Niche Marketing Impacts Time

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Last week we talked about the 8-second attention span and I got lots of great feedback on that post. Now, this week I want to talk in more detail about niche marketing and why it’s so crucial in our busy and over-connected world. However, in this post I’m going to take a little bit of a different approach and talk about the big picture. Visit Perfect Marketing Equation for a free Ebook that can tell you step by step how to have a profitable business. http://perfectmarketingequation.com

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Niche Marketing Impacts Time:

Niche Marketing Impacts Time Perfect Marketing Equation © All Rights Reserved.

What’s the one thing that we can’t seem to get enough of?:

What’s the one thing that we can’t seem to get enough of? www.perfectmarketingequation.com © All Rights Reserved.

I’ll give you a hint – it’s something that even though it’s very expensive, it never seems to be properly valued by its owner.:

I’ll give you a hint – it’s something that even though it’s very expensive, it never seems to be properly valued by its owner. www.perfectmarketingequation.com © All Rights Reserved.

The answer is TIME. Our time is very expensive.:

The answer is TIME. Our time is very expensive. www.perfectmarketingequation.com © All Rights Reserved.

Do you know what your time costs?:

Do you know what your time costs? www.perfectmarketingequation.com © All Rights Reserved.

I know what mine costs and it’s a factor that I use to make my decisions every day. So what does time have to do with niche marketing?:

I know what mine costs and it’s a factor that I use to make my decisions every day. So what does time have to do with niche marketing? www.perfectmarketingequation.com © All Rights Reserved.

Everything!:

Everything! www.perfectmarketingequation.com © All Rights Reserved.

One of the things that holds back a new entrepreneur is not knowing exactly what to do and spending time on the wrong things.:

One of the things that holds back a new entrepreneur is not knowing exactly what to do and spending time on the wrong things . www.perfectmarketingequation.com © All Rights Reserved.

However:

However www.perfectmarketingequation.com © All Rights Reserved.

If an experienced and really smart person told them step-by-step exactly what to do, as long as they did it, :

If an experienced and really smart person told them step-by-step exactly what to do, as long as they did it, www.perfectmarketingequation.com © All Rights Reserved.

they could eliminate some costly mistakes and make the gap between start up and profitability much smaller.:

they could eliminate some costly mistakes and make the gap between start up and profitability much smaller. www.perfectmarketingequation.com © All Rights Reserved.

Niche Marketing works the same way.:

Niche Marketing works the same way. www.perfectmarketingequation.com © All Rights Reserved.

The longer you’re not focused and taking action, the more money you’re losing.:

The longer you’re not focused and taking action, the more money you’re losing. www.perfectmarketingequation.com © All Rights Reserved.

How Niche Marketing Impacts Time:

How Niche Marketing Impacts Time www.perfectmarketingequation.com © All Rights Reserved.

When it takes less time to get a new customer that saves money. If you want to get new customers faster choose a lane.:

When it takes less time to get a new customer that saves money. If you want to get new customers faster choose a lane. www.perfectmarketingequation.com © All Rights Reserved.

Pick an area of expertise and absolutely kill it. Determine a client or customer profile, then live and breath them.:

Pick an area of expertise and absolutely kill it. Determine a client or customer profile, then live and breath them. www.perfectmarketingequation.com © All Rights Reserved.

Know what their needs are, their habits, their obstacles, what keeps them up at night, and everything in between.:

Know what their needs are, their habits, their obstacles, what keeps them up at night, and everything in between. www.perfectmarketingequation.com © All Rights Reserved.

Then align your expertise or product with that client profile.:

Then align your expertise or product with that client profile. www.perfectmarketingequation.com © All Rights Reserved.

The next step is to become a very valuable resource and a leader.:

The next step is to become a very valuable resource and a leader. www.perfectmarketingequation.com © All Rights Reserved.

Stay very focused on your target market and your vision.:

Stay very focused on your target market and your vision. www.perfectmarketingequation.com © All Rights Reserved.

“Chase the vision, not the money, the money will end up following you.” - Tony Hsieh of Zappos:

“Chase the vision, not the money, the money will end up following you.” - Tony Hsieh of Zappos www.perfectmarketingequation.com © All Rights Reserved.

The hang up is we think hmmm…… if we focus over here, what are we missing over there?:

The hang up is we think hmmm…… if we focus over here, what are we missing over there? www.perfectmarketingequation.com © All Rights Reserved.

People are so afraid that they’re going to miss an opportunity that they try to be everything to everybody.:

People are so afraid that they’re going to miss an opportunity that they try to be everything to everybody. www.perfectmarketingequation.com © All Rights Reserved.

Meanwhile, they’re on the hamster wheel, robbing-peter-to pay-paul, being the jack-of-all-trades.:

Meanwhile, they’re on the hamster wheel, robbing-peter-to pay- paul , being the jack-of-all-trades. www.perfectmarketingequation.com © All Rights Reserved.

Guess what? They’re wasting time.:

Guess what? They’re wasting time. www.perfectmarketingequation.com © All Rights Reserved.

Time that they could have been profitable if they just would have chosen something, mastered it, and rode it for the long haul.:

Time that they could have been profitable if they just would have chosen something, mastered it, and rode it for the long haul. www.perfectmarketingequation.com © All Rights Reserved.

Are you selling to everyone? How’s that working out for you?:

Are you selling to everyone? How’s that working out for you? www.perfectmarketingequation.com © All Rights Reserved.

If you need some help picking a niche market I just launched a new training product that will tell you how to make that choice step-by-step. It’s absolutely FREE. Click here to check it out.:

If you need some help picking a niche market I just launched a new training product that will tell you how to make that choice step-by-step. It’s absolutely FREE . Click here to check it out. www.perfectmarketingequation.com © All Rights Reserved.

Visit my website for more entrepreneur training courses. www.perfectmarketingequation.com:

Visit my website for more entrepreneur training courses. www.perfectmarketingequation.com www.perfectmarketingequation.com © All Rights Reserved.

If you’re bootstrapping a business and need a roadmap look up my book, Yanking Bootstraps, on Amazon! It’s a short but powerful read that will give you strategies to use right away in your business. :

If you’re bootstrapping a business and need a roadmap look up my book, Yanking Bootstraps, on Amazon! It’s a short but powerful read that will give you strategies to use right away in your business. www.perfectmarketingequation.com © All Rights Reserved.

Connect with me! Twitter -@thawkbridges Facebook - www.facebook.com/TammyHawkBridges:

Connect with me! Twitter - @ thawkbridges Facebook - www.facebook.com / TammyHawkBridges www.perfectmarketingequation.com © All Rights Reserved.

PowerPoint Presentation:

www.perfectmarketingequation.com © All Rights Reserved. I hope you found this slideshow helpful in your business please visit me at perfectmarketingequation.com for marketing training and educational information for entrepreneurs. Tammy Hawk-Bridges is an author, entrepreneur mentor and marketing strategist. She provides education and marketing training for entrepreneurs. Connect with her on Twitter @thawkbridges.

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