MRF COMPANY PPT

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To highlight the basics of MADRAS RUBBER FACTORY

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PRESENTED BY………… MECH

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The choice of champions

Quick Facts:

Quick Facts Founder K. M. Mammen Mappillai Country india Year of Establishment 1946 as a toy factory Industry Manufacturing Listings & its codes NSE: MRF; BSE: 500290 Registered Office 124, Chennai - 600 006 Tel.: +(91)-(44)-28292777 Fax: +(91)-(44)-28291844/ 0562 Website www.mrftyres.com Related Website www.mrf-exports.com (MRF Exports)

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Madras Rubber Factory, or MRF, is a major tyre manufacturing company located in Chennai, India. MRF Ltd. is the first Indian company to export tyres to the US, the very birthplace of tyre technology .

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MRF has been involved in the development of cricket through its sponsorship of many cricketers and MRF Pace Foundation. MRF was the bat sponsor of world-class batsmen including Brian Lara, Sachin Tendulkar , and Australian captain Steve Waugh.

RECENT WORKS………:

RECENT WORKS……… MRF has launched a steel-belted premium radial tyre variant called “ MRF - ZVTS ”. MRF has launched Nylogrip Zapper, a high performance tyre for new generation cars. MRF is setting up a new plant in Pondicherry for the production of radial tyres .

ACHIEVEMENTS……..:

ACHIEVEMENTS…….. The company was given the title of most ethical company by “ BUSINESS WORLD ”magazine. In 1995,the Company has received the Top Export Award for the year from All India Rubber Industries Association. MRF was ranked highest in customer satisfaction along with multinational Bridgestone in a study conducted by JD Power Asia pacific. MRF Ltd has obtained the 'Outstanding Corporate Sports Initiative' award from the Federation of Indian Chamber of Commerce and Industry.

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K. M. Mammen Mappillai was awarded the “ Padmashri Award” of National Recognition for his contribution to industry - the only industrialist. The Company has received the Top Export Award for the year from All India Rubber Industries Association . MRF was ranked highest in customer satisfaction along with multinational Bridgestone in a study conducted by JD Power Asia pacific. The company was given the title of most ethical company by 'Business World' magazine. AWARDS & REWARDS……….

CONCLUSION:

CONCLUSION The quality of the product manufactured was of such a high standard that by the close of 1956, MRF had become the market leader with a 50% share of the tread-rubber market in India. The company was voted by the Far Eastern Economic Review, as one of the ten leading Corporate Groups in India and a Leader in Asia, and by readers of the A & M magazine, as one of India's most admired Marketing Companies .

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THAN ’ Q ’

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