logging in or signing up the power of social media muazpopatia Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 36 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: October 14, 2011 This Presentation is Public Favorites: 0 Presentation Description A presentation for students of Public Administration, University of Karachi - October 2011 Comments Posting comment... Premium member Presentation Transcript Slide 1: THE POWER OF SOCIAL MEDIA A talk by Muaz PopatiaGoals: Goals Understand SOCIAL MEDIA! Understand the Power of Social Media! A Case Study Ask ME! SessionBut First…..Introduction!: But First…..Introduction! 10+ Years. Business, Banking, Consultancy, Textiles, Printing and Aviation. HR, Marketing, Operations and Research. Learn and Help Learn!What is Social Media???: What is Social Media???Social Media: Social Media Social Media is defined as the ONLINE technologies and practices that people use to share content, opinions, insights, experiences, perspectives and media.Identify Your Target Audience!!: Identify Your Target Audience!!We will focus on: We will focus onSome Facts…!: 1 Million Entrepreneurs from 180 Countries. 500 Billion Minutes per Month. 100 Million active users as we Speak! Over 25 Billion pieces of content shared per month. Some Facts…!Likes!!!: Likes!!! SZABIST = 16,314 Likes IQRA = 8,100 DPA = 1,624Why???: Why??? Can you identify factors which may be at work in keeping DPA just over 1500 while SZABIST & IQRA are well over 5K? While DPA was Established 1955 as IBPA!! Is in perhaps in one of the biggest University in Asia THE UNIVERSITY OF KARACHIi-Pen Strategy: P erception E nergy N etworking i -Pen Strategy i deaWhat an Idea Sir Jee!!!!: What an Idea Sir Jee !!!! An idea that is not dangerous is unworthy to be called an idea at all . ~Elbert Hubbard Every Idea has some RISK!! But its worth it!Marketing…ki sooch!: Marketing… ki sooch ! Who is the target audience? Where can you find them?Chota Case! Bari Understanding!: Chota Case! Bari Understanding! www.facebook.com/karachicomputers Night Time 12 Hour Computer Repair Service First Month Revenue – Rs. 5000 Total Investment – One FB Page Total Likes – Only 60 in over a month Solution???? Should be based on FB Page Marketing OnlyThink, Answer and WIN!!: Think, Answer and WIN!!Problem Solved!: Problem Solved! Target Audience: Students (DHA Area) Target Pages: SZABIST, IQRA etc. Result: Within 20 minutes he got 5 Likes @ 12:56 am – October 13 th – 69 LikesProblem Solved!: Problem Solved!Perception: Perception HypePerception: Perception ExcitementPerception: Perception Interaction “Hum ko bhi utna he pata hai , jitna MEDIA per report howa hai ” “We neither deny nor confirm it” “Two Words – Possible Deniability”Being Politically Correct: Being Politically Correct Use proper terminologies. “Minorities” Use gender neutral terms. “Chairperson” Avoid Jokes, that might hurt others. Keep all communication professional. But there is a limit to every thing…!!!Energy!: Energy!Networking: NetworkingWhat is Networking??: What is Networking?? Long Term Mutually Beneficial Relationship.. Based on Give and Take… But Most Importantly, Network not on the basis of who someone is today….Network on the basis on who someone will be tomorrow…Slide 32: Networking Challenges For Students / New Comers So, what to do? - Your teachers are your first line of contact… Assessing Your Networking Skills : Assessing Your Networking Skills Is it possible without money??? Thanking for Support Greetings Being Unique & Innovative in GiftsMeeting & Networking Someone Known: Meeting & Networking Someone Known Make Your Mark. (Reference Point) Don’t engage when they are crowded, but later…Slide 35: Keep The Contact Alive SMS EMAIL CALLLets Learn!! from My Cola War: Lets Learn!! from My Cola WarCase Study!!! VS: Case Study!!! VSEstablished on July 4, 2011: Established on July 4, 2011 Youth Organization. Leadership Training in True Sense. Non Memons Allowed to Join all Offices. Rep. in Lahore / Interior SindhCompetitor Analysis: Competitor Analysis MYF – Memon Youth Forum For MEMONS only! Established on 23 March 2010 Based Only in Karachi!Likes!!!: Likes!!! MYF – 1,048 (Since 23 March 2010) MYA – 500 (Since 4 July 2011) MYA achieved 500 likes in 4 Months MYF achieved 1048 likes in 19 MonthsDifference!!!: Difference!!! Idea: MYA is open to all, even for Designations like President, Vice President and General Secretary etc.Difference!!!: Difference!!! Perception: Hype: MYA Link on all target audience pages.Difference!!!: Difference!!! Perception: Excitement: LEAD an Organization! Interaction: Reply to all answers/ Never RemoveDifference!!!: Difference!!!Difference!!!: Difference!!! CHECK DATESfor Slides & Learning : for Slides & Learning www.authorstream.com Leadership Essential Soft Skills The Power of Social Media Career Enhancement SEARCH: MUAZ POPATIASlide 47: Questions????Contact Me!!!: Contact Me!!! 0321 - 2021764 muazpopatia@hotmail.com www.facebook.com/muaz.popatia www.facebook.com/LETSLEAD www.muazpopatia.com WWW.LETSYSTEMS.COMComing Up!!!: Coming Up!!! is a partner with TRG for ww w.facebook.com/LETSLEADSlide 50: THANK YOU!!! You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
the power of social media muazpopatia Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Add to Channel Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 36 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: October 14, 2011 This Presentation is Public Favorites: 0 Presentation Description A presentation for students of Public Administration, University of Karachi - October 2011 Comments Posting comment... Premium member Presentation Transcript Slide 1: THE POWER OF SOCIAL MEDIA A talk by Muaz PopatiaGoals: Goals Understand SOCIAL MEDIA! Understand the Power of Social Media! A Case Study Ask ME! SessionBut First…..Introduction!: But First…..Introduction! 10+ Years. Business, Banking, Consultancy, Textiles, Printing and Aviation. HR, Marketing, Operations and Research. Learn and Help Learn!What is Social Media???: What is Social Media???Social Media: Social Media Social Media is defined as the ONLINE technologies and practices that people use to share content, opinions, insights, experiences, perspectives and media.Identify Your Target Audience!!: Identify Your Target Audience!!We will focus on: We will focus onSome Facts…!: 1 Million Entrepreneurs from 180 Countries. 500 Billion Minutes per Month. 100 Million active users as we Speak! Over 25 Billion pieces of content shared per month. Some Facts…!Likes!!!: Likes!!! SZABIST = 16,314 Likes IQRA = 8,100 DPA = 1,624Why???: Why??? Can you identify factors which may be at work in keeping DPA just over 1500 while SZABIST & IQRA are well over 5K? While DPA was Established 1955 as IBPA!! Is in perhaps in one of the biggest University in Asia THE UNIVERSITY OF KARACHIi-Pen Strategy: P erception E nergy N etworking i -Pen Strategy i deaWhat an Idea Sir Jee!!!!: What an Idea Sir Jee !!!! An idea that is not dangerous is unworthy to be called an idea at all . ~Elbert Hubbard Every Idea has some RISK!! But its worth it!Marketing…ki sooch!: Marketing… ki sooch ! Who is the target audience? Where can you find them?Chota Case! Bari Understanding!: Chota Case! Bari Understanding! www.facebook.com/karachicomputers Night Time 12 Hour Computer Repair Service First Month Revenue – Rs. 5000 Total Investment – One FB Page Total Likes – Only 60 in over a month Solution???? Should be based on FB Page Marketing OnlyThink, Answer and WIN!!: Think, Answer and WIN!!Problem Solved!: Problem Solved! Target Audience: Students (DHA Area) Target Pages: SZABIST, IQRA etc. Result: Within 20 minutes he got 5 Likes @ 12:56 am – October 13 th – 69 LikesProblem Solved!: Problem Solved!Perception: Perception HypePerception: Perception ExcitementPerception: Perception Interaction “Hum ko bhi utna he pata hai , jitna MEDIA per report howa hai ” “We neither deny nor confirm it” “Two Words – Possible Deniability”Being Politically Correct: Being Politically Correct Use proper terminologies. “Minorities” Use gender neutral terms. “Chairperson” Avoid Jokes, that might hurt others. Keep all communication professional. But there is a limit to every thing…!!!Energy!: Energy!Networking: NetworkingWhat is Networking??: What is Networking?? Long Term Mutually Beneficial Relationship.. Based on Give and Take… But Most Importantly, Network not on the basis of who someone is today….Network on the basis on who someone will be tomorrow…Slide 32: Networking Challenges For Students / New Comers So, what to do? - Your teachers are your first line of contact… Assessing Your Networking Skills : Assessing Your Networking Skills Is it possible without money??? Thanking for Support Greetings Being Unique & Innovative in GiftsMeeting & Networking Someone Known: Meeting & Networking Someone Known Make Your Mark. (Reference Point) Don’t engage when they are crowded, but later…Slide 35: Keep The Contact Alive SMS EMAIL CALLLets Learn!! from My Cola War: Lets Learn!! from My Cola WarCase Study!!! VS: Case Study!!! VSEstablished on July 4, 2011: Established on July 4, 2011 Youth Organization. Leadership Training in True Sense. Non Memons Allowed to Join all Offices. Rep. in Lahore / Interior SindhCompetitor Analysis: Competitor Analysis MYF – Memon Youth Forum For MEMONS only! Established on 23 March 2010 Based Only in Karachi!Likes!!!: Likes!!! MYF – 1,048 (Since 23 March 2010) MYA – 500 (Since 4 July 2011) MYA achieved 500 likes in 4 Months MYF achieved 1048 likes in 19 MonthsDifference!!!: Difference!!! Idea: MYA is open to all, even for Designations like President, Vice President and General Secretary etc.Difference!!!: Difference!!! Perception: Hype: MYA Link on all target audience pages.Difference!!!: Difference!!! Perception: Excitement: LEAD an Organization! Interaction: Reply to all answers/ Never RemoveDifference!!!: Difference!!!Difference!!!: Difference!!! CHECK DATESfor Slides & Learning : for Slides & Learning www.authorstream.com Leadership Essential Soft Skills The Power of Social Media Career Enhancement SEARCH: MUAZ POPATIASlide 47: Questions????Contact Me!!!: Contact Me!!! 0321 - 2021764 muazpopatia@hotmail.com www.facebook.com/muaz.popatia www.facebook.com/LETSLEAD www.muazpopatia.com WWW.LETSYSTEMS.COMComing Up!!!: Coming Up!!! is a partner with TRG for ww w.facebook.com/LETSLEADSlide 50: THANK YOU!!!