3 Killer Strategies To Take Your T-Shirt Label to the Next Level

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3 Killer Strategies That Will Take Your T-Shirt Brand To Next Level !:

3 Killer Strategies That Will Take Your T-Shirt Brand To Next Level ! http://www.nonamedesignstudio.com/10-questions/

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About: For those of you that know me, you probably know that I’m a fashion addict! I have been working with fashion business owners for more than 15 years. Below you will find the top strategies that will spearhead your brand to be bigger and better. So without further ado, lets dive in…….!


Contents 1. Know what trend to buy at the right time: Very important if you want to stay ahead of your competition 2 . Most major fashion labels/ brands, outsource their design needs, when the time is right: Keep up with new developments 3. Know your market inside out: Research, research, research!

1. Know what trend to buy at the right time::

1. Know what trend to buy at the right time: Knowing what trends are happening at what time has a huge impact on your sales. You don’t want to be left behind by your competitors, who are making the right choices and investing good time and effort to develop trends. Here are a few tips to help you to make the right choices:

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• Don’t just sign up to one trend website-research a few. There are many of them out there . If your budget is tight then there are many free sites you can look at. But, please bear in mind that the information will not be as collated and probably more generic than the subscription based site trend sites. Some good freebie sites: style.com – Have the latest catwalk shows uploaded as and when they happen. Highly recommended. fashionmag.com - Multi purpose site with a ton of content from street fashion to the catwalk.

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• Most trends happen on the street-have a look at what people are wearing ! There are also some fantastic blogs out there from savvy street smart bloggers documenting what people are wearing on the street. Some of the best ones: streetpeeper.com facehunter.blogspot.com • Consider outsourcing your trend research with a reputable design consultancy: If you have a budget to invest in trend research then this is highly recommended. You will gain an added advantage above your competitors of more tailor-made and specified trends for your market, giving you a more unique and exclusive edge. The key here is to source a design consultancy that is “on the same page” as you with regards to design aspirations and ethos.

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2. Most major fashion labels/ brands, outsource their design needs, when the time is right . If you are not joining with these companies in outsourcing your design needs you are more than likely going to miss out on the opportunity of gaining the reputation of having a stronger, unique and more reputable brand. Here's a couple of ideas to help you with your initial questions or fears:

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• Be aware that your competition could be greater than you- Don’t sit around wondering why brand x has a better more varied collection than you. The chances are they have outsourced their design projects or hired a multitude of freelancers, to give them that variety. • There are more fashion brands outsourcing their design projects than ever before- This doesn’t mean you should join everybody else, but seriously consider if your label needs a fresh impetus with its design and trends. • Make sure you strongly consider how you can be the most fashionable and unique- Do you need to re-position yourself in the marketplace? Ask yourself how you would feel to be the No.1 t shirt brand above your competitors.

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3. Know your market inside out: Have you ever bought a design that has completely "bombed", because you did not understand your customer market properly?. If this ever happens to you, make sure you follow these steps: • Where you can, look at previous years sales for your brand- This seems very obvious, but it amazes me how many brands are not doing this regularly! Compare like for like sales and put the results to good use. Let them help you, to make informative decisions about the present .

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• Are there any particular trends your customers buy into year after year?- Are there certain tones of colours or even styles your customer will buy into year after year. This is something you could adapt, season to season, dependant on the trend. • Know your customers’ taste inside out- Do you know where else they shop, music tastes, hobbies? If you have a Facebook fan page keep up to date with them and see what other styles, music and fashion they are into.

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Resources: www.style.com www.fashionmag.com www.streetpeeper.com www.facehunter.blogspot.com Discover how fashion business owners are using reputable design consultancies to treble their sales results. Click here for your FREE Report .. http://www.nonamedesignstudio.com/10-questions/ © No Name Design. All Rights Reserved. www.nonamedesignstudio.com

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