E-Commerce : E-Commerce Introduction to E-commerce : Introduction to E-commerce Buyer
Producer BUYER : BUYER A buyer is a person who want to purchase goods or services in exchange of money. SELLER : SELLER A Seller is person who offers goods and services to buyers.
A seller can either be a Retailer or Wholesaler.
A Retailer is person who directly sells the goods and services to Retailer. PRODUCER : PRODUCER A producer is a person who creates the products which are offered by the seller’s to the buyer’s.
A producer is also seller who sells his products to the Retailer’s, Wholesaler or directly to customers. Example for E-commerce Transactions : Example for E-commerce Transactions The product to be sold
A place to sell the products
Then a method to market or advertise
A method to accept orders
A method to accept money
A way to deliver goods or services
A way to accept returns
Customers support Advantage of E-commerce : Advantage of E-commerce Global reach:- Web is accessible to Global audience.
Instant availability:- Web is available all the time i.e. 24 hrs a day and 365 days.
Systematic Communication:- Web displays the information of all the products.
Reduce paper work:- The time required to process and deliver the transaction is also reduced. Advantage of E-commerce : Advantage of E-commerce Easier Entry into new markets:- People all over the world can access the website.
Improve market analysis:- The large base of internet user can be surveyed for an analysis of market ability of new product.
Lower Transaction cost:- The cost of taking order and customer services are lower on the web.
Flexibility:- A shop on the web gives you flexibility to build an order over several days. Types of eCommerce : Types of eCommerce Business to Business
Business to Consumer
Consumer to Consumer
Consumer to Business
Business to Employee Business to Business : Business to Business Ecommerce is conducted between two business. The interaction between the two Business takes place though two computer applications.
Examples The first company sells automobile parts and the second company assembles these parts and sells the automobiles to the customers Business to Consumer : Business to Consumer Ecommerce is conducted between a user and a business through a computer link. The B2C interaction is between a user and a computer application.
Examples A company that assembles the automobile parts and offers automobiles to customers. The Transaction between the company and Customers is known as a B2C transaction Consumer to Consumer : Consumer to Consumer The seller and buyer are both customers. The interaction between these two customers takes place though a computer application. Allow people to sell their goods on the web you as a buyer can quote the price you would like to pay for that item. The person selling the item may agree or
disagree. Consumer to Business : Consumer to Business Consumers can communicate with
businesses marketplace, customer can
Communicate with the site operators
And between Ecommerce sites and their
Customers. Business to Employee : Business to Employee The company offers services to services. To their employees. The companies build intranets to accelerate communication and knowledge management. The employee can purchase office supplies or submit requests for reimbursements etc Participants involved in an online transaction : Participants involved in an online transaction 1.Customer: A customer is person who
Initiates an electronic transaction to buy
A product or service
2. Merchant Web front office owner who offers goods and services to
customers using the electronic commerce infrastructure.
3. Card issuer / Customers Bank
Like Citibank and Standard chartered bank 3. Merchant bank:holds the merchant s account4.Acquirer:An acquirer is trusted third party5 Payment Gateways: linkbetween an online store front and the merchant bank6.Cash cash in electronic terms is referred to as electronic cash : 3. Merchant bank:holds the merchant s account4.Acquirer:An acquirer is trusted third party5 Payment Gateways: linkbetween an online store front and the merchant bank6.Cash cash in electronic terms is referred to as electronic cash