Implementing Behavior Wellness

Outsourcing Behavior Wellness : 

Outsourcing Behavior Wellness Linda M. White President & CEO L White and Associates PuppySmarts™ www.firststepwithpets.com Linda@firststepwithpets.com

The Reality Today: Patients Are Losing Their Homes : 

The Reality Today: Patients Are Losing Their Homes 7,000,000 Behavior 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 1999 1998 1997 1996 1995 1994 1991 1990 1989 1988 1987 1986 1993 1992 37% within 3 months Journal for Applied Animal Welfare Science DVM Newsmagazine 2010

Your Patients Best Hope! : 

Your Patients Best Hope! You are the professional 90% of pet owners look for help with behavior challenges 72% will ask their veterinarian In most cases the asking does not occur until the pet is 5-7 months old Promoting the Human Animal Bond in Veterinary Practice, Thomas Catanzaro, DVM, MHA, FACHE Iowa Press 2001, Mega Study, AVMA Survey, 2003

The Reality Today: Patients are Losing Lives : 

The Reality Today: Patients are Losing Lives 3,500,000 Behavior 2000 2001 2003 2004 2005 2006 2007 2008 2009 2010 1999 1998 1997 1996 1995 1994 1991 1990 1989 1988 1987 1986 1993 1992 11,000 Journal for Applied Animal Welfare Science – Behavior Reasons for Relinquishment of dogs and cats in shelters

Financial Loss Per Practice : 

Financial Loss Per Practice X AVMA , AAHA PulsePoint 6th Edition, DVM 2010, Practice Management Software ,

The Key to Recouping this Loss : 

The Key to Recouping this Loss Strengthen the Human-Animal Bond Before it becomes Fractures!

Overview for OutsourcingBehavior Wellness : 

Overview for OutsourcingBehavior Wellness PuppySmarts state-of-the-art website allows visitors to view our lessons on-line and on-demand Normal fee for our 90-day membership is $24.95 This allows the client to view the training lessons and Training Tips for 90 days The information on the website has been approved by two board certified veterinary behaviorist 7

Special Discount for Clients : 

Special Discount for Clients Offer clients a special discount coupon to access our award winning training lessons for a nominal fee of $5 or $10 Here is a sample of the discount coupon Your Practice Name here Your Code here

Free Gift for Special Clients : 

Free Gift for Special Clients Alternate program for special clients Here is a sample of the free gift coupon Your Practice Name here Your Code here

The PuppySmarts Website : 

The PuppySmarts Website Once on the landing page they will login to create their own user name and pass code to access the training videos (90 day membership begins) PuppySmarts lessons include: House training Crate training Chewing Biting Jumping Basic manors: Sit, Down, Come, Stay, and Pay Attention

The PuppySmarts Website : 

The PuppySmarts Website Additional Information for members only include: Quick Tips on Behavior address: Socialization Distressed when Left Alone Lures and Rewards Why Training Works Training Methods Common Training Errors, etc

Who Benefit from this Program : 

Who Benefit from this Program Every client with a young dog Every client that complains of behavior challenges Every client that could benefit from behavior help Any dog we can help keep his home

When to Offer Behavior Help : 

When to Offer Behavior Help When young patients visit the practice When clients ask for behavior help or are complaining about their pets behavior When a behavior challenge is noticed by a team member convey that to your veterinarians Veterinarians – prescribe behavior help for patients and note it on clients chart

Implementing Behavior Wellness : 

Implementing Behavior Wellness Cashiers role in implementing Behavior Wellness Have printed PuppySmarts coupons at desk Charge client for the Discount Coupon prescribed by veterinarians Attach the coupon to the clients invoice Explain how to use the coupon

Implementing Behavior Wellness : 

Implementing Behavior Wellness Explaining the coupon to clients Go to the special landing page on the coupon Type in the information using the discount code Explain they will receive an email confirmation that includes: Their user name and password along with a link to the website They then can Login to watch the award winning (short) video training lessons and to read the Behavior Quick Tips

Implementing Behavior Wellness : 

Implementing Behavior Wellness Designate your Patient Behavior Advocate Know your practices normal yearly fall-off rate Check 6 months later and see where the numbers are Ask team members for feedback about the program How can it be improved Design posters to put up Ask team members to help with this project

Promoting Behavior Wellness : 

Promoting Behavior Wellness Ask clients for feedback Add information on Behavior Wellness to your newsletter Include success stories: In newsletter On walls in waiting room On walls in exam rooms On your website At the front desk and checkout counter

Promoting Behavior Wellness : 

Promoting Behavior Wellness Post basic information about Behavior Wellness in exam rooms On flyers at front desk On checkout counters Tell community newspapers About your offerings to the community Why you have chosen to lead the community in this effort

Thank you : 

Thank you Linda M. White President & CEO L White and Associates PuppySmarts™ www.firststepwithpets.com Linda@firststepwithpets.com 972-369-7084