Introduction : Introduction Originally was founded by John Pemberton's as a medical patent. Later on bought by businessman Asa Griggs Candler who marketed the brand as soft drinks.
Name & Logo : Name & Logo The name was suggested by John Pemberton's bookkeeper Frank Robinson who had excellent penmanship. It was he who first scripted "Coca Cola" into the flowing letters which has become the famous logo of today.
Slogans : Slogans 1886 - Drink Coca-Cola.
1904 - Delicious and refreshing.
1905 - Coca-Cola revives and sustains.
1906 - The great national temperance beverage.
1908 - Good til the last drop
1917 - Three million a day.
1922 - Thirst knows no season.
1923 - Enjoy life
1924 - Refresh Yourself
1925 - Six million a day.
1926 - It had to be good to get where it is.
1927 - Pure as Sunlight
Slogans (Cont..) : Slogans (Cont..) 1927 - Around the corner from anywhere.
1928 - Coca-Cola ... pure drink of natural flavors.
1929 - The pause that refreshes.
1932 - Ice-cold sunshine.
1938 - The best friend thirst ever had.
1938 - Thirst asks nothing more.
1939 - Coca-Cola goes along.
1939 - Coca-Cola has the taste thirst goes for.
1939 - Whoever you are, whatever you do, wherever you may be, when you think of refreshment, think of ice cold Coca-Cola.
1942 - The only thing like Coca-Cola is Coca-Cola itself.
1948 - Where there's Coke there's hospitality.
1949 - Coca-Cola ... along the highway to anywhere.
1952 - What you want is a Coke.
1956 - Coca-Cola ... makes good things taste better.
Slogans (Cont..) : Slogans (Cont..) 1957 - Sign of good taste.
1958 - The Cold, Crisp Taste of Coke
1959 - Be really refreshed.
1963 - Things go better with Coke.
1969 - It's the real thing
1975 - Look Up America. (US only)
1976 - Coke adds life.
1979 - Have a Coke and a smile
1982 - Coke is it!
1985 - America's Real Choice
1986 - Red White & You (for Coca-Cola Classic)
1986 - Catch the Wave (for New Coke)
1987 - You Can't Beat the Feeling.
1990 - Can't beat the real thing. (US & Canada only)
1993 - Always Coca-Cola.
2000 - Enjoy.
2001 - Life tastes Good.
Slogans (Cont..) : Slogans (Cont..) 2003 - Real. (US & Canada only)
2003 - Make It Real. (UK & Republic of Ireland only)
2003 - As It Should Be. (Australia & New Zealand only)
2006 - The Coke Side of Life.
2008 - Brrrrr
Local competitors : Local competitors In
South and Central America
French island of Corsica
French region of Bretagne
UK Competitor Brand
Pepsi & Thumps Up(pr93)
Qibla Cola & Mecca Cola
Thank you : Thank you