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See all Premium member Presentation Transcript Slide 1: SCHOOL OF COMMERCE PRESENTATION ON Submitted to Prof. Sarita Rana Submitted by Takshi Lilaramani Slide 2: ITC's Vision Sustain ITC's position as one of India's most valuable corporations through world class performance, creating growing value for the Indian economy and the Company's stakeholders. ITC's Mission To enhance the wealth generating capability of the enterprise in a globalising environment, delivering superior and sustainable stakeholder value. ITC's Core Values ITC's Core Values are aimed at developing a customer-focused, high-performance organisation which creates values for all its stakeholders. Let’s Put India First MASTER STROKESOF ITC : MASTER STROKESOF ITC Chairperson - Y C Deveshwar Directors - S S H Rehman, A Singh, K Vaidyanath, A Baijal, J P Daly, R K Kaul, S H Khan, S B Mathur, D K Mehrotra, H G Powell, P B Ramanujam, B Sen, RS Tarneja, B Vijayaraghavan PAST AND PRESENT : PAST AND PRESENT 24 Aug1910 – ITC incorporated under the name of 'Imperial Tobacco Company of India Limited'. 1925– ITC’s Packaging & Printing Business Division was set up as a strategic backward integration for ITC’s Cigarettes business. 1974 – The Company's ownership progressively Indianised, and the name of the Company was changed to ITC Limited (Indian tobacco company). 1975 – The Co. launched its HOTEL BUSINESS which was named ‘ITC-Welcome group Hotel Chola’. 1979 – ITC entered the Paperboards Business by promoting. Bhadrachalam Papaerboards Limited, which today has become the market leader in India. 1985 – Surya Nepal Pvt. Ltd. PRODUCT PORTFOLIO : PRODUCT PORTFOLIO WILLS LIFESTYLE : WILLS LIFESTYLE RURAL PROJECTS : RURAL PROJECTS Mangaldeep incense sticks WELOCOME GROUP OF HOTELS : WELOCOME GROUP OF HOTELS THE STARTERS : THE STARTERS The Starting point of The company was Imperial Tobacco Co. of India Ltd. The Company manufacture and distribute cigarettes and smoking tobaccos and speciality papers including cigarette tissue papers (Sole manufacturer in the country). Insignia India Kings Due to the Ban on cigarettes Classic adds therefore, Gold Flake NO PREVIEW AVAILABLE Silk Cut Navy Cut Scissors Capstan Berkeley Bristol Flake. Slide 10: Other Products - Kitchens of India - Mint-o - Candy man - Bingo - Expression SWOT ANALYSIS : SWOT ANALYSIS STRENGTHS Brand Management WEAKNESS Unrelated diversification OPPORTUNITY Rural Market E – choupal THREATS Increasing tax in Cigarettes Health hazard MARKETING STRATEGY : MARKETING STRATEGY They have a DIFFERANTIAL MARKETING STRATEGY type. Always use their existing channels. Utilizing nominal resources related with the brand Eg:- E-Chaupal, MangalDeep, Brand Ambassador are selected according to the brands and mostly are YOUTH ICONS They emphasize on going with the FLOW and making their Followers . EFFECT ON ECONOMY : EFFECT ON ECONOMY ITC is the Second Largest Exporter in INDIA They have made a mark in the Business World for their Hotels, Management, FMCG (Kitchens of India),Cigarettes Rural Development Programs have gained National and International Acceptance. Total turnover of ITC is 21355.94 crores in financial year 2007-08. Competitors of ITC Ltd. : Competitors of ITC Ltd. Golden Tobacco Limited Godfrey Philips India Ltd. VST Industries Ltd. RTCL Ltd. Hindustan Unilever Ltd. Marico You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
itc takshi Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: Embed: Flash iPad Copy Does not support media & animations WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 17538 Category: Business & Fin.. License: Some Rights Reserved Like it (2) Dislike it (1) Added: April 21, 2009 This Presentation is Public Favorites: 5 Presentation Description No description available. Comments Posting comment... By: shivani.pareek (28 month(s) ago) Hello sir...would u lyk 2 send dis PPT on ma Id dat is...shivani.pareek@indiraiscs.in & d other 1 is shivani_pareek@yahoo.com... i vl b vry thankfull 2 u...plz help me...send dis as soon as psble...plzzzzzzzzzzzzzzzzzzzz!!!!!!!!!!!! Saving..... Post Reply Close Saving..... Edit Comment Close By: sfdhfj (29 month(s) ago) hi plese send ppt on my id skshahwal123@rediffmail.com Saving..... Post Reply Close Saving..... Edit Comment Close By: abhineshtiwari (29 month(s) ago) plz send this ppt on .......abhinesh.tiwari27@yahoo.com i shall be very thankful to you Saving..... Post Reply Close Saving..... Edit Comment Close By: rosegupta (32 month(s) ago) plsszzzzzzz send this ppt on my id..........nehaoct.gupta@gmail.com Saving..... Post Reply Close Saving..... Edit Comment Close By: virmani (37 month(s) ago) plzzzzzzzzzzzz send me this ppt as sson as possible.sakshi.virmani09@gmail.com Saving..... Post Reply Close Saving..... Edit Comment Close loading.... See all Premium member Presentation Transcript Slide 1: SCHOOL OF COMMERCE PRESENTATION ON Submitted to Prof. Sarita Rana Submitted by Takshi Lilaramani Slide 2: ITC's Vision Sustain ITC's position as one of India's most valuable corporations through world class performance, creating growing value for the Indian economy and the Company's stakeholders. ITC's Mission To enhance the wealth generating capability of the enterprise in a globalising environment, delivering superior and sustainable stakeholder value. ITC's Core Values ITC's Core Values are aimed at developing a customer-focused, high-performance organisation which creates values for all its stakeholders. Let’s Put India First MASTER STROKESOF ITC : MASTER STROKESOF ITC Chairperson - Y C Deveshwar Directors - S S H Rehman, A Singh, K Vaidyanath, A Baijal, J P Daly, R K Kaul, S H Khan, S B Mathur, D K Mehrotra, H G Powell, P B Ramanujam, B Sen, RS Tarneja, B Vijayaraghavan PAST AND PRESENT : PAST AND PRESENT 24 Aug1910 – ITC incorporated under the name of 'Imperial Tobacco Company of India Limited'. 1925– ITC’s Packaging & Printing Business Division was set up as a strategic backward integration for ITC’s Cigarettes business. 1974 – The Company's ownership progressively Indianised, and the name of the Company was changed to ITC Limited (Indian tobacco company). 1975 – The Co. launched its HOTEL BUSINESS which was named ‘ITC-Welcome group Hotel Chola’. 1979 – ITC entered the Paperboards Business by promoting. Bhadrachalam Papaerboards Limited, which today has become the market leader in India. 1985 – Surya Nepal Pvt. Ltd. PRODUCT PORTFOLIO : PRODUCT PORTFOLIO WILLS LIFESTYLE : WILLS LIFESTYLE RURAL PROJECTS : RURAL PROJECTS Mangaldeep incense sticks WELOCOME GROUP OF HOTELS : WELOCOME GROUP OF HOTELS THE STARTERS : THE STARTERS The Starting point of The company was Imperial Tobacco Co. of India Ltd. The Company manufacture and distribute cigarettes and smoking tobaccos and speciality papers including cigarette tissue papers (Sole manufacturer in the country). Insignia India Kings Due to the Ban on cigarettes Classic adds therefore, Gold Flake NO PREVIEW AVAILABLE Silk Cut Navy Cut Scissors Capstan Berkeley Bristol Flake. Slide 10: Other Products - Kitchens of India - Mint-o - Candy man - Bingo - Expression SWOT ANALYSIS : SWOT ANALYSIS STRENGTHS Brand Management WEAKNESS Unrelated diversification OPPORTUNITY Rural Market E – choupal THREATS Increasing tax in Cigarettes Health hazard MARKETING STRATEGY : MARKETING STRATEGY They have a DIFFERANTIAL MARKETING STRATEGY type. Always use their existing channels. Utilizing nominal resources related with the brand Eg:- E-Chaupal, MangalDeep, Brand Ambassador are selected according to the brands and mostly are YOUTH ICONS They emphasize on going with the FLOW and making their Followers . EFFECT ON ECONOMY : EFFECT ON ECONOMY ITC is the Second Largest Exporter in INDIA They have made a mark in the Business World for their Hotels, Management, FMCG (Kitchens of India),Cigarettes Rural Development Programs have gained National and International Acceptance. Total turnover of ITC is 21355.94 crores in financial year 2007-08. Competitors of ITC Ltd. : Competitors of ITC Ltd. Golden Tobacco Limited Godfrey Philips India Ltd. VST Industries Ltd. RTCL Ltd. Hindustan Unilever Ltd. Marico