logging in or signing up Linkage Between Private and Public Entrepreneurs in Minimizing rkrana1960 Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: Embed: Flash iPad Dynamic Copy Does not support media & animations Automatically changes to Flash or non-Flash embed WordPress Embed Customize Embed URL: Copy Thumbnail: Copy The presentation is successfully added In Your Favorites. Views: 42 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: January 30, 2012 This Presentation is Public Favorites: 0 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Linkage Between Private and Public Entrepreneurs in Minimizing Information Gap : Linkage Between Private and Public Entrepreneurs in Minimizing Information Gap Rezaul Karim Siddique Anchor, Mati -o – Manush, BTV Associate Professor, Savar College We will focus on : We will focus on Information Gap Effective and efficient communication and Approaches Because Communication Failed Due to Absence of Proper System Absence of Communication Audit Inappropriate Approaches Process of Communication : Sender Media/ Channel Receiver Feedback Massage Process of Communication Current Information Flow(Public) : Current Information Flow(Public) AIS FLID TV NEWSPAPER OTHER CHANNEL Ministries NGO’s Departments BARC Other F A R M E R Sources Current Information Flow(Private) : Current Information Flow(Private) Cable TV NEWSPAPER CIC Cell Company Input Supplier Business Entrepreneur F A R M E R Experiences Local Knowledge Scatter Sources AIS/ FLID Some Good Example : Some Good Example Use of Good Seed Fruit Garden (Amropali, Bau Kul, Kazi Peyara) UDP Fish Farming Poultry Farming Organic Farming Farmers' Become National Hero Create attention to Policy maker Some unexpected experiences : Some unexpected experiences Cold Injury BLB/ BLS Potato Production Bird Flu Foliar Spray Problem Regarding Effective Communication : Problem Regarding Effective Communication Absence of Feedback System Goals are Different (Public, Private, Research, Departments) Lack of Knowledge of Different Stakeholder Absence of Communication Research System Inappropriate Communication Technique (Content, Design, language, Selection of Channel) What can we do? : What can we do? We should Work for Efficient and Effective use of Mass Media. It should be Follow the Rule and able to attain the Goal Interdependent LINK between stakeholder Increase Efficiency : Increase Efficiency We need a proper feedback system Communication System Research Research on Contents and Material Resource building and Mobilization Optimum use of different option Follow the rules and principles of communication (Ethics, Consequences, etc) Increase Effectiveness : Increase Effectiveness Determine the Goal (specific Objectives) Make an Action plan and set the Priorities Ensure the result, no matter how it will be attained Calculate cost benefit ratio (if the benefit is more then cost, then nobody will mind) Communication Training Need Based Communication Bottom-up Communication System Recommendations : Recommendations Set up research and evaluation system on mass communication activities under AIS Create alternative approaches on communication process To Develop Human Resource on Agricultural Information and Communication Ensure effectiveness and farmers' benefits through Communication Use Farmer Knowledge Location Specific or Farmer specific Content Development Network Between Mass Communication Activist Ensure creditability, ethics, authenticity for agriculture information You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.