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Prominence Marketing Group guides organizations through the process of transforming customer experience and brand engagement by activating and embedding customer voice in every aspect of their business. The our team comprises experienced practitioners delivering proven expertise in internal collaboration, social media, community building and management, and influencer strategy development. Experience: We are proven social business practitioners with real world enterprise experience Relationships: We burrow into your business, becoming an extension of your company while we partner to build social media capabilities into your organization Success: With a proven set of social business services designed to listen to and engage their customers, partners and employees, we help brands of all sizes define and achieve their business objectives Alignment: We bring deep expertise across all business functions – from marketing to technical support, from product management to partner programs, from the Web to corporate communications – so we can ensure that your brand story is a reflection of every touch point in your business. Services: We offer social Strategy, Planning, Training, Speaking and Listening services designed to transform your business from the ground up.
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Social Media: Where the Growth Lies
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Social Media Training On-site and remote training of social media marketing teams Training in-house SEO and Internet marketing techniques and metrics There are many different online social media platforms and best practices, technologies, and analytical methods emerging every other week. Our team, wants to make certain that as a client, you and your staff share the same concept, vocabulary, technique, and plan of action through a carefully structured social media training program. It is also important that your future team members can quickly and comfortably integrated themselves into your common corporate marketing dynamic. Ultimately, our Custom Social Media Guides provide you with the necessary tools to move your people and marketing campaigns forward toward your corporate goals. In addition to our crisis management and disaster recovery guidelines, we provide an online discussion center for troubleshooting and brainstorming marketing campaigns. We provide in-house or on-site training services that emphasize: Methodologies to navigate diverse yet industry-relevant social media platforms Real-time management of cross-platform brand identity that identify and nurture existing social network communities in order to ensure maximum engagement Customer relationship and platform-specific engagement best practices that leverage customer relationships to enhance brand awareness and reputation Customer service enhancements via social media marketing techniques Cost-effective social bookmarking practices that amplify your brand recognition Development and implementation of customized blogger outreach campaigns and segmented blog lists
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Social Media Blogging Having an active community of brand enthusiasts can supercharge a company’s online marketing efforts. We can provide your company with a comprehensive community building program that will help you not only create a platform to share your company’s voice, but we will also help you grow the audience that is able to hear this voice. Social media blogging encompasses working with your team to create and design a blog to leverage as your platform, creating a copywriting strategy to help shape your proper brand voice, and building on this foundation with viral content that will help your audience grow. This focus on the social media user experience will help you breed passionate brand advocates that will help your brand grow online.
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Social Media Buzz Reporting “Buzz” or digital conversation is key metric that measures the digital health of your brand’s reputation. Our team, makes certain that you and other members of your management are aware of what is said online about your brand or products. We collect and carefully analyze this “buzz” to fine-tune your tactical decisions and strategic planning. We apply a variety of key performance metrics that reflect your specific corporate strategy and marketing objectives. How do we do this? We track key themes in your monthly social media marketing reports. How do relevant metrics reflect current campaign objectives? What do performance indicator trends suggest about long-term marketing efforts? How do these measures compare to competitors in your industry niche? What is your current brand reputation across different audiences? What is being said about your product features, reliability and in-store service? We will train your staff and social media marketing team members buzz-tracking best practices. What tools are most effective depending on relevant metrics How to use them and interpret results When to take immediate action based on findings We share with you metric optimization strategies. We regularly discuss with you the possible marketing influence of current “buzz” in the social media space and how can you make “brand fans” your brand ambassador .
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Social Media Strategic Planning The core of a solid social media campaign is solid planning. Prominence Marketing Group can help your company, and its internal resources, put together a comprehensive social media marketing strategy for effectively leveraging social media. This includes our analysts doing a thorough audit of your existing social media efforts and presence, creating social media marketing strategies we find that you are not yet involved in, and also making future recommendation for those that you are. At Prominence Marketing Group, we want to see you be able to leverage your internal resources for the benefit of your social media success, and strong strategic planning is the beginning of this process.
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Contact us Contact us for our social media marketing rates. Prominence Marketing Group 1-866-620-1408 info@prominencemarketinggroup.com