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Content Marketing becomes Entertainent popupbooster Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 54 Category: News & Reports.. License: All Rights Reserved Like it (0) Dislike it (0) Added: February 06, 2010 This Presentation is Public Favorites: 0 Presentation Description Content marketing is IN Content marketing needs to draw attention. Content marketing becomes entertainment. You are in entertainment NOW ! Your website has to change too ! Comments Posting comment... Premium member Presentation Transcript Content MarketingYou are in entertainment now : Feb 6, 2010 popupbooster - www.popupbooster.com 1 Content MarketingYou are in entertainment now pull - inbound : Feb 6, 2010 popupbooster - www.popupbooster.com 2 pull - inbound Interruption Marketing is out Advertising Product placement PUSH Content Marketing is in PULL interest : Feb 6, 2010 popupbooster - www.popupbooster.com 3 interest Content Marketing needs to: Get found Get attention Keep attention Build awareness Generate interest show bizz : Feb 6, 2010 popupbooster - www.popupbooster.com 4 show bizz This you can only achieve by: Information Content News that is entertaining entertainment : Feb 6, 2010 popupbooster - www.popupbooster.com 5 entertainment If you want Content Marketing Then You are in entertainment channels : Feb 6, 2010 popupbooster - www.popupbooster.com 6 channels Content marketing by: Article publishing Blogging Presentation publishing Website website : Feb 6, 2010 popupbooster - www.popupbooster.com 7 website Requirements: Web site: Dynamic content Provide relevant content Keep the attention dynamic : Feb 6, 2010 popupbooster - www.popupbooster.com 8 dynamic Your static website has to: Become dynamic Use behavior analysis Know intentions of visitor Provide content searched popup - overlay : Feb 6, 2010 popupbooster - www.popupbooster.com 9 popup - overlay How to achieve ? Dynamic web pages: Popups Overlays Content Based on search / behavior at your service : Feb 6, 2010 popupbooster - www.popupbooster.com 10 at your service All this can be provided by popupbooster www.popupbooster.com For your content marketing from Engago Technologies Ltd.