ARYABHATTA INSTITUTE OF MANAGEMENT : ARYABHATTA INSTITUTE OF MANAGEMENT Presentation of Research Methodology
Topic:-Comparative analysis of mutual fund of HDFC &
Submitted To:- Submitted By:-
Mr. Kamaljeet Singh Parneet Kaur
Lech. Of Research Methodology 175
MBA Concept : Concept What is mean by mutual fund?
Mutual funds are pools of money that are managed by an investment company. They offer investors a variety of goals, depending on the fund and its investment charter. Mutual Fund in India : Mutual Fund in India The origin of mutual fund industry in India is with the introduction of the concept of by UTI in the year 1963. Through the growth was slow, but it accelerated from the year 1987 when non-UTI players entered in industry. The mutual fund industry goes through four phases:-
First phase 1964-87 (Establishment of UTI).
Second phase 1987-93 (Entry of public sector funds).
Third phase 1993-2003 (Entry of a private sector funds).
Fourth phase since feb.2003 (Bifurcated of UTI). Profile of HDFC : Profile of HDFC Housing Development Finance Corporation Limited, more popularly known as HDFC Bank Ltd, was established in the year 1994.
HDFC mutual fund was set up on June 30, 2000 with two sponsors namely Housing Development Finance Corporation ltd. and Standard Life Insurance ltd. HDFC mutual fund came into existence on 10 Dec. 1999 and got approval from the SEBI on 3rd July 2000. Profile of ICICI : Profile of ICICI The mutual fund of ICICI is a joint venture with Prudential PLC. Of America, one of the largest life insurance companies in the USA. Prudential ICICI mutual fund was set up on 13th of Oct. 1993 with two sponsors.
ICICI Bank started as a wholly owned subsidiary of ICICI Limited, an Indian financial institution, in 1994. Need of the study : Need of the study The need of study arises for learning the variables available that distinguish the mutual fund of two companies.
To know the risk & return associated with mutual fund.
To choose best company for mutual investment between HDFC & ICICI.
To project mutual fund as the ‘productive avenue for investing activities. Scope of the study : Scope of the study To make people aware about concept of mutual fund.
To provide information regarding advantages and demerits of mutual fund.
To advice where to invest or not to invest.
To provide information regarding types of mutual fund which is beneficial for whom. Objectives : Objectives To analysis which provides better returns from HDFC &ICICI.
To analyze the concept and parameters of mutual fund.
To know how many people are satisfied by their investment (in HDFC or ICICI).
To know people behavior regarding risk factor involved in mutual fund. Slide 9: Research refers to search for knowledge. One can also define research as a scientific and systematic search for pertinent information on a specific topic. It is an art of scientific investigation.
It is the way to systematically solve a problem. The methodology adopted in this study is explained below:-
Contd. Research Design : Research Design Problem Defining:
In a competitive situation with multiple mutual funds operating in Indian market, it is necessary to know about the performance of different mutual funds as the performance of mutual fund decides about the future of Mutual Fund Company. In this study my focus is upon performance of investors regarding HDFC &ICICI. This is my problem to be studied for research.
I have used newspapers, magazines related to business & finance & apart from websites.
Type of research:
The research is qualitative & descriptive in nature. Qualitative research is that talk about the quality of the subject to be researched and Descriptive research is one that describes things as exists in present. Data collection Design : Data collection Design Sources of data =
Primary Sources – I have used questionnaire as primary source for collecting data for my study.
Secondary sources – I had collected my secondary data from websites & journals.
It represents whole population. It is the processes of choosing a sample from whole population .I have choose a sample of high class & middle class people who have invested in mutual funds as a sample. Slide 12: Tools =
I have used some charts (Pie chart, column chart, cylinder chart, cone chart) and hypothesis tests (chi-square one sample T- test etc.)
Sampling Size =
It represents that how many candidates you’ve chosen to be filled up your questionnaire or candidates upon whom you can study. I had chosen sample of 100 candidates.
Sampling Techniques =
Data Interpretation =
Data interpretation is that in which we analysis the whole collected data & tries to give it in simple words to be understandable. Analysis : Analysis 1. Do you invest in mutual fund? Slide 14: Interpretation:-
All the candidates who are asked to fill the questionnaire have invested in mutual fund. Slide 15: 2. With which company do you have invested in mutual funds? Slide 16: Interpretation:
Out of 100 candidates up to 65have invested in mutual fund with HDFC & 35 have invested with ICICI. There is no investor who have invested in mutual fund with any another company. : Test Statistics a. 0 cells (.0%) have expected frequencies less than 5. The minimum expected cell frequency is 50.0. Slide 18: 3. What is your age?
. Slide 19: Interpretation:
60 investors are of age between 35-45. 20 are of age more than 45. 12 are of between of 25-35. 8 are of 15-25. This data shows that many investors are of middle age & there are less investors of young age in mutual fund. Slide 20: 4. What is your income? (Yearly based) Slide 21: Interpretation:
Up to 70 investors have income more than 5 lakh. 20 have between 4-5 lakh.10 investors have income between 2-4 lakh & there is no investor who have income up to 1akh. Slide 22: 5. From where you come to know about this company’s mutual fund schemes? Slide 23: Interpretation:
Many investors (up to 40) have been come to know about the company to be invested by their friends & peers.35 have been known by their family & relatives .15have been come to know by company employees & 10 by others. This means many have come to know by their friends & peers. Slide 24: 6. What is the time duration of your investment? Slide 25: Interpretation:
15 investors have time of investment less than one year. 20 have time duration of their investment between of 1-2 year. 30 have between 2-4 year & 35 have more than 4 years.
So, we can say that 35 investors have more experience than others. Slide 26: 7. Are you satisfied by service of the company’s employees / people’s behavior? Slide 27: Interpretation:
Out of 100 investors 15 are highly satisfied. 35 are satisfied. 30 are neutral towards employee behavior of a company. 15 are dissatisfied. 5 are highly dissatisfied. We say that many people are satisfied by employee behavior. Slide 28: 8. What is your risk profile? Slide 29: Interpretation:
20% investors are innovator means they like to take risk for more returns. 15% are moderate towards risk means they are indifferent towards risk. 65% are risk adverse means they mainly try to avoid risk. Slide 30: 9. What you feel about the company norms, documentation & formalities? Interpretation: 15% investors are highly satisfied by company’s documentation policy (filling up the forms etc.). 25% are satisfied, 40% never cares about it or are moderate towards it , 15% are dissatisfied by it & 5% are highly dissatisfied. : Interpretation: 15% investors are highly satisfied by company’s documentation policy (filling up the forms etc.). 25% are satisfied, 40% never cares about it or are moderate towards it , 15% are dissatisfied by it & 5% are highly dissatisfied. Slide 32: 10. What you say which provides better returns? Slide 33: Interpretation:
According to collected data 68 investors thinks that HDFC provides better returns where as 32 to think that ICICI provides better returns. Slide 34: 11. Would you like to exchange your investment with one another between HDFC & ICICI? Slide 35: Interpretation:
15 investors said that they would like to change their investment with each another between HDFC & ICICI. But 85 investors say that they are ok with their companies and they wouldn’t like to exchange their investment. Findings : Findings Investors have more faith HDFC’s mutual fund.
As the age increases investors are much satisfied, see more risk & become more risk adverse.
Old people &Widows prefer lower risk.
Investors are not highly satisfied by company rules & employee behavior.
Investors think that HDFC provides better returns than ICICI. Limitations : Limitations Sample limitation: - which sample is taken by me is very small in size to Compare mutual fund of two companies.
Reliability: - The data collected by me is not much reliable because many investors chosen by me have invested in HDFC.
Parameters: - All the parameters have not been taken.
Time limitation: - I had the shortage of time because of that I was not able to do my study in a good manner.
Awareness: - Investors chosen for study are not fully aware of all the terms and conditions related to mutual fund .So, it is very difficult to construct right information from them. Recommendations / Suggestions: : Recommendations / Suggestions: ICICI bank should try to provide better returns to its investors as compare to HDFC.
Both companies should try to invest in better securities for better profits.
Both companies should try to satisfy their customer by better customer service or by improving customer relationship management.
Companies should try to make people initiative towards risk.
Investors should be made fully aware of the concept of mutual fund & all the terms and conditions.
Both should more emphasize on advertising, as it is the most Powerful tool to position an brand in the minds of customers. Conclusion : Conclusion To conclude we can say mutual fund is a best investment vehicle for old & widow, as well as to those who want regular returns on their investment.
Mutual fund is also better and preferable for those who want their capital appreciation.
Both the companies are doing considerable achievements in mutual fund industry.
There are also so many competitors involved those affects on both companies. Annexure : Annexure Name ________________________ Age _________
Pin ___________ Sex _________ Phone _________
1. Do you invest in mutual fund?
Yes No .
2. With which company do you have invested in mutual funds?
SBI Kotak Mahindra
Please specify Please specify Slide 41: 3. What is your age?
35-45 above 45 .
4. What is your income? (Yearly based)
1 lakh 2 - 4lakh
4-5 lakh more than 5
5. From where you come to know about this company’s mutual fund schemes?
Family members & relatives
Friends & peers
Please specify Slide 42: 6. What is the time duration of your investment?
0-1 year 1-2 year
2-4year more than 4 .
7. Are you satisfied by service of the company’s employees / people’s behavior?
Highly dissatisfied . Slide 43: 8. What is your risk profile?
9. What you feel about the company norms, documentation & formalities?
Highly dissatisfied Slide 44: 10. What you say which provides better returns?
11. Would you like to exchange your investment with one another between HDFC & ICICI?