Naina jain pop up at praant pune

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4th & 5th October saw Praan:t playing host to well-known designer Naina Jain from Kolkata who has extremely popular stores in Delhi, Mumbai and Kolkata. Renowned for the way she showcases traditional attire in a unique way, Naina Jain experiments with various tie & dye techniques of hand-done Bandhni and creates ensembles that reflect India’s rich cultural heritage.

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Naina Jain ‘Pop Up’ at Praan:t Pune 4 th 5 th October saw Praan:t playing host to well-known designer Naina Jain from Kolkata who has extremely popular stores in Delhi Mumbai and Kolkata. Renowned for the way she showcases traditional attire in a unique way Naina Jain experiments with various tie dye techniques of hand- done Bandhni and creates ensembles that reflect India’s rich cultural heritage. For Naina Jain’s collection there couldn’t have been a more appropriate venue than Praan:t. A top fashion studio in Pune Praan:t is the brainchild of designer Monika Chordia someone who is inspired by and committed to India’s age-old textile crafts. Working closely with weavers printers and practitioners of age-old embroidery styles Monika Chordia customizes colours threads and designs to create exclusive designer collections of stylish occasion wear and smart casual wear for ladies. Naina Jain’s collection offered exquisite creations in vibrant hues for the wedding season. Inspired by the inlay work of Agra and Rajasthan the sarees and lehengas displayed a blend of two crafts Kadwa and Meena with the brand’s USP – Bandhni perfected over generations by master craftsmen from the arid deserts of Kutch in Gujarat. Naina Jain’s ensembles are unique and timeless reflecting the pride passion and craftsmanship of weaves with intricate embroideries patchwork and appliqué. The exhibition was extremely well received by the ladies of Pune who came in numbers and quickly picked up the aestheticone-of-a-kind garments. Praan:t’s looks forward to presenting lots more designer clothes for women in Pune - both by Monika Chordia herself and by other talented designers from across India.

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