“Become a Virtual Author’s Assistant” :“Become a Virtual Author’s Assistant” How to Build a Profitable Home Based Business Full-Time or Part-Time By Tanya Buckley The Publishing Store www.becomeavirtualauthorsassistant.com


Want to Make Money… :Want to Make Money… Find a HUNGRY market and give them what they want!


More Powerful: :More Powerful: A Market That is Experiencing Dramatic Change.


Get paid to work with authors,build a profitable business,work from home,from anywhere in the world, with clients from all over the world. :Get paid to work with authors,build a profitable business,work from home,from anywhere in the world, with clients from all over the world.


Why Work With Authors? :Why Work With Authors? Over the past 12 months, over 500,000 books were published in the U.S Hit HARD by the recession editors, agents and publishers are hiring outside help. Over half of those books are now self-published. What used to work for authors no longer works. They KNOW that self-publishing and the internet are the future… But have NO idea what to do to get a book published or how to market it…… Even if they do, they don’t or they can’t do it… Both self-published and authors using traditional publishing houses are now using outside professionals. They are working 60 hrs/wk plus running their own businesses.


The BIG opportunity :The BIG opportunity The growth of the internet is creating new and exciting ways for authors to reach their audiences and entrepreneurs to build thriving online businesses. Virtual assistants are THRIVING even in this tough economy. Authors know how to write but they have NO CLUE how to get a book published. Hundreds of thousands of authors need guidance in getting books published each year.


The BIG opportunity :The BIG opportunity 7,000 VAs in the US and 20,000 worldwide. If you know basic computer skills, a phone line and internet access you can do this. THE COURSE IS EASY AND FUN! Typical author’s assistant charges $35 to $85 an hour. Why so much? Because it’s a specialized field. You only need a handful of clients to be making a full time income. Authors are eagerly seeking help and assistance.


“if you lost everything and had to start from scratch…” :“if you lost everything and had to start from scratch…” “This is what I would do if I needed to create a home base business that offered me great pay, interesting work and the freedom and growth I am looking for.”


Slide 9:Partnered with someone who is an expert in the field and we are doing this on a large scale. Building our business on this new field that is opening in the publishing world.


A Series of Fortunate Events :A Series of Fortunate Events Jan, publishing expert, author coach (2008). Jan and I work together on a project. Jan tells me about a class she is teaching exclusively for virtual assistants. Training them to work with authors. We spoke about changes in the world of publishing and the huge increase in authors who self-publishing.


In The Mean Time… :In The Mean Time… Working as a freelance writer. Economic downturn. Crisis, layoffs, high unemployment numbers. Businesses in crisis, looking for ways to save money and to stay in business. Publishing hit hard. Offering less and less to their authors. Most books are given ZERO marketing dollars. Everything is left up to the author. An author who knows NOTHING about publishing.


The Dog Park “Ah-Ha!!” Moment :The Dog Park “Ah-Ha!!” Moment We could help others achieve their dreams WIN - WIN – WIN – WIN !!!


The KEY Ingredients for Success :The KEY Ingredients for Success Hungry Market Looking For Solutions Authors and Publishers Market Experiencing DRAMATIC change Publishing A Booming Internet Market Individuals Looking to Create a Home Based Business, a second income, financial security or extra money.


Why Are You Teaching This?… :Why Are You Teaching This?… Counterintuitive but this one concept revolutionized my business and my life…


4 Phases of Learning :4 Phases of Learning Learn How To Do Something – Learn by studying. Learn From Those We Teach – BIGGEST breakthroughs ALWAYS come from this phase of learning! Automatically happens after you teach. Teach Others How To Do It – New way of thinking about it. Take Action And Do What You Just Learned – Learn by doing.


What We’re Not :What We’re Not Get rich quick scam Make money by just building a website then sit back and do nothing We might be the only website that tells you… you WON’T make a million dollars


What We ARE :What We ARE A way to build an honest business where you work from home A way to earn a real full-time income and replace your day job A way to build financial security and freedom A career that lets you work from anywhere in the world


What We ARE :What We ARE Allows you to work with clients from anywhere in the world Allows you to create your life on your terms Spend time with your family and pursue your hobbies and passions


Is There Enough Business? :Is There Enough Business? 500,000 books published in the U.S. last year. Just the ones we know about. Typical client is a non-fiction writer who is an expert in their field and has dreamed of becoming a published author. Untold number of dentists, housewives, psychiatrists, attorneys, therapists, professionals and speakers. 3,000 publishers in the U.S.


Is There Enough Business? :Is There Enough Business? Could never train enough assistants to meet the demand. Only need a few clients to be making a full time income, working from home, setting your own schedule,having a blast and making a HUGE difference. Just the U.S. market. Internationally???


Why This Is So Appealing To Authors and Publishers :Why This Is So Appealing To Authors and Publishers The Problem Facing Authors: Are not publishers or professionals in the publishing field. They are lost and frustrated. The publishing world can be very scary and intimidating. Without guidance they can easily spend a fortune and get nothing for their efforts. Lots of scam artists and pitfalls in the publishing world. They are too busy in their daily lives to do the research. Don’t want to spend another year learning about book publishing. Think they have to do this themselves. Why most authors fail.


Why This Is So Appealing To Authors and Publishers :Why This Is So Appealing To Authors and Publishers You Become The Solution: By training with us. YOU become the professional authors seek. You save them years of frustration and confusion. You allow them to focus on what is they are good at…WRITING! You assist them in fulfilling a life long dream. You provide the guidance and answers they need to get their books published. You save them ten of thousands of dollars. To an author you are a miracle worker.


Why This Is So Appealing To Authors and Publishers :Why This Is So Appealing To Authors and Publishers The Problem Facing Publishers: Too many authors and not enough time or money. Having frustrated and unhappy authors who do not understand the responsibilities of a publisher and an author. Having authors submit work late. Dealing with authors who have unrealistic expectations of sales or of marketing efforts. Having to spend time educating authors on the basics of publishing. Having to spend time baby sitting or answering questions from a author. Having authors submit work in the incorrect format.


Why This Is So Appealing To Authors and Publishers :Why This Is So Appealing To Authors and Publishers You Become The Solution: You become the liaison between author and publisher. You advise the author on what to expect in sales and about the marketing that they will have to do to get their book on the shelf. You help authors meet deadlines and stay on track. You educate the author on how books are published. You answer all the authors questions and let them know what to expect. You make sure that publishers get what they need, when they need it, exactly how they want it.


What Is A Virtual Author’s Assistant? :What Is A Virtual Author’s Assistant? Four Primary Roles of an Authors Assistant: 1. You know the publishing process. 2. You handle specific tasks for the author. 3. You coordinate all the work that needs to be done. 4. You coordinate the publishing team.


What Does a VAA Do? :What Does a VAA Do? 3 Areas Of Expertise: Manuscript Creation Self-Publishing Book Marketing 24 tasks in total that a VAA can perform for an author…


What Does a VAA Do? :What Does a VAA Do? Manuscript Creation: Inventory and Organize Source Documents Research the Target Reader Fact Check Information in a Book Get Permissions to Use the Work of Others Coordinate Professional Peer Reader Reviews Research Potential Publishers Do a Competitive Analysis Prepare the Manuscript to Submit to the Publisher


What Does a VAA Do? :What Does a VAA Do? Self-Publishing: Coordinate the Self-Publishing Process Coordinate Testimonial Requests Getting an ISBN Number Getting the Library Cataloging Information Getting the Bar Code for the Back Cover Creating an Account with LighteningSource Reviewing a Proof Copy Getting the Copyright Registered


What Does a VAA Do? :What Does a VAA Do? Book Marketing: 17. Coordinating Marketing Activities Coordinate the Author Web Site and Media Kit Send Out Copies for Early Book Reviews Get Listed and Maximize the Book’s Amazon Web Page Create a Virtual Book Tour Organize a Live Book Event Launch an Amazon Best Seller Campaign Enter Book Awards Competitions


Can I learn That? :Can I learn That? You already HAVE the skills! Word processing Internet research Answering questions Using spreadsheets on Excel to track progress Doing research on publishers and competitions Completing information on bids for cover designers, etc. Making phone calls Maintaining websites Creating documents and collection information Handling newsletters Managing mailing lists Making travel arrangements Handling schedules


Can I learn That? :Can I learn That? If you can follow a simple step-by-step program If you have a phone, a computer and internet access If you have a burning desire to be your own boss and LOVE your work YES, you can!..


Who Could Benefit From This Course? :Who Could Benefit From This Course? Someone who lives in a remote area where it is hard to find employment A stay at home mom.  Or stay at home dad Looking for a second income Ready be you own boss, work your own hours and live life on your own terms A virtual assistant looking to specialize and charge more for your services An administrative assistant working full-time who is ready to build a business of your own A person with physical disabilities who wants to work in the comfort of your own home


Who Could Benefit From This Course? :Who Could Benefit From This Course? A retiree looking for a stimulating activity and/or who needs extra cash Recently unemployed or laid-off Wanting to save for your retirement In graduate school and wanting to pay off school loans or wanting to start out creating financial stability Stuck in a rut and hating the same old work and same old day to day life Someone who believes there must be more to life than this Considering starting a home based business but need help knowing where to start.


Who Could Benefit From This Course? :Who Could Benefit From This Course? A teacher who wants to work in the summer Someone who needs to save for a large future expense, like a new baby, a college education or a new home Someone with expensive hobbies or habits (and the credit card debt to prove it) Needing flexible working hours Looking for part-time work or who want a business you can start and stop when you need extra cash An at-home caregiver


What Is The Virtual Author’s Assistant Course?… :What Is The Virtual Author’s Assistant Course?…


The ONLY training of its kind in the country :The ONLY training of its kind in the country A self paced, 30 day course For U.S. and International students


LOTS of other resources and tools to help you build a thriving business, :LOTS of other resources and tools to help you build a thriving business, Sustain your business, Help you find clients and… Allow you to work from anywhere.


Threefold Training Course :Train YOU in all 24 VAA tasks Making you the publishing expert authors are seeking. Build you a successful home based business Accomplishing it step-by-step. Show you how to market your new business and find authors. Two week marketing plan. Threefold Training Course


How The Course Works :How The Course Works Given a login and password to our… VAA Online Headquarters The heart and brains of your new business


How The Course Works :How The Course Works Taught through short webinars like this one. Each webinar runs about 10-15 minutes. Watch as many times as you like.


How The Course Works :How The Course Works Each day you are given one small business task… One or two author tasks Training can be completed in about one hour a day.


How The Course Works :How The Course Works Following a simple daily plan At the end of 30 days You will be a certified virtual author’s assistant with your OWN home based business !!


For Example :For Example Business Task: Show you how to open a business bank account. Day 3: VAA Tasks: How to Fact Check Information in a Book. How to Get Permission to Use the Work of Others.


For Example :For Example Business Task: We go over bookkeeping and taxes. Day 8: VAA Tasks: How to Get an ISBN Number. How to Get Library Cataloging Information.


Practice Working with Authors During The Course :Practice Working with Authors During The Course The chance to work with one or two authors while you are taking the course


Slide 46:How to interview and evaluate a client How to build lasting and valuable relationships We show you how to create a contract How to complete the required VAA task We walk you through the process from A to Z Practice Working with Authors During The Course


During The Course :During The Course You will have access to our publishing professionals during the whole course and long after. You will be given 3 homework assignments. Post questions in our forum about clients, publishing, marketing, course material …just about anything.


To Complete the Course :To Complete the Course You will be given a final exam. The exam is open book and you can take is as many times as you like.


The Marketing Plan :The Marketing Plan “But I don’t know where to find authors.” Yes, you do! We’ll SHOW you where… It will surprise you


The Marketing Plan :The Marketing Plan A comprehensive two week plan Step by step approach to both online and offline marketing Show you where to find eager authors


The Marketing Plan :The Marketing Plan How to turn those authors into clients How to chose only the best clients and when to pass How to get your business in front of the media


The Fastest Way to … :The Fastest Way to … Get your business up and running And… The easiest way to approach new authors, WOW them and turn them into paying clients. It’s so simply and fun you will amaze yourself. 10/4/2009 Template copyright 2005 www.brainybetty.com 52


A Professional Author’s Assistant Website :A Professional Author’s Assistant Website Available within days of signing up for the course Contains all the information you need to begin finding clients right away


A Professional Author’s Assistant Website :A Professional Author’s Assistant Website A prewritten homepage An ‘About’ page for you to add your bio Author Resources – Articles and video Testimonial page Blog


A Professional Author’s Assistant Website :A Professional Author’s Assistant Website Twitter, Facebook and LinkedIn An opt-in sign up form with free report to help build your email database Products you can offer your clients Customized with your information One year of hosting


A Professional Author’s Assistant Website :A Professional Author’s Assistant Website Allows you to start your business right away Get clients Start making money NOW


The no selling, no cold calling way to find new clients. :The no selling, no cold calling way to find new clients. It’s fun and easy to do. Requires no selling, no cold calling. Will impress and WOW you new prospect giving them value free. Turn them into clients eager for your services. 10/4/2009 Template copyright 2005 www.brainybetty.com 57


Still Think You Won’t Find Clients? :Still Think You Won’t Find Clients? A FREE practice exercise just for you…


Still Think You Won’t Find Clients? :Still Think You Won’t Find Clients? www.amazon.com


Slide 66:You will get 5 more practice exercise. You will receive one a week.


Slide 67:Show you how FUN and EASY this is. You can send us your completed exercises. We will grade your work and send you feed back.


The building of your greatest resource… :The building of your greatest resource… The VAA Notebook


How To’s :How To’s


How To’s :How To’s All the information you need to perform each task. There is a “How To” for each of the 24 VAA tasks. Compile a working VAA notebook. You will use these ‘How To’s’ with each client over and over again.


How To’s :How To’s You provide the binder… One of the most important things you will take away from the course. We provide everything else. The notebook is…


Let’s Talk About The Headquarters… :Let’s Talk About The Headquarters… The Hub of Your VAA Business


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? All the resources you need to run your business and work with clients! Password protected website exclusive to our students and graduates The VAA Course itself and …


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? What’s Included - Business Information: Business plan Business organization Bookkeeping/Taxes Record Keeping Invoices Insurance and Risk Management Troubleshooting Guides Includes international business information


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? What’s Included – Client Downloads: New Client Checklist VAA Client Proposal VAA Client Contract Prospect Contact Worksheet Estimate of Hours per Author Services Permissions Log Peer Reader Review Log Testimonial Request Log Manuscript Submission Log Book Number and Listings Log Book Marketing Plan Worksheet Book Review Submission Log Book Awards Submission Log Virtual Book Tour Worksheet Book Event Checklist Amazon Campaign Log Author’s Intellectual Property Inventory Target Audience Research Preferred Publisher List Competitive Assessment Worksheet One-Page Book Marketing Plan


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? What’s Included - Links Resources: Small Business/Home Based Business Resources National & International UK - www.businesslink.gov.ukCA - www.canadabusiness.caAU - www.business.gov.auNZ - www.business.govt.nz/IR - www.startingabusinessinireland.com/IN - www.business.gov.in


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? What’s Included – Links Resource: Small Business Development Centers Inc Magazine - One Person Biz SectionEntrepreneur Mag Web Site for Home-Based/Small Businesses Small Business Administration (SBA) NOLO – sample legal forms Advice and over 500 business forms Wells Fargo Bank Business Start Up Bank of America Small Business Resource Center


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? What’s Included – Links Resource: Research links Publishing links International ISBN links Library cataloging Copyright links Book marketing links Review resources links Book awards links Publisher research links


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? What’s Included – Links Resource: Marketing Services to Authors Social Networking Search Engine Submission Publishing Newsletters International Writer’s Groups Conferences Book Fairs Article Banks Individual Professionals Over 150 different resource links


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? How to Write Articles to Market Your Business Even if You Are Not a Writer Marketing Your Services to Authors Specialty Class on Web 2.0 Industry Secrets to Self Publishing What’s Included – Continuing Education:


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? Marketing Your New Business: Press Releases Videos eBooks PDFs and Downloads Articles Publishing Store Courses, Books, eBasics and Ebooks


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? Marketing Your New Business: Listing on our Author Assistants website Your own personal page Your Bio Your pictures and videos Your credentials #1 Listing on Google


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? www.AuthorsAssistants.com


What’s The VAA Online Headquarters? :What’s The VAA Online Headquarters? Additional Resources on the VAA Headquarters : VAA Forum Article Database Course Videos VAA Newsletter Two VAA Blogs The Publishing Store Radio Free Specialty Courses Access to Industry Professionals


FREE downloads For You :FREE downloads For You http://www.publishing-store.com/downloads.html


FREE DownloadsFor You :FREE DownloadsFor You Setting Up Your Virtual Author’s Assistant Business Office Space/Office Equipment and Supplies Time Tracking/Invoicing Troubleshooting Your Business Challenges Estimate of Hours Per Author Service Prospect Connection Contact Sheet How to Identify Authors As Business Prospects Author’s Assistant Client Proposal.pdf New Client Checklist One Page Marketing Plan Worksheet for Virtual Author’s Assistants.pdf Sample Three-Year Financial Projection Spreadsheets VAA Blank Three-Year Financial Projection Spreadsheets .xls Create Your Own Business PlanWorksheets.pdf Troubleshooting Your Marketing Challenges.pdf How to Work with an Author's Assistant to Write Your Book.pdf How to Work with an Author's Assistant to Publish Your Book.pdf How to Work with an Author's Assistant to Market Your Book.pdf Sample Virtual Author’s Assistant Business Plan.pdf


Our Goal :Our Goal To create a complete business system. 2. To train the best, most qualified VAAs in the business. 3. To get you started in the right way. 4. To get you started as quickly as possible. 5. To give you the best business and publishing resources. 6. To provide you with continued support for the life of your business. 7. Provide you with an online resource center that allows you to work from anywhere in the world.


Our Goal :Our Goal To help ALL of us achieve our dreams… Nothing compares to watching others succeed and knowing you played a small part in that!


What Happens Once I Complete the Course? :What Happens Once I Complete the Course?


You are now Professional Virtual Author’s Assistant! :Part of a highly specialized group of virtual assistants. You are now Professional Virtual Author’s Assistant! You will be given an insignia you can add to your website and marketing material.


You will have a home based business with a web presence and EVERYTHING you need to begin business right away!… :You will have a home based business with a web presence and EVERYTHING you need to begin business right away!…


A online, international business, resource center… :A online, international business, resource center…


Unlimited growth potential in a BOOMING industry. :Unlimited growth potential in a BOOMING industry.


Organizations We Work With :Organizations We Work With


Organizations We Work With :Organizations We Work With 10/4/2009 Template copyright 2005 www.brainybetty.com 95


Accredited By The Better Business Bureau :Accredited By The Better Business Bureau


What Does It Cost? :What Does It Cost?


The VAA Course :Full access to the VAA Online headquarters The VAA Training: including final exam and certification Webpage on the Author’s Assistants Website All the bonuses, continuing education, free specialty classes and MUCH more… Continued support for the life of your business Access to our publishing professionals The VAA Course


What It Costs :What It Costs The VAA Course Price: ( Monthly payment plans of $199.00 ) $ 597.00


Put in Perspective… :Put in Perspective… $597.00 / $35.00hr = 17 hours 17 hours / 8 hours a day =


Put in Perspective… :Put in Perspective… Just 2 days of work ... To pay for the WHOLE course!!! ( You can easily pay for the course with your first client.)


Your Personal Website :Your Personal Website $498.00 (Monthly payment plans available $166.00) (optional)


Cost For Whole Program :Cost For Whole Program VAA Program $597.00 Personal Website + $498.00


Cost For Whole Program :Cost For Whole Program $1095.00 (Monthly payment plans available $365.00)


What It Costs :What It Costs The VAA Notebook If you don’t want to build your own notebook. We can do it for you. (optional) $99.00


Your ‘Ah-Ha’ Moment! :Your ‘Ah-Ha’ Moment! Build a thriving home based business. Make excellent money. Provide solutions to a dramatically changing market. Help others achieve their dreams. Work internationally. In a market that is growing larger by the day. Work from anywhere in the world.


Your ‘Ah-Ha’ Moment! :Your ‘Ah-Ha’ Moment! And have more fun at ‘work’ than you EVER thought possible.


Where To Sign Up :Where To Sign Up www.becomeavirtualauthorsassistant.com More Information: Info@publishing-store.com


Thank You For Joining Us! :Thank You For Joining Us! www.becomeavirtualauthorsassistant.com info@publishing-store.com © The Publishing Store 2009