the dubai mall,case study

Slide 1:

THE DUBAI MALL T he Dubai Mall is the world's largest shopping mall based on total area and fifth largest by gross leasable area . Located in Dubai , United Arab Emirates , it is part of the 20-billion-dollar Burj Khalifa complex, and includes 1,200 shops. [1][2] Access to the mall is provided via Doha Street, rebuilt as a double-decker road in April 2009. [3] Twice delayed, Dubai Mall opened on November 4, 2008, with about 600 retailers, marking the world's largest-ever mall opening in retail history. However it is not the largest in gross leasable space , and is surpassed in that category by several malls including the South China Mall , which is the world's largest, Golden Resources Mall , SM City North Edsa , and SM Mall of Asia . The Dubai Mall has recorded a visitor turn-out of more than 60,000 tickets sold for the Dubai Aquarium and Discovery Centre in the first five days, following its opening. [4] The Dubai Mall hosted over 37 million visitors in 2009, [5][6] and attracts more than 750,000 visitors every week. [7] while in 2010 it hosted 47 million, and saw footfall increase by around 27 percent over 2009, despite the economic crisis. [8]

Slide 2:

Location- Downtown Dubai , United Arab Emirates Opening date- 4 November 2008 Developer- Emaar Properties Management - Emaar Malls Group Owner- Emaar Properties Architect- DP Architects Pte Ltd. No. of stores and services- 1,200+ No. of anchor tenants- 2 Total retail floor area - 3,770,000 square feet (350,000 m 2 ) Parking- 14,000 + No. of floors- 4 Website -www.thedubaimall.com