Importance of Digital Marketing

Category: Education

Presentation Description

Digital Marketing is the fastest developing field in today's times. It has turned into the standard in the world where each business is venturing into the new technique to construct a high focused quality. Read more:


Presentation Transcript

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What is Digital Marketing ??? Digital marketing is the promotion of your product/service via online or digital channels such as social media platforms. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. While the Internet is the most popular and most closely channel associated with digital marketing, other include mobile apps, mobile instant messaging, electronic billboards, digital television, radio channels, and wireless text messaging. Digital marketing is also called as Internet marketing, e-marketing and web marketing and these alternative terms have varied through time.

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Importance Of Digital Marketing…. Digital marketing is important because via electronic channels and by posting positive comments, feedbacks about your company/product, you (and your happy customers) can attract new customers and build long-lasting relationship 1. More Cost Effective 2. Use Content to Connect with Customers 3. Increased Conversions 4. Encourage Social Media Engagement 5. Get Ahead of Your Competitors 6. Build People’s Trust

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Some of the major modules in digital marketing are as follows: Content Marketing Search Engine Optimization Search Engine Marketing Social Media Marketing Social Media Advertising Email Marketing Marketing Automation Analytics Integrated Digital Marketing Branding Video Production

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5 Digital Marketing Trends 1. Twitter May Fall While LinkedIn Rises. 2. AI & Behavioral Marketing Will Make Strides Together 3. Brands Will Invest Heavily in Influencer Marketing 4. New Advertising Formats Will Circumvent Ad-Blocking Technology 5. Privacy Protection Will Be a Major Priority Across the Globe

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Thank You Contact: Montek Learning Solutions , Biz Integrated, 5th Floor, F wing,KK Market , Dhankawadi, Pune-Satara Road, Pune – 411043 Maharashtra, India 02041303300 / 7030924646

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