a potential investor. So once you have your pitch deck, you need to sit down and edit it to ensure that you are brief but make a huge impact . It was Shakespeare who once said that, “Brevity is the soul of Wit”. That definitely applies to your pitch deck.

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding When I Say Poorly Created Pitch Decks, This is Kind of a 3 Part Topic. No clear Call to Action. I can’t begin to tell you how many pitches I’ve watched that have been incredible, and then the presenter gets to the end and it falls flat. Why? Because the presenter left the end of their presentation vague, and the investors are unsure of exactly what the presenter wanted.

So How Do You Avoid Committing The Sins of The Bad Pitch Deck?:

So How Do You Avoid Committing The Sins of The Bad Pitch Deck? This is actually remarkably easy. The good news is that you really only need 10-15 slides max in your pitch deck . So getting 10-15 slides that look amazing is going to be way more budget friendly than you can imagine. And as you’re putting them together be sure to include a clear set of “next steps” for your potential investor to take. This can be anything from specifically asking for money, and setting terms to asking for advice or their connections .

The Top 5 Reasons Why Startup Companies Fail To Get Funding:

The Top 5 Reasons Why Startup Companies Fail To Get Funding #4 Lack of Confidence When You Finally DO Get To Make Your Pitch. I’m not going to sugar coat it - presenting can be daunting. There’s a lot at stake; the future of your business depends on whether or not you can deliver a stellar presentation. If none of that makes you nervous, then maybe you should consider a career in politics. But if it did, you can take comfort in the fact that being a great speaker rarely comes naturally,

So How Can You Make Sure That You Nail Your Pitch?:

So How Can You Make Sure That You Nail Your Pitch? We could do an entire presentation just on pitch delivery, so I’m going to have to give you a few of my favorite tips. Well for starts, practice. Know your pitch inside and out. Breathe! And drink water - not only will it help to prevent dry mouth, but it will come in handy if you forget what to say, because it functions as a natural pause for you to collect your thoughts.

Slide23:

And what is the final mistake that I see startups make over, and over again?

So How Can You Make Sure That You Nail Your Pitch?:

So How Can You Make Sure That You Nail Your Pitch? #5 - Lack of Proper Follow-up Systems To Build A Long Term Relationship With Investors I hate to go back to the dating analogy, but I’m going to. If you have a great date, and you don’t call , or follow-up, how can you expect to become a long-term relationship? Well - the same goes for pitching.

So How Can You Make Sure That You Nail Your Pitch?:

So How Can You Make Sure That You Nail Your Pitch? #5 - Lack of Proper Follow-up Systems To Build A Long Term Relationship With Investors If you want to stick in everyone’s mind, you need to be thinking about follow-up even before your presentation. Just because you’ve finished your presentation, doesn’t mean that you won’t be in touch with that client again. A good long term relationship is built on long-term experiences , not just your single presentation.

The Tools That Set Startups Apart:

The Tools That Set Startups Apart So now that we’ve covered the mistakes that startups make, I’d like to shift over to what tools , beyond what I’ve mentioned, are needed to ensure your success.

The Tools That Set Startups Apart:

The Tools That Set Startups Apart Business Plan There are so many elements to a great business plan. But I can assure you that like I said, every good startup has one.

The Tools That Set Startups Apart:

The Tools That Set Startups Apart Financial Needs and Use of Funds This is how you’re going to let investors know what kind of funding you need, and what you intend to do with their money. Like your business plan, this is going to show potential investors that you’re serious, knowledgeable and have done your homework.

The Tools That Set Startups Apart:

The Tools That Set Startups Apart Financial Projections This can be really tricky. You’re essentially looking into a crystal ball; but if you’ve done your homework than you can get a pretty good idea of what the market trends are and what you can expect to make given your expenses and other financial factors .

The Tools That Set Startups Apart:

The Tools That Set Startups Apart Now , I’m going to be honest with you. I just gave you a lot of valuable information, and that alone made it totally worth attending. But I’m not finished yet. At the start of this webinar, I told you we would cover 3 things. The top 5 mistakes startups make that cost them funding The tools that set startups apart, And There was one more topic How to get your startup in front of qualified investors in the next 30 days.

How To Get Your Startup In Front Of Qualified Investors In The Next 30 Days:

How To Get Your Startup In Front Of Qualified Investors In The Next 30 Days So, as I said at the start, my name is Teddie Jones, Jr. and I am the founder of Innovative Investments . And I told you that we are a marketing and consulting group that helps ensure that startups succeed at making their pitch. That’s why I am excited to offer you a unique opportunity. Here at Innovative Investments, we have 1 goal. To ensure that you are 100% prepared to approach qualified investors and we go the extra mile by ensuring you have eager and qualified investors to get you started.

How Do We Do That?:

How Do We Do That? First, we create a custom pitch deck for your business. Whether you’re going to pitch to investors or you’re going to show your friends you are going to need a pitch deck. They work for startups and established organizations. You need a pitch deck that embodies your mission on every page. A captivating pitch deck helps people understand a concept much faster.

How Do We Do That?:

How Do We Do That? We design pitch decks with solid data plus real world applications. We model your pitch decks after the best: AirBNB , Pixee and Buffer . Please don’t settle for a Microsoft Power Point template for your idea. Get a pitch deck here that jumps off the page. Your deck should be a tribute to all the hard work you have put in.

How Do We Do That?:

How Do We Do That? Secondly, by creating a 65 page business plan for your startup. Our team of professional analysts will help you build a comprehensive and investor ready business plan. Our comprehensive business plan will include: Legal page, Introduction of plan, Executive summary, Financial needs and use of funds, Financial projections, Growth model, Mission statement, Keys to success, Product/Service description ,

How Do We Do That?:

How Do We Do That? Expansion plan, Investor equity, Management equity, Startup funding, Risk management and exit strategy, Industry analysis, SWOT analysis, Market needs, Competition, Marketing plan, Marketing overview, Marketing strategy summary, Marketing channel, Online initiatives, Offline initiatives, Lead generation plan, Pricing and sales strategy, Financial plan of 3-5 years with all financial sections included, Cash flow startup, table, personnel, and the breakeven form.

How Do We Do That?:

How Do We Do That? And just to make sure we give you all the support you need, we are going to give you a 1-on-1 hour long consultation with an actual angel investor. You see there’s more to an investor pitch deck than being clear and concise. It requires that you think like an investor and know how they assess risk and derive value. Get it investor proof.

How Do We Do That?:

How Do We Do That? We have an angel investor and an advisor to startups on our team. She’s reviewed over a thousand startup companies. She’ll personally review yours and anything you submit and give you 5 areas of improvement that will be directly relevant to the growth of your startup. Now, we are also going to give you the exact pitch process to approach all your investors with confidence. You see preparing to pitch investors is about having all of your pitch materials in order.

How Do We Do That?:

How Do We Do That? Most investors’ introductions follow a common sequence of events that would require you to provide different versions of your business plan throughout the process. Investors want to find the right fit. They want the right location, market size and traction among other things like I mentioned before. In many cases, it’s the same information simply repackaged to fit the right method of communication.

How Do We Do That?:

How Do We Do That? For example, providing a couple synopsis make sense to explain your business in an email but won’t cut it when you’re face to face, you know, in a meeting with investor. So what we are going to do is give you and your startup a custom investor email template. Do you still think that investor still reads business plans? Those are more of a roadmap for you and your organization.

How Do We Do That?:

How Do We Do That? The obvious answer is: NOT A CHANCE! But they do look over a one page before they decide to give you a meeting or not. So start with these phenomenal one pagers that would get you your first meeting with investors. They’re proven one pager executive summaries that we custom make and mold to feature particular startup that have gone on to raise more than $50m in funding combined.

How Do We Do That?:

How Do We Do That? Now these are very delically thought out and aesthetically pleasing documents that were all sent to angel investors and venture capitalists achieving a staggering 52% response rate which is rare in this industry.

How Do We Do That?:

How Do We Do That? Now these executive summaries, they include company profile, business summary, financial summary, market potential, one line pitch, customer problem, team, product and services, target market, customers, sales and marketing strategy, business model, competition, competitive advantage and milestones.

How Do We Do That?:

How Do We Do That? Now next we will create you a custom 5 minute face to face meeting script. Investors are looking for a specific information about your business. We know how to present this in a simple yet highly effective format. Each pitch is saved in Word document with several tips on how to deliver your pitch effectively to get the funding that you seek. We have written pitches for pitch competitions, seed accelerator programs, and pitches presented to angel and VC investors. Funding requests have been anywhere that we have seen from $10,000 to $12m.

How Do We Do That?:

How Do We Do That? Now in addition we are also going to give you a custom approach letter. An approach letter is simply a letter that is sent to a prospect to entice them and peak their interest in your startup. The whole point of the letter is to give them to take your first call which will follow a couple of days after they receive their approach letter. This is how you WOW your investors with professional and considerate approach.

How Do We Do That?:

How Do We Do That? Now guys! With the tools that we have already provided thus far is more than enough to get you as many meetings with investors that you need to raise your first or next round of seeding and funding. But here at Innovative Investments, we strive to go above and beyond to ensure the success of all of our clients. That’s why we are offering pre-qualify cash in hand investor leads. Are you looking for the best investor to grow your startup?

How Do We Do That?:

How Do We Do That? Our mission is to provide simple professional solutions for your acquisition of new investors. Our team has decades of experience, pre-qualifying solid phone generated investors leads. Our agents are scoring the US everyday for investors who are receptive to hearing about your investment startup opportunities.

How Do We Do That?:

How Do We Do That? Our custom scripts zero-in on investors who meet your criteria and success. Fresh US investor leads are exclusive to you for 30 days. We guarantee they will have an interest in talking with you and have name and phone number all correct. Pre-qualified investor leads are the meat of our business. To qualify as a lead the investor must express interest in startup investments. The investor must have the capability of investing a minimum of $50,000 cash in hand and must have agreed to take a call from an investment or startup professional.

How Do We Do That?:

How Do We Do That? As I said before , one of the biggest mistakes I’ve seen startups make is not giving a clear “Call to Action” in their presentations. And I assure you that I will not be making such a rookie mistake.

How Do We Do That?:

How Do We Do That? If you think that our system and custom $50,000 cash in hand pre qualified 30 day exclusive leads can help you reach your funding needs quicker and more efficiently you should fill out an application and set up a time to talk to one of our startup advisers and see how we can help you reach your funding goals using our proven system!

How Do We Do That?:

How Do We Do That? This is a completely FREE, NO-Obligation consultation. It gives us a chance to see if there is some element of the process we could help you demystify. You see, e arlier in the presentation, I told you that a lot of people would gain nothing from this training. And I don’t want that to be you.

How Do We Do That?:

How Do We Do That? The reality is that a lot of the things I have brought to your attention, are probably areas that you are already stumbling on. Because let’s face it - your goal is to pursue your passion, and your startup and its development are what you’re good at.

How Do We Do That?:

How Do We Do That? Now you could take the time to learn everything about crafting a business plan, creating a perfect pitch , and a pitch deck and everything I talked about, and everything that we can do for you at Innovative Investments.

How Do We Do That?:

How Do We Do That? But the reality is that it would be taking time away from what you’re good at, and you’d be passing up the chance to speak with investors who have cash in hand and who are eagerly waiting to speak with the startups working with us and those pre-qualified leads are worth their weight in gold.

Slide54:

So just by taking the time to speak with us, we’re going to send you a $5 Starbucks gift card. So once again, here’s the link for you to fill out an application and speak to our startup advisors and for those of you who are stuck around you’ll be emailed the link to download your copy of “ The Fail Proof Process of Getting Meetings With High Level Investors On Auto-Pilot” showing you actually how to outsource everything from emails to phone calls and only thing you have to do is actually pitch when you get the meeting.

Slide55:

Well, other than that guys! We are pretty much wrapped up. Again, I’d encourage everyone who wants to grow their startup incrementally and consistently to fill out an application and I believe if you are even half as satisfied as our other clients, you are going to be very very impressed. Does that sound fair enough? We hope so! Well, other than that, you are good to go.

Slide56:

Again, I thank you for your time and I hope you have a blessed rest of the day. This is Teddie Jones with Innovative Investments. Bye for now!

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