logging in or signing up Social Media For Business Beginners michellepark Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 309 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: January 21, 2010 This Presentation is Public Favorites: 1 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Social Media For Business Beginners : Social Media For Business Beginners Slide 2: Social Media What is it and what can I do with it? Slide 3: • Social Media: online media, providing the facility for communication. • Allows for readers / viewers to comment. • Blogs – individual or group voice • Expression is not restricted to professionals. Examples : Examples • Blogs: Wordpress, Blogger, Typepad, etc. • Forums • Facebook: photos, videos, notes, status updates, applications, pages, etc. • Twitter: status updates only. • Flickr: photographs. • YouTube: Video. Blogs : Blogs Using a Blog : Using a Blog • A blog is a means to discuss issues important to you. • If used for business, it can be a way to inform customers of changes in the business, to discuss issues affecting the business, or particular problems you have faced recently. Forums : Forums Using Forums : Using Forums • Find a suitable forum for you / your business. • Become an active and respected member of the forum – “go to” person for information and advice. • Build a reputation. Facebook : Facebook Using Facebook : Using Facebook • Pages: free advertising and updates – an online presence for your business. - Notes, photos and videos – means to update people on what you are doing. - Groups – news and discussion • Paid for targeted advertising. Twitter : Twitter Using Twitter : Using Twitter • Updates, links and conversations. • Build a reputation! • I’d like to see electricians, Plumbers, locksmiths, and builders on Twitter... • ... to provide a quick response when I need a service. Flickr.com : Flickr.com Using Flickr : Using Flickr • Photo sharing: can put examples of work you have done – portfolio – • Use to advertise your capabilities. • Can also use photos for “how to” guides Youtube.com : Youtube.com Using YouTube : Using YouTube • Video sharing: can put video of work you have done or video relevant to your profession. • Use to advertise your capabilities and knowledge of your sector. • Can also upload “how to” guides. Using Social Media : Using Social Media • Must have linked strategy. • Make a post on a blog, then publicize it on Twitter and cross-post it onto a forum or add it as a note on Facebook. • Use as many routes to linking with potential customers as possible. • Routes to market – reputation cheaper than advertising. You do not have the permission to view this presentation. In order to view it, please contact the author of the presentation.
Social Media For Business Beginners michellepark Download Post to : URL : Related Presentations : Share Add to Flag Embed Email Send to Blogs and Networks Uploaded from authorPOINT lite Insert YouTube videos in PowerPont slides with aS Desktop Copy embed code: (To copy code, click on the text box) Embed: URL: Thumbnail: WordPress Embed Customize Embed The presentation is successfully added In Your Favorites. Views: 309 Category: Education License: All Rights Reserved Like it (0) Dislike it (0) Added: January 21, 2010 This Presentation is Public Favorites: 1 Presentation Description No description available. Comments Posting comment... Premium member Presentation Transcript Social Media For Business Beginners : Social Media For Business Beginners Slide 2: Social Media What is it and what can I do with it? Slide 3: • Social Media: online media, providing the facility for communication. • Allows for readers / viewers to comment. • Blogs – individual or group voice • Expression is not restricted to professionals. Examples : Examples • Blogs: Wordpress, Blogger, Typepad, etc. • Forums • Facebook: photos, videos, notes, status updates, applications, pages, etc. • Twitter: status updates only. • Flickr: photographs. • YouTube: Video. Blogs : Blogs Using a Blog : Using a Blog • A blog is a means to discuss issues important to you. • If used for business, it can be a way to inform customers of changes in the business, to discuss issues affecting the business, or particular problems you have faced recently. Forums : Forums Using Forums : Using Forums • Find a suitable forum for you / your business. • Become an active and respected member of the forum – “go to” person for information and advice. • Build a reputation. Facebook : Facebook Using Facebook : Using Facebook • Pages: free advertising and updates – an online presence for your business. - Notes, photos and videos – means to update people on what you are doing. - Groups – news and discussion • Paid for targeted advertising. Twitter : Twitter Using Twitter : Using Twitter • Updates, links and conversations. • Build a reputation! • I’d like to see electricians, Plumbers, locksmiths, and builders on Twitter... • ... to provide a quick response when I need a service. Flickr.com : Flickr.com Using Flickr : Using Flickr • Photo sharing: can put examples of work you have done – portfolio – • Use to advertise your capabilities. • Can also use photos for “how to” guides Youtube.com : Youtube.com Using YouTube : Using YouTube • Video sharing: can put video of work you have done or video relevant to your profession. • Use to advertise your capabilities and knowledge of your sector. • Can also upload “how to” guides. Using Social Media : Using Social Media • Must have linked strategy. • Make a post on a blog, then publicize it on Twitter and cross-post it onto a forum or add it as a note on Facebook. • Use as many routes to linking with potential customers as possible. • Routes to market – reputation cheaper than advertising.