slide 1: GOOGLE RANKING
FACTORS
slide 2: Keyword As
First Word
in Domain: A domain that starts with their
target keyword has an edge
over stes that either don’it have
that keyword in their domain
.As a digital marketer and seo
analyst in alappuzha we should
prefer the keywords for the
ranking of your site.
slide 3: Title T ag Starts with Keyword: According to Moz title tags that starts with a keyword tend to perform better than title
tags with the keyword towards the end of the tag.As a digital marketer in alappuzha and
seo analyst we should prefer the title tag for the ranking of your site. Eg
slide 4: Content Length Content with more words can cover a wider breadth and are
likely preferable in the algorithm compared to shorter
superficial articles. As a digital marketer and seo analyst in
alappuzha we should prefer the content length for the
ranking of your site.
slide 5: Page Covers T opic In-Depth There’s a known correlation between depth of topic coverage and
Google rankings. Therefore pages that cover every angle likely have
an edge vs. pages that only cover a topic partially.As a digital
marketer and seo analyst in alappuzha we should prefer the page
cover topic for the ranking of your site.
slide 6: Image Optimization: Images send search engines important relevancy signals
through their file name alt text titrle desciption and
caption.As a digital marketer and seo analyst in
alappuzha we should prefer the image optimazitation
for the ranking of your site.
slide 7: Grammar and Spelling: Proper grammar and spelling is a quality signal although Cutts
gave mixed messages a few years back on whether or not this was
important.As a digital marketer and seo analyst in alappuzha
we should prefer the grammer spelling for the ranking of your
site.
slide 8: Mobile-Friendly Update Often referred to as “Mobilegeddon“ this update rewarded
pages that were properly optimized for mobile devices.As a
digital marketer and seo analyst ina alappuzha we should
prefer mobile friendly update for ranling of your site