TOP DIGITAL MARKETING TRENDS BY SOFIA AZAM

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sofia azam is a digital marketing and seo expert and also a consultant who provide seo and digital marketing services. http://goo.gl/xqhElZ

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TOP DIGITAL MARKETING TRENDS BY SOFIA AZAM :

TOP DIGITAL MARKETING TRENDS BY SOFIA AZAM

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1. Mobile Nowadays mobile traffic to numerous sites exceeds desktop traffic. For this year, product marketers have to think first about mobile and set up mobile-centric user experience to bring traffic to their sites through mobile. 2. Video Ads The cost of production nowadays for a video advertising is lower than it has ever been and this method keeps outpacing static ads. 3. Podcasts Many experts confirmed that podcasts are a trend as audio waves can capture the attention of many people. This shows that podcast marketing can be very efficient. 4. Hybrid advertising In the 2016, many companies will still blurring the lines between content and advertising. You have big opportunities to sequence your content and matching the hybrid messaging to the particular funnel stages of your customer.

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5. Paid Content Distribution The best way to distribute proficiently is to develop a paid distribution plan. You can measure the conversion rates of many various amplification channels and rank them according to their efficiency. 6. Automation In 2016, we will have an increased number of automation tools. Automation enables you to personalize and segment at scales your marketing strategies. 7. Segmentation In 2016, marketer will pay great attention to their customer data in order to unearth data trends that will allow them to segment better their customers for a better marketing.

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8. Personalization With the data of your customers segmented, you can contact each segment directly and customize newsletter content. 9. Competition There are now many competitive platforms. It is important to find combinations of creative ad units that stay efficient. 10. Interactive content. Interactive contents enable users to personalize their content experience and it is engaging.

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