COMPANY PROFILE:
COMPANY PROFILE Axis Bank India, the first bank to begin operations as new private banks in 1994 after the Government of India allowed new private banks to be established. Axis Bank in India today is capitalised with Rs. 232.86 Crores with 47.50% public holding other than promoters . It has more than 200 branch offices and Extension Counters in the country with over 1250 Axis Bank ATM proving to be one of the largest ATM networks in the country
PowerPoint Presentation:
This is the first bank in India to offer the AT PAR Cheque facility, without any charges, to all its Savings Bank customers in all the places across the country where it has presence. The latest offerings of the bank along with Dollar variant is the Euro and Pound Sterling variants of the International Travel Currency Card
PowerPoint Presentation:
OUR VALUES : Customer Service and Product Innovation tuned to diverse needs of individual and corporate client Continuous technology up gradation while maintaining human values . CORE VALUES : Maximization of Stakeholder value Success through Teamwork, Integrity and People. Customer Satisfaction through Providing quality service effectively and efficiently
MAJOR PLAYER: :
MAJOR PLAYER: HDFC ICICI SBI YES BANK INDIAN OVERSEAS BANK
SERVICES PROVIDED: :
SERVICES PROVIDED: Saving Bank Deposits Current Account Fixed Deposit Reinvestment Deposit Multiple Deposit Account
7 P’s OF MARKETING OF AXIS BANK :
7 P’s OF MARKETING OF AXIS BANK Product: Accounts: Deposits Investments Loans Cards Mobile banking NRI services